Episode 19: Creating a Powerful Brand with Laura Roeder

Episode 19: Creating a Powerful Brand with Laura Roeder

How do you get playful with your SaaS business? How do you create and promote a remarkable, strong brand? Today we get together with Laura Roeder, the founder of Edgar — famous social media automation software which rotates your most important content. Laura shares her founder journey, the structure of their team, some content marketing secrets, and her formula for success (even though she says there is none).

Show Notes

Episoder(366)

Episode 6: Running a Successful Outreach Campaign

Episode 6: Running a Successful Outreach Campaign

Today Kai Davis gives us a huge lecture in his core expertise: outreach. He explains why everybody must include outreach campaigns into their marketing plan, and gives us a detailed outline how to org...

9 Des 20151h 10min

Episode 5: Choosing the Right Words

Episode 5: Choosing the Right Words

In this episode we talk with Kai Davis about strategic copywriting. Choosing the right words to describe your product is so incredibly important, maybe even more important than the product itself! You...

18 Nov 201549min

Episode 4: Choosing the Right Audience

Episode 4: Choosing the Right Audience

Today we have another episode with Kai Davis as a co-host. We discuss the importance of the right audience for your products, our long-term product strategy, and the benefits of the "audience-first" a...

20 Okt 201545min

Episode 3: Introducing Kai Davis

Episode 3: Introducing Kai Davis

In this episode we meet Kai Davis, who'll be co-hosting a whole new podcast season here at UI Breakfast. We learn about the early years of his career, what he did in college, and how he ultimately nai...

20 Okt 201548min

Episode 2: Matthew Lehner

Episode 2: Matthew Lehner

This time we talk with software consultant Matthew Lehner about building good relationships with new clients, how he tripled his income in a year, his onboarding process, and so much more.

10 Nov 201428min

Episode 1: Dennis Field

Episode 1: Dennis Field

In this episode we talk with designer, educator, brand developer and entrepreneur Dennis Field about the benefits of teaching, the value of sharing your mistakes and what you’ve learned, why Dennis ch...

17 Okt 201442min

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