Cassandra Grey: Violet Grey Founder
Second Life4 Jun 2018

Cassandra Grey: Violet Grey Founder

From an early age, Cassandra Grey understood that you have to work for the things you need in life. It's part of what motivated her to not only work at a children's store in high school but eventually go on to manage said store and become a buyer. It's also part of what drove her to create her own, nontraditional PR business in both San Francisco and New York City and what, ultimately, led her to draft the business plan for what's now a multiplatform beauty empire by the name of Violet Grey. "I'm still on the day-to-day hustle," Grey tells Hillary Kerr in Episode 16 of Second Life, where she explains how her entrepreneurial spirit and passion for people guided her through multiple career paths.

Episoder(658)

 LIVE! From SXSW With Liz Lambert: Bunkhouse Group Hotelier

LIVE! From SXSW With Liz Lambert: Bunkhouse Group Hotelier

How does one go from a job in the district attorney's office to a career as a hotelier running some of the coolest hotels in the U.S. and Mexico? Austin-based hotelier Liz Lambert, who runs the impossibly Instagram-worthy Hotel San Cristóbal in Todos Santos, among other properties, sits down with Hillary Kerr to share her journey from Manhattan to Texas and beyond.

1 Apr 201943min

Jessica Yellin: Journalist, Author, and Former CNN Chief White House Correspondent

Jessica Yellin: Journalist, Author, and Former CNN Chief White House Correspondent

Where do you get your news? If Jessica Yellin's Instagram isn't at the top of your list, it will be soon. The former chief White House correspondent for CNN and founder of #NewsNotNoise tells Second Life how she took her Emmy-winning reporting skills to both social media and book publishing.

25 Mar 201952min

Sophia Roe: Chef, Wellness Expert, and Content Creator

Sophia Roe: Chef, Wellness Expert, and Content Creator

Sophia Roe's passion for food and wellness started as a distraction from her tough childhood. Growing up with parents who were substance abusers and eventually ending up in the foster care system, Roe found comfort and stability in both food and music. In the new episode of Second Life, Roe tells Hillary Kerr about overcoming unconventional beginnings, dropping out of college twice, and becoming a chef, wellness expert, and thought leader.

18 Mar 201949min

Veronica Swanson Beard & Veronica Miele Beard: Veronica Beard Co-Founders

Veronica Swanson Beard & Veronica Miele Beard: Veronica Beard Co-Founders

Armed with experience in finance and fashion buying, respectively, sisters-in-law Veronica Miele Beard and Veronica Swanson Beard started their fashion brand with a single jacket style and no business plan. A decade later, they have a successful label with seven brick-and-mortar stores. Here, they speak about working with a business partner, learning to trust your gut, and the question Anna Wintour asked them.

11 Mar 201954min

Susan Tynan: Framebridge Founder and CEO

Susan Tynan: Framebridge Founder and CEO

All of our guests have changed careers at some point, but Susan Tynan's path took several different turns on her way to raising $67 million in venture financing for Framebridge, a quick and affordable custom framing site. The founder and CEO, a Harvard Business School graduate, shares advice on how to accept "no" in your career, how to run a business ethically, and how to lift women up.

4 Mar 201940min

Nancy Silverton: Celebrity Chef, Restaurateur, and Author

Nancy Silverton: Celebrity Chef, Restaurateur, and Author

It started with a crush. Renowned chef, restaurant owner, and author Nancy Silverton first developed an interest in the food industry because she had a crush on a student cook at the dining hall of her college dorm and convinced him to hire her in the kitchen. Learn how she went from being a pastry chef to running her own empire and winning the food industry's highest honor.

25 Feb 20191h 1min

Raissa Gerona: Revolve Chief Brand Officer

Raissa Gerona: Revolve Chief Brand Officer

L.A.-based retailer Revolve paved the way for influencer trips that now take over your Instagram feed, and Raissa Gerona is the brains behind the site's innovative strategy. Early in her career, she dealt with her parents' disapproval of her career path and a business failure, but you can bet she learned a thing or two on her way to becoming Revolve's chief brand officer.

18 Feb 201946min

Sara & Erin Foster: Bumble Heads of Creative

Sara & Erin Foster: Bumble Heads of Creative

Erin and Sara Foster are nothing if not honest. In the newest episode of Second Life, the sisters get real about feeling in over their heads, pursuing careers that paid the bills but weren't fulfilling, and regretting not going to college. Whether you know the Fosters from their parody-reality show on VH1, Barely Famous, or from their current positions as the heads of creative at Bumble, you'll learn a whole new side to the sisters.

11 Feb 201949min

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