TELUS Uses Rewards, Social Purpose to Grow Customer Engagement

TELUS Uses Rewards, Social Purpose to Grow Customer Engagement

Send us Fan Mail Cecilie Balfour is the Senior Market Manager at TELUS, which is Canada’s fastest-growing national telecommunications company. TELUS recently won two awards at the annual Loyalty360 awards program, including a Gold in the Innovation in Corporate Social Responsibility category and an Honorable Mention in the Creative Campaign category in partnership with Aimia. Loyalty360’s Mark Johnson recently spoke with Balfour on the TELUS Rewards program and their social impact strategy.&n...

Episoder(515)

Rupa Rajopadhye, VP of Marketing Services, Iris

Rupa Rajopadhye, VP of Marketing Services, Iris

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experienc...

17 Jun 202020min

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experienc...

17 Jun 202020min

Melissa West, Director of Product Solutions, PDI

Melissa West, Director of Product Solutions, PDI

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experience...

16 Jun 202017min

Alicia Mowder, Head of US Marketing at Circle K

Alicia Mowder, Head of US Marketing at Circle K

Send us Fan Mail When it comes to best-in-class customer loyalty and experience, some famous brands and industries come to mind immediately. A favorite retailer, restaurant, airline, hotel chain – the...

15 Jun 202025min

Marti Beller, President, Kobie Marketing

Marti Beller, President, Kobie Marketing

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experience...

1 Jun 202027min

Susan Frech, Co-Founder and CEO, Social Media Link

Susan Frech, Co-Founder and CEO, Social Media Link

Send us Fan Mail In this Loyalty360 Thought Leadership video, we sit down with Susan Frech, Co-Founder and CEO of Social Media Link. In this series, we talk to the leaders in customer, channel and bra...

1 Jun 202015min

Christian Selchau-Hansen, CEO, Formation

Christian Selchau-Hansen, CEO, Formation

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experience...

1 Jun 202022min

Rick Boubelik, Senior Director Loyalty Marketing, Epsilon

Rick Boubelik, Senior Director Loyalty Marketing, Epsilon

Send us Fan Mail In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experienc...

1 Jun 202013min

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