The Tech Leader's Playbook30 Aug 2023

Transforming Data into Assets: Kevin Marcus on AI and Dirty Data

In this week's episode of The Tech Leader's Playbook, Avetis Antaplyan sits down with Kevin Marcus, the Co-founder and CTO of Versium. They dive into critical topics, including the end of third-party cookies, the "dirty data problem," the impact of AI on data technology, and much more. Tune in to gain insights from a seasoned tech leader passionate about transforming data into a strategic asset.

The end of third-party cookies and its impact on marketers
Understanding and solving the dirty data problem
The promises and challenges of the AI revolution
The biggest data problems facing businesses today
Essential principles of software architecture
Effective communication between technical and non-technical branches of organizations

Third-Party Cookies: Kevin discusses the shift in data collection and the future landscape of digital marketing.
Dirty Data Problem: Get tips on how to cleanse, enrich, and action your data for meaningful results.
AI Revolution: Learn about the transformative role of AI in leveraging data as a strategic asset.
Database and Software Architecture: Kevin provides essential principles that every tech leader should know.

Kevin Marcus is the co-founder and CTO of Versium, a data technology company on a mission to turn data into a strategic asset. With 20 years of experience in software development and database systems, he has been a technical evangelist and an advisory board member at the University of California-Riverside.

The Tech Leader's Playbook Episodes

Kevin Marcus, Versium, data technology, third-party cookies, dirty data, AI revolution, software architecture, tech leadership, database systems, CTO insights, strategic data, data challenges, effective communication, technical evangelism, Avetis Antaplyan, The Tech Leader's Playbook

Don't miss this enlightening conversation with Kevin Marcus, packed with valuable tips and strategies for tech leaders in the data space. Subscribe to The Tech Leader's Playbook to stay updated on all our future episodes.

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