Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Send us a textMark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program.

Episoder(508)

Ulta Beauty at the 2023 Loyalty Expo: How to Develop Successful Loyalty Partnerships

Ulta Beauty at the 2023 Loyalty Expo: How to Develop Successful Loyalty Partnerships

Send us a text As brands seek to provide more one-to-one personalization and meaningful value for loyal guests, many look to leverage partnerships with companies that are relevant to guests’ wants and...

21 Mar 20232min

Know Your Customers: How Yesway Creates Meaningful Value through First-Party Data

Know Your Customers: How Yesway Creates Meaningful Value through First-Party Data

Send us a text Since its beginning in 2015, Yesway has focused on collecting and understanding first-party customer data. The brand focuses on building relationships with its customers through in-stor...

20 Mar 202325min

Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies

Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies

Send us a textMark Johnson, CEO of Loyalty360, spoke with Diane Eichler, Senior Vice President of Marketing at Kampgrounds of America, Inc., about the brand’s customer loyalty efforts, how it collects...

17 Mar 202325min

Crowdsourcing Loyalty: How David’s Bridal Creates Value for Customers in Low-Frequency Industries

Crowdsourcing Loyalty: How David’s Bridal Creates Value for Customers in Low-Frequency Industries

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Kelly Cook, Chief Marketing & IT Officer for David’s Bridal, about the development and expansion of the Diamond Loyalty program, her experien...

15 Mar 202330min

Loyalty360 Loyalty Live | Don Smith, Brierley

Loyalty360 Loyalty Live | Don Smith, Brierley

Send us a textLoyalty360's Mark Johnson interviews Don Smith, Brierley, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

14 Mar 202330min

Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Empowering Customer-Facing Employees: How The Coffee Bean And Tea Leaf Baristas Personalize the Customer Experience

Send us a text By studying customer behavior, The Coffee Bean and Tea Leaf noticed the impact its baristas and brew crew had on building customer relationships and improving loyalty. Leveraging this i...

1 Mar 202316min

Loyalty360 Loyalty Live | Christopher Sandstrom, Comarch

Loyalty360 Loyalty Live | Christopher Sandstrom, Comarch

Send us a textLoyalty360's Mark Johnson interviews Christopher Sandstrom, Comarch, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

28 Feb 202313min

Loyalty360 Loyalty Live | Joe Martin, Dow Jones and The Wall Street Journal

Loyalty360 Loyalty Live | Joe Martin, Dow Jones and The Wall Street Journal

Send us a textLoyalty360's Mark Johnson interviews Joe Martin, Dow Jones and The Wall Street Journal, to discuss the trends in customer loyalty and customer experience, and the changing industry lands...

14 Feb 202315min

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