Changing the Direction of Banking: A Q&A with LendingClub® on Personalization and Delivering Customer-Centric Benefits

Changing the Direction of Banking: A Q&A with LendingClub® on Personalization and Delivering Customer-Centric Benefits

Send a text LendingClub® was founded in two unlikely ways. First, it began during the Great Recession of 2007, when banks were not issuing loans because of the economic climate. Second, it started as a Facebook app connecting users with personal lenders. But its model disrupted the personal loan industry. At a time when banks were looking out for their own interests, LendingClub® was working to take care of its members. The company focuses its efforts on developing financial health in i...

Episoder(514)

#388: Blaze Pizza: Personalizing the Guest Experience through Perseverance and a Passion for Customer Engagement

#388: Blaze Pizza: Personalizing the Guest Experience through Perseverance and a Passion for Customer Engagement

Send a text Elevating customer loyalty while driving personalized content, experiences, and incentives that truly resonate with the customer is critically important in today’s marketplace. Loyalty360’...

31 Jul 202422min

#387: Loyalty360 Loyalty Live | Jonathan Silver, Engage People

#387: Loyalty360 Loyalty Live | Jonathan Silver, Engage People

Send a text Engage People is a technology innovation company with a vision to bring technology to the forefront to enable a better customer experience. The company seeks to leverage today’s technologi...

23 Jul 202422min

#386: Insomnia Cookies: Launching a New Loyalty Program and Building Robust Customer Profiles for Increased Personalization

#386: Insomnia Cookies: Launching a New Loyalty Program and Building Robust Customer Profiles for Increased Personalization

Send a text In 2003, Insomnia Cookies was founded by Seth Berkowitz, a University of Pennsylvania college student seeking a late-night sweet treat—a shared need that turned into an opportunity for Ber...

17 Jul 202417min

#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly

#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly

Send a text Switchfly was founded in 2003 as a travel technology startup. Today, Switchfly is a travel experience platform that allows brands to create memorable moments for employees. As a concept, t...

16 Jul 202419min

#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach

#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach

Send a text Affectionally labeled as the “most Canadian brand in Canada,” Tim Hortons is a beloved quick-service restaurant (QSR) featuring coffee and other beverages, delicious donuts, breakfast favo...

15 Jul 202421min

#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology

#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology

Send a text The company that would eventually become Stop & Shop was founded in 1914 when the Economy Grocery Store opened in Somerville, MA. In four short years, 32 stores made up the thriving grocer...

10 Jul 202430min

#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind

#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind

Send a text Wunderkind works alongside clients using an AI-driven performance marketing solution, helping them form stronger brand-audience connections through identification resolution and hyper-pers...

9 Jul 202422min

#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty

#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty

Send a text With more than 20 locations in the U.S., Great Wolf Lodge is a popular chain of hotels featuring water parks and attractions that engage guests with a diverse set of lodging and dining opt...

3 Jul 202412min

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