The Line - PRWeek's sports podcast - Episode 2: NFL, Premier League, rugby - sport's global question

The Line - PRWeek's sports podcast - Episode 2: NFL, Premier League, rugby - sport's global question

Hosted by PRWeek editor-in-chief Danny Rogers and author and journalist Richard Gillis, The Line asks "do tribes scale?" as the NFL returns to London this weekend.With special guests:Steve Martin, CEO of M&C Saatchi Sport and EntertainmentGarry Cook, former CEO of Manchester City and chief global brand officer for UFCNicky Horne, former Channel 4 American football presenter and all-round broadcast legendThe NFL comes to London again this weekend when the Baltimore Ravens take on the Jacksonville Jaguars at Wembley.Meanwhile, the big Premier League teams are becoming global brands and rugby's professional clubs are pushing hard to build support in the USA. The commercial benefits to international growth are obvious.But beyond the money men, does anyone really care?What are the comms and marketing challenges underpinning sport’s global ambitions?What’s the difference between selling a one-off event and building regular support for a new club or franchise in London? Danny Rogers and Richard Gillis will be posing these and many more questions to an invited group of experts on The Line, the PRWeek's sport podcast, available for download now. The Line is supported by Cake.

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Episoder(269)

Good Housekeeping: ‘We’re not turning our journalists into influencers’

Good Housekeeping: ‘We’re not turning our journalists into influencers’

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26 Aug 56min

‘I set off the fire alarm to stop a media interview – am I the PR a***hole?’

‘I set off the fire alarm to stop a media interview – am I the PR a***hole?’

PRWeek delves into more of your comms confessions in the latest episode of the ‘Am I the PR A***hole?’ (AITPRA) podcast. In each episode of AITPRA, PRWeek will read out your anonymous confessions and ...

20 Aug 33min

What’s going on in travel PR? Two experts throw new light on a transforming discipline

What’s going on in travel PR? Two experts throw new light on a transforming discipline

In this week’s episode PRWeek editor-in-chief Danny Rogers is joined by Paul Charles, former Virgin Atlantic comms director and founder of The PC Agency, and Jules Ugo, former boss of Lotus and now fo...

13 Aug 39min

FleishmanHillard UK chief: agencies must transform commercially

FleishmanHillard UK chief: agencies must transform commercially

FleishmanHillard UK CEO Marshall Manson discusses his plans for the Omnicom agency and challenges the industry on how it must change, in PRWeek’s latest podcast.Beyond the Noise looks at some of the b...

6 Aug 39min

‘I blacklisted a rude journo – am I the PR a***hole?’

‘I blacklisted a rude journo – am I the PR a***hole?’

PRWeek runs the rule over more of your confessions in the latest episode of the ‘Am I the PR A***hole?’ (AITPRA) podcast. In each episode of AITPRA, PRWeek will read out your anonymous confessions and...

30 Jul 37min

The biggest risks facing corporate affairs – PRWeek/In.Comms podcast, with BT and Deloitte

The biggest risks facing corporate affairs – PRWeek/In.Comms podcast, with BT and Deloitte

How has corporate affairs been changing, and what’s the future for the function? A new podcast from PRWeek and In.Comms takes a look.Our guests this week are Mark Hutcheon, a director in Deloitte who ...

23 Jul 53min

Golin Ketchum UK chief: ‘the work starts now’

Golin Ketchum UK chief: ‘the work starts now’

How has the Golin-Ketchum merger fared in the UK? We hear first-hand in PRWeek’s latest podcast, which features our guest Ondine Whittington, president of Golin Ketchum and Virgo Health London.Beyond ...

16 Jul 33min

Should PR ditch phone calls? Gen-Z pros debate

Should PR ditch phone calls? Gen-Z pros debate

A pair of young PR stars are guests on this week’s Beyond the Noise podcast, discussing AI, office attendance, navigating LinkedIn and more.Beyond the Noise looks at some of the biggest communications...

8 Jul 35min

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