Every Brand Will Have A Web3 Strategy | Camilla McFarland, Avery Akkineni
Empire13 Feb 2023

Every Brand Will Have A Web3 Strategy | Camilla McFarland, Avery Akkineni

In this episode of Empire, Camilla McFarland and Avery Akkineni discuss how the world's biggest brands will leverage Web3. Nike, Starbucks, Gucci and many others are already starting to build in crypto, and soon, every brand will have a Web3 strategy. Camilla and Avery explore how brands can leverage Web3 to build customer loyalty, customize user experiences and cater to a digitally-native community. This is one of my favorite episodes yet - it's stable stakes for anyone looking to build or grow a brand! - - Timestamps: (00:00) Introduction (00:36) Defining the Web3 opportunity (09:15) Why will brands embrace Web3? (28:50) Blockworks Research (30:21) How will brands participate? (42:39) How NFTs enable tailored user experiences (48:22) The Tech Stack: EVM dominance (1:05:06) The 5 to 10 year vision - - Follow Camilla: https://twitter.com/camillionaire_m Follow Avery: https://twitter.com/avery_akkineni Follow Jason: https://twitter.com/JasonYanowitz Follow Santi: https://twitter.com/santiagoroel Follow Empire: https://twitter.com/theempirepod Subscribe on YouTube: https://tinyurl.com/4fdhhb2j Subscribe on Apple: https://tinyurl.com/mv4frfv7 Subscribe on Spotify: https://tinyurl.com/wbaypprw Get top market insights and the latest in crypto news. Subscribe to Blockworks Daily Newsletter: https://blockworks.co/newsletter/ - - Resources Vanyer3 https://vayner3.com/ Mojito https://mojito.xyz/ - - Disclaimer: Nothing said on Empire is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Santiago, Jason, and our guests may hold positions in the companies, funds, or projects discussed.

Episoder(639)

The Nuclear Narrative We All Fell For | Josh Wolfe

The Nuclear Narrative We All Fell For | Josh Wolfe

On today's episode of Empire, Jason Yanowitz and Santiago Roel Santos are joined by Josh Wolfe, co-founder of Lux Capital. Josh is a true polymath who invests in hard sciences, robotics, nuclear waste...

14 Apr 202256min

Web3 Will Change Media Forever | Jarrod Dicker

Web3 Will Change Media Forever | Jarrod Dicker

On today's episode of Empire, Jason Yanowitz is joined by media specialist Jarrod Dicker. Jarrod is a Partner at TCG (The Chernin Group), where he focuses on investments in Web3, blockchain, and tech ...

11 Apr 20221h 3min

NEAR, The Dark Horse of the L1 Wars? | Illia Polosukhin, Near

NEAR, The Dark Horse of the L1 Wars? | Illia Polosukhin, Near

On today's episode of Empire, Jason Yanowitz and Santiago Roel Santos are joined by Illia Polosukhin, co-founder of the Near. Near is one of the fastest-growing layer-one blockchains that uniquely foc...

8 Apr 20221h 6min

Will Regulation Kill Crypto? | Jay Clayton

Will Regulation Kill Crypto? | Jay Clayton

On today's episode of Empire, Jay Clayton, former-SEC Chairman, joins Santiago and Jason in a discussion about the merits of crypto and how regulation threatens its freedom. Giving a special perspecti...

4 Apr 202246min

$600M Ronin Hack Explained | Weekly Roundup

$600M Ronin Hack Explained | Weekly Roundup

In today's episode of Empire's Weekly Roundup, Jason Yanowitz and Santiago Roel Santos tackle the Ronin Hack and wallet security, explaining the whens and hows, and postulating on how to better protec...

1 Apr 202252min

Do Kwon: Why Terra is Buying $10 Billion Bitcoin

Do Kwon: Why Terra is Buying $10 Billion Bitcoin

On today's episode of Empire, Jason Yanowitz and Santiago Roel Santos are joined by Do Kwon, founder of Terraform Labs. Do explains Terra’s evolving roadmap, how UST will be the most dominant stableco...

31 Mar 20221h 12min

The Creator Economy Playbook | Li Jin & Jesse Walden

The Creator Economy Playbook | Li Jin & Jesse Walden

On today's episode of Empire, Jason Yanowitz and Santiago Roel Santos are joined by Li Jin and Jesse Walden of Variant. Bringing their specific expertise on the creator space, Li and Jesse discuss wha...

28 Mar 20221h 21min

Crypto Hacks, Equity vs Tokens & Bitcoin as a Reserve Asset

Crypto Hacks, Equity vs Tokens & Bitcoin as a Reserve Asset

On today's episode of Empire's Weekly Roundup, Jason and Santiago go through the latest in crypto news. They dive in by talking wallet security in the wake of Arthur0x's wallet hack, then segue into e...

25 Mar 20221h 7min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
pengepodden-2
finansredaksjonen
utbytte
rss-politisk-preik
livet-pa-veien-med-jan-erik-larssen
morgenkaffen-med-finansavisen
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
lederpodden
rss-sunn-okonomi
okonomiamatorene
rss-markedspuls-2
lederskap-nhhs-podkast-om-ledelse