Aston Merrygold: Rob Interviews with Global Pop Star from JLS [Business, mindset, entrepreneur, disruptors]
Disruptors17 Jun 2018

Aston Merrygold: Rob Interviews with Global Pop Star from JLS [Business, mindset, entrepreneur, disruptors]

Interview with Aston Merrygold, former member of JLS, one of the biggest ever boy bands with 10,000,000 records sold. Aston’s since been a judge on a dance talent show and appeared on Strictly Come Dancing. He’s appeared in adverts for Coca-Cola, Samsung and Tesco. Rob’s met with Aston at his dance studio in Vauxhall to discuss success, wealth, leveraging social media, reinventing your career and dealing with the business side of celebrity. KEY TAKEAWAYS You’re now pursuing a career as a solo artist, that must be different to working with your bandmates. I bet there’s upsides and downsides, do you want to talk about that Aston? Yeah, I guess the only real difference is the social. you'd be in a room with your friends, business partners, having a heated business discussion, everyone's got their own ideas and nothing ever arrives to arguments or blows, but from an outside perspective it can be quite awkward. It looks like we're going at each other, but that's just the passion. Now on my own, it's my way or the highway. I prefer it that way, 100%! I'm so thankful to the rest of the guys and my team, but now being on my own I can finally be myself and express myself fully, not contribute 25% to a four-piece. How do you want to be known and remembered, Aston? Well, I want to be remembered as one of the greats, and I think if you don't want that, then you're in the wrong industry. If I could have an eighth, a third or a slice of something someone like Michael Jackson had or Justin Timberlake, more recently. If I could get a slice of their success, I'd be more than happy! Music or dance specifically, or the fusion of both, Aston? Do you know what? I think it's just entertainment. People ask me what I do for a living, and I tell them entertainment. It's everything, music, from a writing perspective, from a performance perspective, dance-wise, acting, everything. I love everything to do with this industry. Working with business partners, sometimes that passion can overflow, sometimes you can fall out, how did you and your band learn to deal with and overcome that? To be honest, I don't know why, we just did! There was no learning process. As individuals we just wanted to fight the good fight. We would put it to each other like, "If we do this we could be here, if we do that we could be there..." It was all about where we needed to be. What was best for us as a collective. I was the youngest of the four so I tended not to take things as seriously, when it came to the business aspect I was more than happy to give my opinion and not back down, but ultimately I thought that was why we outsourced, hiring business managers, administrators and consultants, to make those decisions on our behalf. How much of it was agents and labels telling you what to do and how much of it was you saying, "Wait a minute, we want to do this." Well, I'd say about 50\50. We were trusted with our opinions which was great. There were times when we trusted the label, sometimes great, sometimes not so great. Just the way of the industry. Sometimes our hits which we didn't think would succeed were massive and other times the releases we thought would be huge just didn't hit the mark. Luck of the draw, half the time. We would have to trust our lives to these people and we had a great run, I think I can speak on behalf of myself and the boys when I say it was the best thing we'd ever done. So, from your position, why do you guys feel like you moved on? I think it was the perfect turn, I'm still in JLS, I'm always going to be in JLS, but we were young when we entered the industry, then we got our break. We're all now in our mid 20's, we've already had a fantastic career, we have time to pursue other dreams! Five albums take a lot of time, there's been a lot of tours and it was the thought of signing the deal for another five albums and being contracted all over again. Now we're all starting families, it seemed to us that we were at the top of our game, didn't want to overstay our welcome and then if we're welcome back then we're welcome back! We're more than happy with where JLS left.Was it scary, leaving the industry to try other things? Hell yeah! It was so scary, because I'd been cocooned. For the last 7/8 years I'd lived by the diary, having cars pick me up at certain times to take me to meetings and events at certain times. From life being handled by every aspect to getting the reigns back to my own life was definitely scary, but I was free. I got to start again with all the knowledge and wisdom of the industry which I didn't have before, it was a rush! You seem totally laid back about transitioning career and going from being massive to starting from scratch, Aston. What would you say to people who aren't as laid back as you and they're scared? Well, you can look at fear one or two ways; it can over could you and make you introverted, or you can take it upon yourself and admit it's scary. There's a difference jumping out of a plane with a parachute and without one. Regardless of whether you have one or not, it's scary. Jumping without one, it'll only ever end one way, with one you still have a safety net which may not work but at least you confront it and take it head on. Nowadays on Social Media you can be absolutely killed. One wrong remark or faux-pas and that could be your career done within a matter of hours, regardless of what's happened. It's as cut-throat as that. Once you realise and know that, life won't be so stressful! You might as well just be like, "Alright, well I'll try again." Is that faith? Is that belief in yourself? Is that confidence? Is that accepting of your industry and career and how it can be or is it all of those, Aston? It's all of them, it has to be. Sometimes I can see the bad sides of all those things within the industry and think you can be too confident. You might as well be naked on stage and say, "There you go, judge away." Has the industry changed you? Yeah, definitely. I used to go out with my mates from uni, early twenties, same as everyone else. The only difference was that I was I had money so we could really enjoy ourselves and the media perceived me to be showing off. What else would you be doing on a weekend with your friends from uni at that age, going out every night obviously! Do I have work tomorrow? Yeah of course, but I'm fine! So you've talked about these glass ceilings to smash through, what's your glass ceiling and how're you going to smash through it? The next glass ceiling is just getting music out there. Letting people know that I'm a solo artist now. Not many people know it. Music's based mainly online now, it's ever-changing and you can so quickly and easily get lost. It's me having the courage to step back and take a harder look at it and evaluating how I want to approach it. At first I was like, "Yeah I want to chuck anything out and do whatever." Whereas now I'm like, "Now I have to chuck it out in the right way." Do you think some of the purists struggle with how fast music and content are changing? Yes! I had a meeting the other day with a great friend of mine who works for a label and he got pissed off with me for talking on my phone. He said, "Stop talking, I've heard your stuff, let people hear it and decide!" Get your content out there. Whether 10 people here it or 10,000,000 people hear it, you'll effect change. People think they should wait for the perfect time but there is not perfect time. It's ever-changing, so fast paced! People are now starting to put their own truth out to the world. Podcasts, YouTube, Social Media, etc. People want honesty, but you're damned if you do and damned if you don't if when for example your niche is writing sad songs and you decide to write a happy one, some of your followers may disapprove but at least you're being authentic. Too often we aim to please everybody and don't want to be judged too harshly. A lot of people are really intrigued about the business side of your career, did you show an interest in that or did you just want to go and do entertainment? At first, I was definitely happy-go-lucky, thinking business was cool but then I'd get invited to an accounting meeting and I'd think, "Perfect..." Then the taxes came and I wanted to know who was taking my money! As it went on I wondered why hadn't they taught me about this at school? All these avenues and options, I don't know why it took me to reach a certain age for it to click. In the early stages money was coming in thick and fast, unreal! First I was partying, then I wanted to buy a house, then the business aspect start to get more real. Then I started to analyse why the volume of gigs in the first part of the year was more than the third part of the year, etc. I started to realise there was a business cycle behind it all. A preparation period, a release period, etc. A template every artist follows. People are launching from yesterday. "I'm gonna be in the studio tomorrow, everyone out there, check out this song that I posted last night." The rule book's been thrown out the window! Slade wrote a Christmas number one 40 years ago and they're still milking £500,000 per year from it! Cristiano Ronaldo gets €300,000 per tweet if he does a brand endorsement. There's some downsides to Social Media but if you want to set up a business or be an artist or creative, surely it's gotta be the best time in history?! You get a small tripod for £5, set your camera up, start singing or dancing or whatever and start selling products! Have you embraced all the Social Media, are you quite active? Instagram and visual things I love, things like Twitter, not so much. For me, Twitter's maybe 90% negative and 10% positive. You get a lot of opinions when people post music but aren't ready to perform in front of large crowds of people. You want to be true to your art and your work and you could spend 30 years crafting your work, never be perfect, get still always be judged by purist critics. Social Media today, you can dictate the terms. If you like the comments, get involved. If you hate it, turn it off, if you're an introvert you can do a podcast because nobody can see your face! There's ways around it now, there's lanes, avenues, ways people can really express themselves. Building multiple streams of income and making hay while the sun shines. I've seen a lot a lot of people who've become very successful and then relaxed. You never know when there could be another recession. In your world Aston, you can be the best and then you can be gone. Do you think about building income streams, having multiple business interest endorsements? What are your thoughts on streams of income and making hay while the sun shines? I'm 110% up for building these streams of income. As an artist I choose when I get paid. If I don't want to get paid, I don't go out and work. It doesn't work for me. You're never too successful! There's always bills to pay and people to provide for. We're sitting in one of my avenues now. There's always a bigger picture. I'd like ten of these, dotted around the country, dotted around the world. You've got a business partner in this venture. How important is having that business partner, what benefit have you got? It's nice to always have the other perspective, coming from a band it's nice to bounce ideas. At the same time, when I'm touring, I need someone to hold down the fort. If something comes up within the business which I can't handle straight away, he can handle that. It's nice having a business partner that's totally on your wavelength. Gold dust! People say you shouldn't go into business with friends. I say life's too short to go into business with people purely for commercial benefit and not enjoy your time together, especially if you succeed. Surely, you'd want to succeed with your friends and people you care about?! If they're true friends, you'll never run into any worries. They'll all eventually show their true colours. The best advice you've ever received, if you can remember it? From Seal, actually. One of the greats. He told me, "Enjoy it." Regardless of whether you're performing in front of 50 people at a local concert or 50,000 in an arena, enjoy it. We're all rushing everything we ever do, so slow down, soak it up. Worst advice? Honestly, I've never had bad advice. If I've ever had advice which didn't go according to plan, I'd learn from it, which would be invaluable anyway. Going against my gut always bites me. A myth about the industry or a celebrity or someone in the media which most people don't know about? When you get £1,000,000 you don't actually get £1,000,000! Why didn't they teach you in school that if you're an employee, when you get paid, you lose 40% to tax?! Management, agents, staff, whomever it may be, they all get a slice too. So once all of the overheads are cleared you're left with around £200,000/£300,000... Don't ever believe the newspapers! If I did six or seven of those gigs, then I'd be looking at earning that kind of money. Anything you strongly believe in the world that you'd like to change and put your stamp on? The Social Media is such a curse and such a blessing at the same time. People use it for so much good but at the same time you have to filter through so much rubbish and negativity to find any scrap of it. I'd like to put more filters and choice for people. The theme that's emerged in this interview is that there's two sides to this reality. Social media is a bit negative, but we can put our products and content out to the world in five minutes. Celebrity's all good or celebrity's all bad... There's a choice. You can always choose how you look at things and approach them. What does the word disruptive mean to you? Now? A four-and-a-half-month old baby screaming at 2am! Personally, for me being disruptive is probably more of a good thing. Music is always disrupting the airways and people's vision and hears. Music that disrupts popular, conventional music creates its own undefined genre. I enjoy proving that there aren't any rules! BEST MOMENTS The best thing about building a dance studio underneath a railway bridge is that there’s no sound restrictions, so if clients want to have their music playing at top volume, they can. It's good that clients hear music going on when they arrive, if it was silent then it'd feel like something was wrong. The smell adds to it too! I never felt the need to push buttons. If someone was feeling a bit tender over a business decision or something similar, I'd tend to back off and give them some time and space. There's no ceiling. Every ceiling you see is made of glass and if you don't smash through it then you're going to get stuck. I'm going to invest in myself instead of waiting for years for the knock on the door from the big label. Everybody's putting their stuff out through their own means. That one bad review out of the 1,000 decent ones really doesn't matter! Don't fixate on it. If I sit out home all day, doing nothing, it's not long before the phone stops ringing. I have to go out, make myself known, do shows, take appointments, etc. because if I don't do it now then my family will be in trouble. Focus yourself on what you've got, not what you've not got. I realised Social Media was a daily thing. Instagram, Twitter, people wanted to see all of you, not just the music. Sometimes I would grow my hair for campaigns, sometimes you'd see a yearly cycle within a day! As you said, happiness is a choice. Now it feels like, well that's just common sense, why would I not want to be happy? It's quite alluring and tempting, the gossip, the bad news, it's an attractive thing for some people. When my little boy came along, I thought he needs everything I didn't have when I was growing up, regardless of whether I can buy it right now or not. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Episoder(1192)

RANT: How to REALLY be Brave/Courageous (7 Tips & No BS) [Business, mindset, entrepreneur, disruptors]

RANT: How to REALLY be Brave/Courageous (7 Tips & No BS) [Business, mindset, entrepreneur, disruptors]

Has this year thrown some curveballs and challenges your way, and you’re not sure exactly how to step up and overcome them? Today Rob shares his 7 tips to be more courageous which can help you overcome difficult challenges in your personal and professional life. Learn how planning for the worst-case scenario can help you move forward, why you should contextualise your problems and look at the greater picture and why it is important to ensure you are surrounded by a good support network.   KEY TAKEAWAYS Ask yourself ‘what is the worst that can happen?’ and then plan for the worst-case scenario. If you have a plan B, C and D for the worst-case scenario and you have figured out the worst that could happen, then you can move forward with more faith, belief and less fear. Often, your doomsday thinking makes things seem a lot worse, and you do need the courage to stand up and overcome them.   Commit to your challenge and get it done because the commitments you set for yourself that you get done will increase your self-worth. The commitments you set for yourself that you break will reduce your self-worth. Make a promise to yourself and get it done. Set a boundary and put a wall there. When your self-worth increases, you will feel proud of yourself and that will train you to continuously complete the commitments you set yourself.   You have got to contextualise what you are scared of. You have got to contextualise where you need bravery and courage and reframe it. Anytime you have a big challenge or problem, just contextualise it and minimise the severity of the situation in the grander scheme of things. You may find that it is not as bad as you thought it was.   Have a great support network. The people around you will lift you or drag you down and they will either give you energy or they will take it away. When you have got good mentors or good coaches and you have accountability, support and challenges when you need them then you are going to step up. You will want to inspire them and repay the faith in the. The energy will transmute into you and lift you.   BEST MOMENTS “Anything that you’re worried about, you’re scared of or you’re putting off get it done early, get it done first, get it done fast.” “At the end of the day, if you have costs for not doing something or consequences for not doing something you will get it done.” “They are either radiators or they are drains and you can lean on them or push them away.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

29 Sep 202029min

Chip Wilson: Billionaire Serial Entrepreneur & Retail Mogul [Business, mindset, entrepreneur, disruptors]

Chip Wilson: Billionaire Serial Entrepreneur & Retail Mogul [Business, mindset, entrepreneur, disruptors]

Have you ever wanted to get an insight into a billionaire’s mindset? Then today is your lucky day as Rob is joined by  Canadian billionaire, businessman,  founder and former CEO of Lululemon Chip Wilson. Together they discuss an entrepreneur's ability to handle setbacks, why it is vital to the success of your business to surround yourself with good negotiators and why nobody ever plans to become a billionaire.   KEY TAKEAWAYS When you are an entrepreneur change is always going to happen. The current global pandemic is certainly a setback to all businesses, but life is all about how you handle setbacks. Entrepreneurs survive because they would probably do what they are doing for no money. Because the passion is there, the mind works on the issues 24/7. Fear will not do anybody any good, people that stand in fear are using up brainpower from being creative about how to move forward.   Most entrepreneurs are product and brand people. Finance, public markets and private equity is a realm that many entrepreneurs do not have much experience in. Getting the right advisors is extremely important. Don’t only go for advisors you trust, go for advisors who are aggressive negotiating advisors.   People who are running the government are running the biggest corporations in the entire world. They are political animals but they have no idea how to run a business. Do you want someone running your government that can add triple the value to it because they know how to run the business so everybody has got a lot of money? Or do you want an incompetent fool running your government so that you have all the social things taken care of but everybody is poor?   Nature wants everyone to be super valuable in life. Entrepreneurs are given this ability to shut so many things down in the brain. They are constantly looking towards the future and thinking about the knock-on effects the future world will have due to the ever-evolving world. Many people have ideas but very few people take action.   To be disruptive is to have the willingness to do and risk what others aren’t willing to do. Almost every entrepreneur that came up with their idea had people tell them that it was stupid, wrong and would never work. When that very same idea becomes successful, they become disruptive. A ‘good’  disruptive can often make other people uncomfortable.   BEST MOMENTS “Once you can get a product and you can understand how to replicate it, I think that is where the money comes in.”   “It is inherent of the entrepreneur to be responsible for yourselves to make sure you have people around you that can handle your weaknesses and supplement your weaknesses.”   “An entrepreneur is someone who has an idea and sees an opening in the marketplace, who couldn’t stand going to their death bed not seeing if it worked or not.”   ABOUT THE GUEST Chip Wilson is a Canadian billionaire, businessman and philanthropist, who has founded several retail apparel companies, most notably yoga-inspired athletic apparel company Lululemon Athletica Inc. Chip Wilson is widely considered to be the creator of the athleisure trend. In 2016, he organized his personal and business interests into the holding company Hold It All Inc.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

27 Sep 20201h 16min

Caffeine Cast: The 3 E’s of GREAT Content [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: The 3 E’s of GREAT Content [Business, mindset, entrepreneur, disruptors]

Are you a content creator and wondering how you can elevate your content to make it great? Discover today Rob’s unique formula for creating really great content by following the 3 ‘E’s’. Learn how by offering educational, entertaining and emotional content you can create a loyal and engaged fan base.    KEY TAKEAWAYS  Really good content needs to include documentation, controversy and knowledge as well as knowing what your markets want, the pains and problems your niche has and the deep routed challenges your clients face. Whilst this creates good content, it does not necessarily create the great content that the three E’s can.   The first ‘E’ is ‘Education’. Any content that teaches shows or guides the audience in some way is educational. The content may offer the audience an epiphany which resonates with the audience. You can always fall back on teaching them something surprising and new that perhaps they hadn’t thought of before.    Secondly, your content must be ‘Entertaining.’ People love to be entertained. If you entertain your audience regularly, people will stop what they are doing and consume each bit of content you produce for a long time. You could perhaps add humour into your content to keep your customers entertained and engaged. If you are producing educational content you can couple this with entertaining content to create ‘edutainment’.   The final E is ‘Emotion’. When you move people, you have a loyal follower and fan base. When you make your audience feel something they engage with you on a more personal level. Evoking one emotion per content is the best way to go. You can’t evoke too many all at once as it will be confusing for the consumer. Even heroes need to be fallible and have weaknesses. People love to understand the background to your success, whether that be the pains you faced and the struggles you overcame.    BEST MOMENTS  “Don’t be scared to try things, to entertain people and make some of your content fun and funny because it will work.” “Look I don’t care if people love me or hate me, but I want them to feel something.” “People love vulnerable posts. People love the honesty, the pain in success and the struggle in success.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

24 Sep 20209min

RANT: This Needs to STOP, Now (Wake Up FFS) [Business, mindset, entrepreneur, disruptors]

RANT: This Needs to STOP, Now (Wake Up FFS) [Business, mindset, entrepreneur, disruptors]

The lockdown has caused many frustrating things to happen, and today Rob discusses one of the most infuriating things to happen in the business world since before lockdown. Many people have been criticising small businesses for promoting their services during the pandemic. Rob discusses why stopping the promotion of these businesses would have an even bigger detrimental impact on the economy and how you can help support other entrepreneurs.    KEY TAKEAWAYS  Something frustrating that has been happening online since the lockdown began, is people who use their platforms to slate millionaires, billionaires and entrepreneurs. Many people vented online that they believed that it was unacceptable for people to be selling during the lockdown as people were dying. This attitude is not how you get out of a recession, if the economy stops, then the world stops.    Without small businesses and entrepreneurs, there would be no economy. Virtually all of the public sector is funded by the private sector. As entrepreneurs, you create tax revenues, employees, national insurance and VAT. However, there have been many people complaining about people pitching during the pandemic.     If there is no selling, creation of products or a fair exchange environment where entrepreneurs are able to make a fair profit then not only does the economy die, but so does the entire supply chain. All the amenities and survival-based products and services that we need will diminish.    People should be supporting start-up businesses, entrepreneurs and small business owners. If you see a small business owner under attack on social media for promoting their services, then go in and support them and defend them. Promote their business on your page to get them some more exposure. We need to have each others backs.    BEST MOMENTS  “Believe you me, the economy underpins everything, even the supply chains and us just getting our basic amenities. Nothing moves until business owners sell products and services”   “People need to stop bashing people who sell stuff, who create a product or service.”   “The big business owner starts as a small business owner. The ‘scale-up’ starts as a ‘start-up’. The millionaire and the billionaire start with zero.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

22 Sep 202020min

The Secret Son of Pablo Escobar (Craziest Interview!) [Business, mindset, entrepreneur, disruptors]

The Secret Son of Pablo Escobar (Craziest Interview!) [Business, mindset, entrepreneur, disruptors]

In this special episode of The Disruptive Entrepreneur, Rob interview Philip Witcomb, ‘The Secret Son Of Pablo Escobar’. In this compelling and revealing interview, Rob and Philip discuss his extraordinary upbringing, the extreme circumstances Philip found himself in and the lessons he learnt along the way. In this enthralling interview, discover a unique story from the secret son of the world’s most famous and influential drug lord’s.   KEY TAKEAWAYS There were a set of circumstances happening in Colombia, whereby Pablo Escobar was getting himself into trouble (to put it mildly). At the same time in Madrid, Phillip’s adopted father was unwell. This culmination of circumstances led his adopted father to come clean and tell Phillip the truth about his real father. Initially, he told Phillip of his own life and then he began answering some of Phillips unanswered questions from his childhood. When it was revealed to him who his real father was, Phillip was unaware of who Pablo Escobar was, and his life in Colombia.   In 1989 Pablo ended up in a Colombian prison. The Escobar empire was falling to pieces and his adopted father was aware of this. Phillips adopted father came clean and told Phillip that his real father in Colombia was facing problems, and Phillip needed security in his house for protection. Escobar’s great empire was crumbling and anybody related to him was likely to be in danger.   In Phillips early years he often found himself being woken in the night with night terrors. These night terrors were never explained to him and he asked his adopted father why these happened. Whilst it is not possible for Phillip to accurately remember small details of his childhood in Colombia It is surprising what a young child can absorb into their brain. Small memories of vivid mental images and loud memories were enough to spark the memory from Phillips adopted father where he initially found young Phillip.   Throughout his life, Phillip faced battles with depression. He was able to battle this by talking with people and asking them for help. It will not work if you simply try to ignore your depression. It took a long time of talking through his life with therapists who helped him and wanted to see him succeed. Eventually, Phillip overcame his depression and stop drinking alcohol and smoking and get realistic about life.   There’s a lot of truth to the saying ‘you keep your friends close, and your enemies closer.” Phillip was warned by his publishers that many people would try to sell stories on him once his story became public. It is just part of the parcel of this new life that Phillip now has as a best selling publisher. Phillips life is likely to become a movie, this book about one mans life has become a mammoth thing and has sparked worldwide interest.   BEST MOMENTS “There are things that rang true, and I could just identify with some of the things.” “He felt that my life was not as safe as it could be at that time.” “You keep your friends close to you and your enemies even closer.” ABOUT THE GUEST Phillip was born in Colombia, and adopted by Pat Witcomb. His birth name is Roberto Sendoya Escobar. His real father was Pablo Escobar. Phillip is a hyperrealist view painter and author. https://www.phillipwitcomb.co.uk/biography/   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

20 Sep 20201h 17min

Caffeine Cast: Rob Gets Grilled on All Things Business [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Rob Gets Grilled on All Things Business [Business, mindset, entrepreneur, disruptors]

Understand what drives a world-renowned entrepreneur, author and mentor to succeed as Rob answers quick fire questions. Rob discusses his biggest successes, failures and ambitions for the future and dives into what he believes to be the meaning of life.   KEY TAKEAWAYS To be able to achieve success, you need to be able to face your demons, fears and rejection. When you solve a problem, your reward is a bigger one.   There are many great traits that make a successful entrepreneur. Three of these are someone who is able to readily adapt to change, their desire for growth and innovation as well as having a strong and meaningful connection with their customers and/or audience. Entrepreneurs also have their weaknesses, these can sometimes be identified as having a desire for so much variety that you change to much, having an inability to be bored as well as having a lack of desire for anything detailed or researched based.   In order to combat some difficult times, and possible disruption to your sleeping pattern it is beneficial to break some of your addictions. Be honest with yourself that you have them. These are likely to addictions to social media and work. Social media is highly addictive and weaning yourself off them will be hard, but necessary.   On a day to day basis, people online are attacking and criticising others when they do not know that other person’s pain or story. If everybody looked at a situation with balance and understood where other people were coming from whilst learning the full story, a lot of the criticism would go away.   To a certain degree, you can create your own future reality, but there are also variables out of your control. Can you manifest your perfect ideal life in perfect synchronicity? Not likely. Can you manifest the things that you want in your life if you visualise them strong and hard enough as well as making them happen? yes, you can.   It seems that we are hard-wired to evolve. Evolution is growth and if we don’t grow then us as a human race will end up getting wiped out. Many people state that the meaning of life is happiness when actually happiness is a reward. Happiness is a chemical reaction to your body reacting to the environment that you’re in. Your greatest feeling of elation is often after your hardest challenges. Biologically we are being rewarded for growth.   BEST MOMENTS “I’ve sacrificed a simple, ordinary and predictable life and amen it was worth it.” “Get back on the horse and run right hard at it again.” “You will probably have your biggest challenges and your biggest wins simultaneously.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

17 Sep 202017min

RANT: All This #NoDaysOff BS (Sorry, Not Sorry) [Business, mindset, entrepreneur, disruptors]

RANT: All This #NoDaysOff BS (Sorry, Not Sorry) [Business, mindset, entrepreneur, disruptors]

Recently there has been an influx of business influencers encouraging people to take ‘No Days Off’. Today, Rob tells you why that is no good and is, in fact, counterproductive. Learn how to focus your time on your income generating tasks, why rest and recuperation will help you empty your mind and how this will help you think of your greatest ideas.   KEY TAKEAWAYS Do not get sucked into the ‘no days off’ mentality. Do you want to have no days off and have a successful company, but have no other things in your life? In the early days of setting up your company if you do not yet have money, reach or experience then your main resource is to outwork your competitors. However, you still need to take days off, even if just to empty your mind to allow new ideas to come in.   New ideas come when your mind is empty. Having people follow the ‘no days off’ mentality is filling up their mind with loads of ‘stuff’ and allowing them to think that that is how you create good ideas and solutions when it is the opposite. To empty your mind you can go on long walks, engage in conversations with others as well as taking some rest.   If you are focusing your time on your key result areas, and the work you are doing is productive, then that is great for you and your business. The problem with this ‘no days off’ mentality and having huge workloads is that it is not productive. The more you graft, the less you craft and if you hustle too hard, in the end, you are fatigued. Once you are fatigued your creative faculties go down along with your ability to make good decisions.   Work hard in deep flow and in short, sharp bursts. Get in flow, and stay in flow for three hours and then have one or two hours out of flow where you can rest, recover and empty your mind. People confuse working long hours with working focused hours. You have to think long term and you have to think about your own health and well-being.   Working hard does not mean to have stressful and physically draining work. What working hard actually is, is knowing what you should be focusing on, what your key result areas are and knowing what the most important task is that you can do which will bring you the best leverage. Working hard is getting into an undistracted flow and staying in that state for up to three hours, and then taking some rest time afterwards.   BEST MOMENTS “A lot of people think that to have ideas is about having lots of things in your head. I believe it’s the opposite. Coming up with new ideas is emptying all the noise in your head.” “All the challenges and the curses that entrepreneurs experience, I have experiences and you will experience.” “I want to change the world, and it is my greatest love. I also want friends and I also want a family.”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

15 Sep 202023min

Jeff Hoffman: Billionaire Serial Entrepreneur Reveals The Biggest Business Opportunities [Business, mindset, entrepreneur, disruptors]

Jeff Hoffman: Billionaire Serial Entrepreneur Reveals The Biggest Business Opportunities [Business, mindset, entrepreneur, disruptors]

Learn today some of the biggest business secrets from a successful entrepreneur, best-selling author and motivational speaker Jeff Hoffman. Tune in today and listen as Rob and Jeff discuss how businesses are overcoming challenges in the aftermath of the pandemic, how entrepreneurs should be constantly looking for new opportunities and why it is important to surround yourself with people who are smarter than you.   KEY TAKEAWAYS Many businesses both large and small are facing huge challenges in the aftermath of the COVID-19 pandemic. Larger businesses have begun to slim down their operations which should result in cost reductions for the company. The pandemic has offered a time of reinvention for many businesses, it is an opportunity to reinvent your business to take advantage of ‘the new normal’.   Disruption and chaos should be the alarm clock for an entrepreneur. When disruption and chaos happen, that alarm should have you just out of bed and look at the opportunities everywhere. Big companies that have been in the industry a long time are not as agile as small businesses. This is the time to reinvent and is the opportunity for the small businesses to take huge market share as they are able to adapt to the new conditions way faster than the big companies can.   Often we forget the fact that entrepreneurship is about all industries, not just the technology industry like many people tend to think. Entrepreneurship should be renamed to ‘self-determination.’ it is not a job, it is a mindset. It is the mindset of saying ‘I am going to change the future’. Have the mindset that your product or service can change not only your future but the future of the world. At the heart of entrepreneurship is problem-solving.   You as a leader, cannot scale until you can let go, and you can’t let go until you can empower and trust. In order to be able to power and trust, you must surround yourself with people that are smarter than you. Put in the effort to go and find talented people and spend your time trying to convince them to join you. Surround yourself with people smarter than you, lead from the bottom and not the top. Dedicate time to hunting for talent and taking care of it, not running the company all the time.   Social media is creating a whole new generation of people who think that if people ‘like’ you, the better the world is. We have evolved into this world where people think that self-worth is judged by how many ‘likes’ or ‘followers’ you have rather than the actual merit or impact you have on others. It is better that people have an impact on ten individual people in this world than have a million likes on their social media page. Social media is important, but it is becoming the most important thing and that is a bad sign.   To be disruptive means to not accept the way something has already been done. It is not assuming that just because ‘experts’ before you did it that way that makes it the right way. Don’t accept the rules, leave open the possibility that there might be a better way to do this and give it a shot. You should never fear failure, you should fear not trying. Being disruptive is to actually believe that there might be a better way to do something. Even if all the experts are telling you it is not the way it works, what you should be saying is ‘well it might be soon.’   BEST MOMENTS  “As well as the horrible negatives that came with COVID there is also the positives which gave opportunity everywhere for the people that move fast.”   “You don’t have to give money until you have it, but you should give time as soon as you can.”   “Do you know who responds to your job postings? People who lost their jobs and need a new one. Do you know who doesn’t respond to your job postings? The best person in the industry.”   ABOUT THE GUEST Jeff Hoffman is a successful entrepreneur, proven CEO, worldwide motivational speaker and bestselling author In his career, he has been the founder of multiple startups, he has been the CEO of both public and private companies, and he has served as a senior executive in many capacities. Jeff has been part of a number of well-known successful startups, including Priceline.com/Booking.com, uBid.com and more.  Jeff is a frequent keynote speaker, having been invited to speak in over 60 countries. He speaks on the topics of innovation, entrepreneurship, and business leadership, and is the author of the book SCALE, a how-to guide for growing your business. Jeff also teaches innovation workshops to major corporations on a regular basis. Jeff was honoured with the Champion of Entrepreneurship Award from JP Morgan Chase and Citibank, as well as receiving a Lifetime Achievement Award and being inducted into the Entrepreneurs Hall of Fame.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

13 Sep 20201h 15min

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