How Smart Dealerships Are Shifting Their Sales Approach by Jose Morales

How Smart Dealerships Are Shifting Their Sales Approach by Jose Morales

There is a paradigm shift when it comes to selling within the automotive industry towards servicing and not selling, shares our Ask an Expert guest. Jose Morales, CP of Corporate Relationships at Applied Concepts, shares how they are coaching and training dealerships to deal with a much more informed consumer. He also shares, automotive sales & marketing trends, and clever ways dealerships are leveraging video today.

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Episoder(66)

Every single time you get a ‘no’ you’re closer to the ‘yes’ By Rob Murray

Every single time you get a ‘no’ you’re closer to the ‘yes’ By Rob Murray

In this episode, we dive into the world of marketing with Rob Murray, CEO and Co-founder of Intrigue Media. Rob challenges the traditional approach of trying to convince everyone to love your product....

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How to Price Your Product for Profit with Hermann Simon

Are you struggling to understand why your product isn't selling? In this episode, pricing expert Hermann Simon, founder of Simon-Kucher & Partners, dives deep into the concept of perceived value and...

22 Mai 202435min

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Looking to climb the career ladder and make a difference? This video explores 3 key ingredients for success: Tenacity & Goal-Setting: Learn from Melissa Eichbauer, a recognized leader, on how clear go...

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It’s About Serving, Not Selling

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Business guru Verne Harnish, known for books like "Scaling Up," shares valuable advice applicable to any company. He emphasizes prioritizing customer needs over sales ("giving before taking"). He also...

10 Apr 202430min

Building Trust: The Key to Unlocking Efficiency in the Supply Chain

Building Trust: The Key to Unlocking Efficiency in the Supply Chain

Mark Graham, co-founder of Commonsku, tackles both the challenges and the potential of the promotional products industry. He explores the fate of those pens and stress balls we leave behind in hotels,...

20 Mar 202445min

How to Take Initiative and Thrive in Uncertain Times

How to Take Initiative and Thrive in Uncertain Times

Margaret Heffernan, a renowned entrepreneur, CEO, author, and keynote speaker, dives deep into the ever-present reality of uncertainty. From navigating personal challenges to navigating global shifts,...

7 Mar 20241h 5min

Understanding Promotional Products Strategy by Joseph Sommer

Understanding Promotional Products Strategy by Joseph Sommer

Using Swag More Intentionally and Thoughtfully by Joseph Sommer Discover the dynamic world of promotional products with Joseph Sommer, the entrepreneurial mind behind Whitestone Branding. In this pod...

22 Des 20231h 1min

When you have a vision you have direction: the Savannah Bananas by Jesse Cole

When you have a vision you have direction: the Savannah Bananas by Jesse Cole

Jesse Cole is the owner of the viral sensation Savannah Bananas, a baseball team that has sold out every home game since the 2016 season. But it wasn’t like this at the beginning, as Jesse explains. W...

30 Nov 202337min

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