Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Send us a textMark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program.

Episoder(506)

#394: JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign

#394: JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign

Send us a text JOANN is an iconic 80-year-old brand that’s continued to succeed over the years by prioritizing relevancy with each new generation. JOANN operates approximately 850 stores in 49 states,...

24 Sep 202416min

#393: Edible Brands: Growing Emotional Loyalty by Giving Consumers Convenience and Quality

#393: Edible Brands: Growing Emotional Loyalty by Giving Consumers Convenience and Quality

Send us a text Edible Brands was founded in 1999 by Tariq Farid, and the company has revolutionized the gifting industry by merging the innovation of a powerful e-commerce platform with locally owned ...

23 Sep 202418min

#392: Harps Food Stores: Being “Live” in POS Transactions and Driving Increased Customer Engagement

#392: Harps Food Stores: Being “Live” in POS Transactions and Driving Increased Customer Engagement

Send us a text Harps Food Stores was founded in 1930 by Harvard and Floy Harp. Today, headquartered in Springdale, Arkansas, the grocery retailer counts 147 stores in six states, offering conventional...

18 Sep 202416min

What We're Seeing and Hearing: September 13, 2024

What We're Seeing and Hearing: September 13, 2024

Send us a text What we are seeing and hearing for the week ending September 13th, 2024. Today we are going to discuss the top 8 challenges related to customer loyalty. Loyalty360 has the privilege o...

13 Sep 202410min

#391: Loyalty360 Loyalty Live | Dr. J.R. Slubowski, Kobie

#391: Loyalty360 Loyalty Live | Dr. J.R. Slubowski, Kobie

Send us a text Kobie provides robust solutions for its brand partners. Thoughtful design on the front end, coupled with extensible, configurable technology, leads to a seamless customer experience. Th...

10 Sep 202425min

#390: David’s Bridal: Cultivating the Next Generation of Customers by Prioritizing Emotional Loyalty Efforts

#390: David’s Bridal: Cultivating the Next Generation of Customers by Prioritizing Emotional Loyalty Efforts

Send us a text Emotional loyalty is one of the most important facets of customer loyalty. Understanding what drives it and being able to leverage it throughout all the brand touchpoints is important—a...

28 Aug 202420min

What We're Seeing and Hearing: August 26, 2024

What We're Seeing and Hearing: August 26, 2024

Send us a text In this week's Loyalty360 What We're Seeing and Hearing, we dive into the ongoing discussions and trends shaping the customer loyalty industry. Key topics include the importance of trai...

26 Aug 20249min

#389: Giant Food: Enhancing the Customer Experience by Leveraging a Powerful Digital Loyalty Program and Prioritizing Personalization

#389: Giant Food: Enhancing the Customer Experience by Leveraging a Powerful Digital Loyalty Program and Prioritizing Personalization

Send us a text Driving customer loyalty can be a difficult task in the best economic times. As the year moves forward, economic headwinds are impacting a significant number of customers in varied ways...

5 Aug 202434min

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