#457: Leaders in Customer Loyalty: Brand Stories | California Cool, Loyalty-Driven: Inside CPK’s Brand Rejuvenation
Send a text California Pizza Kitchen (CPK) has been delighting diners for four decades, but as the brand celebrates its 40th anniversary, Chief Marketing Officer Dawn Keller, is focused not on nostalg...
3 Jul 202532min
#456: Leaders in Customer Loyalty: Industry Voices, Featuring Michelle Sequeira Yee, Vice President of Consulting, Bond Brand Loyalty
Send a text As brands face mounting pressure to create deeper, more sustainable connections with their customers, the role of loyalty strategy has evolved from transactional tactics to enterprise-wide...
1 Jul 202522min
#455: Leaders in Customer Loyalty: The CEO's Desk | 2025 Customer Loyalty Trends Uncovered Part 2
Send a text Welcome to Leaders in Customer Loyalty: The CEO’s Desk, a Loyalty360 original podcast series featuring exclusive executive insights from Loyalty360 CEO Mark Johnson. In part 2 of this in...
27 Jun 202519min
#454: Leaders in Customer Loyalty: Jessica Starnes on the Success of Weigel's’ My Weigel's Rewards Program
Send a text In the competitive world of convenience stores, where speed and service reign supreme, customer loyalty programs are becoming a pivotal factor in brand success. Weigel's, a family-owned co...
26 Jun 202515min
#453: Leaders in Customer Loyalty: The CEO's Desk
Send a text 2025 Customer Loyalty Trends Uncovered Welcome to Leaders in Customer Loyalty: The CEO’s Desk, a Loyalty360 original podcast series featuring exclusive executive insights from Loyalty360 ...
20 Jun 202522min
#452: Lenovo’s Jamie Linville on Building Authentic Connections and Empowering Small Businesses through Evolve Small
Send a text In an increasingly dynamic marketplace, the role of customer loyalty has evolved far beyond transactional relationships. Today’s leading brands understand that loyalty must be earned throu...
19 Jun 202530min
#451: Creating Unforgettable Moments: How VIP Nation Builds Loyalty Through Emotional Experience
Send a text For many fans, the first concert or professional sporting event they attend is more than just entertainment. It’s a core memory. It’s the roar of the crowd, the closeness of family, and th...
12 Jun 202521min
#450: Leaders in Customer Loyalty: Industry Voices Modernizing Loyalty with Insight, Flexibility, and Emotional Connection: A Conversation with Beth McCoy, President of CORA Loyalty
Send a text Brands currently face a variety of challenges including rising customer expectations, generational differences, and increasing desire for seamless omnichannel experiences. CORA Loyalty is ...
10 Jun 202526min
