
Let’s Discuss 11 Immutable Laws of INTERNET Branding (Ries & Ries 2000) - Idea Diary Ep.217
In Episode 217 of Idea Diary - Today, I ramble about Al Ries and Laura Ries’ book, “11 Immutable Laws of INTERNET Branding” from 2000! SHOW MERCH: Get Your Own Idea Diary https://www.amazon.com/dp/099...
22 Feb 202212min

Let’s Discuss Positioning: The Battle for Your Mind (Ries & Trout 1981) - Idea Diary Ep.216
In Episode 216 of Idea Diary - Today, I ramble about Al Ries and Jack Trout’s book, “Positioning” from 1981! Some Notes Below: Chapter 1: What Positioning Is All About Positioning is not about creatin...
18 Feb 202217min

Let’s Discuss Bottom-Up Marketing (Ries & Trout 1990) - Idea Diary Ep.215
In Episode 215 of Idea Diary - Today, I ramble about Al Ries and Jack Trout’s book, “Bottom-Up Marketing” from 1990! Some Notes Below: Go down to the frontline of the customer, and what they need, w...
16 Feb 20227min

Let’s Discuss MARKETING WARFARE (Ries & Trout 1986) - Idea Diary Ep.214
In Episode 214 of Idea Diary - Today, I ramble about Al Ries and Jack Trout’s book, “Marketing Warfare” from 1986! Some Notes Below: Competition is the enemy, and the battleground is customer’s minds....
15 Feb 202211min

Let’s Discuss The 22 Immutable Laws of BRANDING (Ries & Ries 1998) - Idea Diary Ep.213
In Episode 213 of Idea Diary - Today, I ramble about Al Ries and Laura Ries' book, “The 22 Immutable Laws of Branding How to Build a Product Or Service Into a World-Class Brand” 1. The Law of Expansio...
12 Feb 202215min

Let’s Discuss The 22 Immutable Laws of Marketing (Ries & Trout 1994) - Idea Diary Ep.212
In Episode 212 of Idea Diary - Today, I ramble about Al Ries and Jack Trout’s book, “The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!“ Chapter 1: The Law of Leadership Be First! Chap...
10 Feb 202213min

Let’s Discuss Testing Selling a Wish Fulfilled Wallpaper Lock Screen on Gumroad - Idea Diary Ep.211
In Episode 211 of Idea Diary - Today, I ramble about creating a digital download product on GumRoad! Want to try my “Wish Fulfilled Lock Screen” Wallpaper to see if focusing on wonderful things happen...
9 Feb 20228min

Let’s Discuss Using the Reticular Activating System to Achieve Goals (Train Your Brain) - Idea Diary Ep.210
In Episode 210 of Idea Diary - Today, I ramble about taking seriously the concept of training my brain. I want to be in control of my subconscious mind, so that it’s not controlled by something or som...
5 Feb 20228min





















