Loyalty360 Loyalty Live | Cassie Preston, Baesman

Loyalty360 Loyalty Live | Cassie Preston, Baesman

Send us a textLoyalty360's Mark Johnson interviews Cassie Preston, Baesman, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Episoder(501)

Delivering Outside the Scope of Normal: How JetBlue Travel Products Builds Customer Loyalty by Exceeding Expectations

Delivering Outside the Scope of Normal: How JetBlue Travel Products Builds Customer Loyalty by Exceeding Expectations

Send us a textMark Johnson, CEO of Loyalty360, spoke with Andres Barry, President of JetBlue Travel Products, about the brand’s customer loyalty strategy, how they engage with customers and innovate the TrueBlue loyalty program, and how the brand plans and implements partnerships.

19 Apr 202326min

Emotional Connection, Personalization, and Value: Donatos’ People-Centric Approach to Customer Loyalty

Emotional Connection, Personalization, and Value: Donatos’ People-Centric Approach to Customer Loyalty

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Erin Corrigan, Director of Digital Marketing for Donatos, about the Donatos Rewards program, the brands’ customer loyalty efforts, and how it uses emotional loyalty and personalization to drive engagement with the program.

14 Apr 202310min

Donatos 2023 Loyalty Expo Session: Building Personalization and Emotional Loyalty into the Rewards Program

Donatos 2023 Loyalty Expo Session: Building Personalization and Emotional Loyalty into the Rewards Program

Send us a text Donatos was recently named a finalist for this year’s Loyalty360 Awards, presenting in the Customer Loyalty Strategy category at Loyalty360’s Loyalty Expo, May 8-10 in Orlando. At the event, Erin will share her story on how Donatos leverages customer data to drive and enhance customer loyalty. Mark Johnson, CEO of Loyalty360, spoke with Erin Corrigan, Director of Digital Marketing for Donatos, about her upcoming presentation at the 2023 Loyalty Expo and Donatos’ cus...

13 Apr 20231min

Loyalty360 Loyalty Live | Jonathan Silver, Engage People

Loyalty360 Loyalty Live | Jonathan Silver, Engage People

Send us a textLoyalty360's Mark Johnson interviews Jonathan Silver, Engage People, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

4 Apr 202323min

Creating Emotional Connections Through Trust and Charity: How Pet Valu Builds Meaningful Customer Relationships

Creating Emotional Connections Through Trust and Charity: How Pet Valu Builds Meaningful Customer Relationships

Send us a textMark Johnson, CEO of Loyalty360, spoke with Tanbir Grover, Chief Digital and Marketing Officer of Pet Valu, about the brand’s customer loyalty efforts, how it builds emotional loyalty through its charity work, and how it uses customer data to personalize customer engagement with the loyalty program.

3 Apr 202322min

Margaritaville’s 2023 Loyalty Expo Session: Learning from Loyalty Challenges

Margaritaville’s 2023 Loyalty Expo Session: Learning from Loyalty Challenges

Send us a textMark Johnson, CEO of Loyalty360, spoke with Claudia Infante, Senior Vice President of Revenue Strategy for Margaritaville, about her upcoming session at the 2023 Loyalty Expo, which will focus on how Margaritaville learned from challenges and successes from launching its new loyalty program, Margaritaville Perks.

31 Mar 20238min

Personalized Care: How Ulta Beauty Uses Its Ultamate Rewards® Program to Build Emotional Loyalty

Personalized Care: How Ulta Beauty Uses Its Ultamate Rewards® Program to Build Emotional Loyalty

Send us a textMark Johnson, CEO of Loyalty360, spoke with Jessie Rosenberg, Loyalty Strategic Partnerships Manager for Ulta Beauty about the history of Ultamate Rewards®, its customer loyalty strategy, and how they engage guests through personalization and partnerships.

29 Mar 202318min

Loyalty360 Loyalty Live | Eileen Peacock and Aidan Lundy, Tenerity

Loyalty360 Loyalty Live | Eileen Peacock and Aidan Lundy, Tenerity

Send us a textLoyalty360's Mark Johnson interviews Eileen Peacock and Aidan Lundy, Tenerity, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

28 Mar 202322min

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