10 Essential Hacks For Linkedin in 2020 [Business, mindset, entrepreneur, disruptors]
Disruptors20 Jan 2020

10 Essential Hacks For Linkedin in 2020 [Business, mindset, entrepreneur, disruptors]

LinkedIn can be a huge tool for you in 2020 if you know how to use it. LinkedIn gives savvy entrepreneurs and business owners a huge advantage and level planning field to expand their reach and increase their engagement. Join in and hear how Rob is utalising LinkedIn to maximise reach and generate high converting inbound leads at a cheaper cost. Discover how to expand your reach, what style of posts you should be sharing, how to generate regular inbound leads and the importance of recommendations. KEY TAKEAWAYS The LinkedIn platform gives you a huge advantage and level planning field for everyone. It does not restrict your reach your connections. With Facebook and other social media platforms, you’re likely to only reach 3% of your audience and only your first stage connections will see your content, however, with LinkedIn, your posts and your content reaches second and third stage connections. On LinkedIn, it’s easier to get your post seen by many more people and as a result, gain new connections. If you’re a marketer you’ll pay around £5 per lead and If you’re a salesperson each follower should be worth £1-£5 per person per year so LinkedIn is a great opportunity to increase your network. 10 Tips To Make LinkedIn Big For You In 2020 The optimum for LinkedIn posts is one post per day. The most important thing for posting is gauging the reach (views) this can be enhanced with LinkedIn lives although you will need to test for the optimum length. Additionally know your target market and tailor your content to that demographic. When posting cycle on engagement-jacking posts, one-story based post, four content-based posts and finally one offer based post. However, when you add a link into your post it can decrease your reach. Varying your posts and ‘content’ marketing is the best way to create leads on LinkedIn. Remember to share your stories of success, be personal and spark engagement/emotion, it’s important to remember your goal is to reach as many people as possible. Finally, with your offer based post ensure you’re offering a low price product or asking for those interest to directly message you. This will generate inbound leads. The first hour is the most important. Your post might reach up to 3% of your audience initially, however if you get engagement (like share or comment) in that first hour then your post will be pushed to 2nd and 3rd stage connections. Make sure to keep that hour free to engage with your posts and as a result, increase your engagement. Posts, articles, videos and documents are the four types of posts that you can put on LinkedIn. Documents are a relatively new feature but is getting really positive reach. This is a good way to increase our reach, for example write a bullet point list, upload it as a PDF and LinkedIn will convert this to a Slideshare and each click through your document/slides will register as engagement. This is a good way of increasing your reach and connecting with new audiences. LinkedIn lives posted once or twice per week can create really good engagement. Focus on getting and giving recommendations. If you give one it will DM that person and they will likely return the favour. Over time you will get good recommendations and your following will increase. SSI (Social Selling Index) This is the way LinkedIn score your profile and your posts. It’s important to keep this high as this will affect your posts reach and engagement. Add connections properly. You can search via job, demographic, title and more, it’s wise to only add connections of that niche and therefore only accept connections from that demographic. BEST MOMENTS“Keep testing because the algorithms are changing”“If you post and then share a link a little bit later it won’t kill your reach”“You have to do the content marketing thing to generate inbound leads”“LinkedIn can generate the best leads because they’re business people”“Embrace haters, trolls and critics as they will spark debates” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Episoder(1190)

Building a Brand From the Ground up - Logo comes LAST [Business, mindset, entrepreneur, disruptors]

Building a Brand From the Ground up - Logo comes LAST [Business, mindset, entrepreneur, disruptors]

An episode only about brand. What is brand and what to do before thinking about logos and business cards. Why your promise needs to be consistent, how to articulate your promise and balance self-service with serving others. Stand for something and against something. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

25 Sep 201623min

Caffeine Cast: How to Think Bigger to Grow Bigger in 7 Simple Steps [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: How to Think Bigger to Grow Bigger in 7 Simple Steps [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob gives us seven steps on how to think bigger and grow bigger. Why to think big? Because there is no competition on the top! Why it is important to reduce the risk and give ourselves freedom to think bigger. How being with people who think big affect us. Why we need to study big thinkers and the importance of growing in increments.  [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

22 Sep 201617min

Rob Interviews Global Fitness Business Founder, Matt Januszek [Business, mindset, entrepreneur, disruptors]

Rob Interviews Global Fitness Business Founder, Matt Januszek [Business, mindset, entrepreneur, disruptors]

Another interview, this time with Matt Januszek, one of the founders of global fitness brand “Escape Fitness”. On this interview, Matt talks about his business, how to turn your passion into your profession, the importance of fitness for entrepreneurs and he also shares his suggestions about brain foods for entrepreneurs and audio programs he enjoys to listen to. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

18 Sep 20161h 25min

Caffeine Cast: How to Declutter to Become Hyper Productive [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: How to Declutter to Become Hyper Productive [Business, mindset, entrepreneur, disruptors]

Another caffeine cast on how to declutter and increase your productivity. Working more doesn’t mean you are productive. You need one day every couple of months to clear out your entire life. Clear your wardrobe, basement, living room, car and back up everything you have on your laptops or mobile devices. Create a space that you enjoy being in, zen yourself and your life will change! [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

15 Sep 201615min

Rob Interviews the UK Apprentice Winner, Joe Valente [Business, mindset, entrepreneur, disruptors]

Rob Interviews the UK Apprentice Winner, Joe Valente [Business, mindset, entrepreneur, disruptors]

The winner of The Apprentice UK, Joseph Valente, talks about his career, how he started and grew his business within a few years of operation. He advise us to stick in our plan and he also explains the benefits of not being a specialist. He talks about self-belief, motivators, money and much more. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

12 Sep 20161h 4min

Caffeine Cast: How to Master the Email Beast [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: How to Master the Email Beast [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob gives us advice on how to organise our emails and have our inbox empty. Four actions that we can take and four types of folders that we need to create, which will keep our inbox empty and will make our life easier and without stress. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

8 Sep 201617min

How to Set Up, Grow & Scale Your Business Part 2 [Business, mindset, entrepreneur, disruptors]

How to Set Up, Grow & Scale Your Business Part 2 [Business, mindset, entrepreneur, disruptors]

Rob goes on with steps on how to set up, grow and scale your business. Why you need to build your community, why you need multi-platform strategies and both personal and business branding. How to add value by giving free information out on your platforms and look after your community. The importance of being clear with your vision and balance new innovations with existing proven platforms. The seven main functions of a business, how to manage your emotions and let your diary managing you. Do whatever you do with passion, focus on serving your clients and accept challenges. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

5 Sep 201636min

Caffeine Cast: Manage & Master Your (Real, Honest) Fears [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Manage & Master Your (Real, Honest) Fears [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob talks about fears, how we can manage them and compartmentalise them. Each fear serves a purpose, so we need to identify this purpose and be aware that everything needs to be balanced between extremes. People will judge us anyway, so we might as well be rich! [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Sep 201620min

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