#24 - Beca Alexander Founder and President of Socialyte: Starting An Influencer Management Agency, The World of Social Media and Content Creators, Building a Successful Digital Brand, Fraudulent Activity in the Industry, Sponsored Posts, Launching Product

#24 - Beca Alexander Founder and President of Socialyte: Starting An Influencer Management Agency, The World of Social Media and Content Creators, Building a Successful Digital Brand, Fraudulent Activity in the Industry, Sponsored Posts, Launching Product

Today I'm chatting with Beca Alexander, the Founder and President of Socialyte about the world of Influencers. Socialyte is one of the top Influencer Management agencies in the world. Beca was one of the OG influencer managers, as in, she was doing it before it was even a thing, so she’s very much on the pulse. Today, she does a deep dive into the world of social media, influencer management, and basically answers all the questions you may have about this industry.

She goes over what it takes to be a successful content creator and the importance of professionalism in this domain. We talk about understanding motivation and get into the concept of authenticity. Beca gives us her opinion on how to balance sponsored with non-sponsored posts. This episode is packed with information on how to thrive in this industry. Whether you’re a content creator or are just curious to learn more about how this industry works, this is an episode you shouldn’t miss.

To connect with Beca click HERE

To learn more about Socialyte click HERE

To connect with Siff click HERE

To learn more about Icing and Glitter click HERE.

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Episoder(348)

#12- Caleigh Rykiss, Founder of BoLo Inc: Loving Your Body, Fitness Tips For Beginners, Heavy Lifting For Women, Navigating Holiday Parties and Transitioning From Journalist To Entrepreneur

#12- Caleigh Rykiss, Founder of BoLo Inc: Loving Your Body, Fitness Tips For Beginners, Heavy Lifting For Women, Navigating Holiday Parties and Transitioning From Journalist To Entrepreneur

On today’s episode, I’m chatting with Caleigh Rykiss, entrepreneur, former pro boxer, and the founder of BoLo Inc. about all things fitness and entrepreneurship. Caleigh founded BoLo when she saw a ga...

17 Des 201836min

#11- Jordana Hart, Holistic Nutritionist and Founder of iHartNutrition: How To Balance Macros, Burning Fat As Fuel, Intermittent Fasting, Balancing Blood Sugar, Probiotics, Smart Snacking, and Food Freedom

#11- Jordana Hart, Holistic Nutritionist and Founder of iHartNutrition: How To Balance Macros, Burning Fat As Fuel, Intermittent Fasting, Balancing Blood Sugar, Probiotics, Smart Snacking, and Food Freedom

On this episode, I’m joined by holistic nutritionist and food & wellness blogger, Jordana Hart. Jordana is the founder of iHartNutrition, an online resource for all things food and wellness. As a trai...

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#10- Lauren Roxburgh, Alignment Expert & Structural Integration Specialist: Foam Rolling, Fascia, Strengthening The Pelvic Floor, Bone Broth, The Lymph System, and How To Become Taller, Slimmer Younger

#10- Lauren Roxburgh, Alignment Expert & Structural Integration Specialist: Foam Rolling, Fascia, Strengthening The Pelvic Floor, Bone Broth, The Lymph System, and How To Become Taller, Slimmer Younger

On today’s episode, I’m so excited to be chatting with “The Body Whisperer”, Lauren Roxburgh. Lauren is an Alignment Expert and Foam Rolling Specialist, who’s the go-to for Hollywood celebrities and a...

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#9- Becky Symes, Founder of Holistica Skin: Crystal-Charged Skincare, Lymphatic Drainage, Chinese Medicine, Face Mapping, Relationship Between The Gut And Skin, Busting The Overnight Success Myth

#9- Becky Symes, Founder of Holistica Skin: Crystal-Charged Skincare, Lymphatic Drainage, Chinese Medicine, Face Mapping, Relationship Between The Gut And Skin, Busting The Overnight Success Myth

This week, I sit down with Becky Symes, the founder of Holistica Skin, a crystal-charged skincare line, to chat all things skincare and entrepreneurship. Becky and I talk about the relationship betwee...

26 Nov 201827min

#8- Dr. Kay Durairaj, Board Certified Plastic Surgeon: Preventative Botox, How To Find The Right Plastic Surgeon, How To Treat Cellulite, Medical Grade Skincare, and Non-Invasive Fat Melting Procedures

#8- Dr. Kay Durairaj, Board Certified Plastic Surgeon: Preventative Botox, How To Find The Right Plastic Surgeon, How To Treat Cellulite, Medical Grade Skincare, and Non-Invasive Fat Melting Procedures

On this episode, I dive into the world of plastic surgery with Dr. Kay Durairaj, an LA-based board certified plastic surgeon specializing in head and neck procedures. Dr. Kay and I chat about finding ...

19 Nov 201830min

#7- Tracy Komlos, Founder of Pangea Dreams: How To Travel Full-Time, Creating An Impactful Business, Social Media Retreats, and The Importance Of A Side Hustle

#7- Tracy Komlos, Founder of Pangea Dreams: How To Travel Full-Time, Creating An Impactful Business, Social Media Retreats, and The Importance Of A Side Hustle

On today’s episode, I’m chatting with Tracy Komlos, social media entrepreneur and founder of Pangea Dreams all about making money while traveling full-time, creating an impactful business, collaborati...

12 Nov 201834min

#6- Alex Ikonn, Co-founder of The Five Minute Journal, Luxy Hair & Intelligent Change Inc: Building a Brand in the Digital Age, Creating Impact, Essentials for E-Commerce, and The First True 1000 Fans

#6- Alex Ikonn, Co-founder of The Five Minute Journal, Luxy Hair & Intelligent Change Inc: Building a Brand in the Digital Age, Creating Impact, Essentials for E-Commerce, and The First True 1000 Fans

On this episode, I chat with Alex Ikonn, the co-founder of Intelligent Change and Luxy Hair. We discuss entrepreneurship, creating an impactful brand, leveraging social media, why your first true 1000...

5 Nov 201859min

#5- Stephanie Gee, Co-Creator of Gee Beauty: The Best Ingredients For Glowing Skin, How To Layer Skincare, Morning Routines, Why Facials Matter, and Building A Beauty Brand

#5- Stephanie Gee, Co-Creator of Gee Beauty: The Best Ingredients For Glowing Skin, How To Layer Skincare, Morning Routines, Why Facials Matter, and Building A Beauty Brand

This week, I’m chatting with Stephanie Gee, Co-Creator and Social Media Director of Gee Beauty. Stephanie is a skincare and beauty expert, having been involved in Gee Beauty since her teenage years. S...

29 Okt 201840min

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