Melina Palmer on The Truth About Pricing
What determines the price of an item or service? How can we price things so that people want to buy them but also so that we feel it’s fair? Whether (like me) you’re in business and have to sell, or y...
8 Jan 202459min
Richard Shotton on Choice
What drives the choices we make, and how can we influence the choices that others make?On this episode, I’m speaking to an expert in human decision-making. Richard Shotton is a behavioural science pra...
31 Des 20231h
David Meikle on Creative Control
How can we manage people who are doing creative work? On the one hand, letting someone do what they want feels incredibly risky. On the other hand, creativity requires a degree of freedom, experimenta...
16 Des 20231h 6min
Vishal George on Money Mindsets
Why do we sometimes make bad decisions in relation to money and what can we do about it? My guest, Vishal George, is a Behavioural Scientist who has recently published a book called ‘Money Mindsets: S...
4 Des 20231h 4min
Dr Jake Mazulewicz on Human Reliability
What do you think of when you hear the word 'error'? It's highly likely you'll think of it negatively as a defect. The obvious way to manage defects, particularly in safety-critical industries, is to ...
27 Nov 20231h 11min
Dr Freddie Mason on the Future of Museums
What are museums, and what purpose do they serve? As a regular museum-goer — both when I’m travelling and also at home when I need distraction or creative inspiration — I’m always intrigued, both by w...
20 Nov 20231h 7min
Katja Hoyer on Beyond The Wall
What is it like to grow up in a country that no longer exists? That's the challenge faced by my guest Katja Hoyer. She grew up in the GDR, the German Democratic Republic. Or as most of us think of it,...
12 Nov 20231h 12min
David Mansfield on The Monday Revolution
What is the Monday Revolution, and why do we need it?On this episode, I'm speaking to someone who used to run a company that grabbed a lot of my attention during my teenage and younger years. That com...
31 Okt 20231h 9min
