The Exciting Sherwin Williams Color Trends and Color Of The Year for 2024 with Sue Wadden

Join us for an energetic conversation with Sue Wadden, Color Marketing Director, color expert and longtime employee of Sherwin Williams.

Sue Wadden shares the Color of the Year along with a new collection of colors for 2024 called Anthology Volume One.

Listen and watch as Sue explains what's entailed in making these trends forecasts and the meaning behind the shades that are chosen.

KEY TAKEAWAYS:

1. Check out the new way Sherwin Williams is reporting color trends with the new Anthology Volume One collection of 48 hues organized by color family.

2. Listen to Sue Wadden, Director of Color Marketing explain the work involved and the meaning behind how the Color of the Year is chosen.

3. Go to https://www.scoty.com to read more about the Color of the Year. Spend some time on the Sherwin Williams website viewing beautiful images of the Color of the Year and the Anthology collection of colors used in rooms, on walls, cabinetry, and trim.

4. You can order color chips and Peel and Stick samples at https://www.swsamples.com if you are a homeowner and if you are in the trade, connect with your Account Executive. Designer samples can be ordered now with your Pro+account at https://www.sherwin-williams.com/account/register

RESOURCE LINKS:

Kandrac & Kole Website

Kandrac & Kole on Instagram

Kandrac & Kole on YouTube

BIO:

Kandrac & Kole was voted one of Atlanta's Top 20 Residential Interior Designs by the Atlanta Business Chronicle and has been featured on HGTV as well as in The New York Times, Atlanta Homes & Lifestyles, Better Homes & Gardens, Southern Home Magazine, and many others as well as participants of the One Room Challenge Spring 2020. Kandrac & Kole has established a well-known reputation for their approachable, dynamic personalities, signature use of color and pattern, and one-of-a-kind, custom designs.

As industry experts for residential and commercial design, Joann Kandrac & Kelly Kole share upbeat and entertaining narratives regarding their design projects, travels, and personal stories on their popular blog, their podcast, and via national speaking engagements. Joann and Kelly's love and commitment to the power of interior design also extends towards their charity work throughout the U.S. and Guatemala.

GUEST BIO:

Sue Wadden is the Director of Color Marketing for Sherwin Williams. Sue began her career at Sherwin Williams in 1998, as an interior designer and color marketing specialist. Today, as Director of Color Marketing, Sue is the face and voice of color for Sherwin-Williams and responsible for the overall vision and philosophy of color leadership.

SPONSOR:

Today's episode is sponsored by Esteem Media.

Esteem Media is home to leading national and local media brands in the luxury home design, fine wine, and content marketing education focusing on connecting professionals and consumers around their passions and businesses.

Some of their upcoming events include a Design Influencers Pop-Up event at the Dallas Market Center on November 7, 2023. Check it out at

Designinfluencersconference.com.

The Luxury Home Design Summit returns to the Chatham Bars Inn in Chatham, Massachusetts May 20-22, 2024. Registration opens at the end of September and will build upon the enormous success of its previous four events.

https://luxuryhomedesignsummit.com

Lastly, they are announcing their new name and venue – Design Influencers Leadership Conference in Napa February 10-12, 2025. The new format maintains the event's traditional and core content of design influencer marketing education and brand/influencer connection programs, while tackling new opportunities and challenges in operations and marketing that have become crucial for leaders of influential design business to master. In addition, the special benefits of its new home destination, Napa Valley, will be incorporated in the event experience. Look for registration and travel details in

late fall of 2023. Check it out here - https://designinfluencersconference.com

QUOTES:

Funny Quote "My job has this cool thing, where if you do your job very well you get to do other peoples jobs too." - Anonymous

Serious Quote "Enough courage to get started + enough sense to focus on something you're naturally suited for + enough persistence to stay in the game long enough to catch a few lucky breaks + a lot of hard work. There's your recipe" - James Clear