10 Essential Hacks For Linkedin in 2020 [Business, mindset, entrepreneur, disruptors]
Disruptors20 Jan 2020

10 Essential Hacks For Linkedin in 2020 [Business, mindset, entrepreneur, disruptors]

LinkedIn can be a huge tool for you in 2020 if you know how to use it. LinkedIn gives savvy entrepreneurs and business owners a huge advantage and level planning field to expand their reach and increase their engagement. Join in and hear how Rob is utalising LinkedIn to maximise reach and generate high converting inbound leads at a cheaper cost. Discover how to expand your reach, what style of posts you should be sharing, how to generate regular inbound leads and the importance of recommendations. KEY TAKEAWAYS The LinkedIn platform gives you a huge advantage and level planning field for everyone. It does not restrict your reach your connections. With Facebook and other social media platforms, you’re likely to only reach 3% of your audience and only your first stage connections will see your content, however, with LinkedIn, your posts and your content reaches second and third stage connections. On LinkedIn, it’s easier to get your post seen by many more people and as a result, gain new connections. If you’re a marketer you’ll pay around £5 per lead and If you’re a salesperson each follower should be worth £1-£5 per person per year so LinkedIn is a great opportunity to increase your network. 10 Tips To Make LinkedIn Big For You In 2020 The optimum for LinkedIn posts is one post per day. The most important thing for posting is gauging the reach (views) this can be enhanced with LinkedIn lives although you will need to test for the optimum length. Additionally know your target market and tailor your content to that demographic. When posting cycle on engagement-jacking posts, one-story based post, four content-based posts and finally one offer based post. However, when you add a link into your post it can decrease your reach. Varying your posts and ‘content’ marketing is the best way to create leads on LinkedIn. Remember to share your stories of success, be personal and spark engagement/emotion, it’s important to remember your goal is to reach as many people as possible. Finally, with your offer based post ensure you’re offering a low price product or asking for those interest to directly message you. This will generate inbound leads. The first hour is the most important. Your post might reach up to 3% of your audience initially, however if you get engagement (like share or comment) in that first hour then your post will be pushed to 2nd and 3rd stage connections. Make sure to keep that hour free to engage with your posts and as a result, increase your engagement. Posts, articles, videos and documents are the four types of posts that you can put on LinkedIn. Documents are a relatively new feature but is getting really positive reach. This is a good way to increase our reach, for example write a bullet point list, upload it as a PDF and LinkedIn will convert this to a Slideshare and each click through your document/slides will register as engagement. This is a good way of increasing your reach and connecting with new audiences. LinkedIn lives posted once or twice per week can create really good engagement. Focus on getting and giving recommendations. If you give one it will DM that person and they will likely return the favour. Over time you will get good recommendations and your following will increase. SSI (Social Selling Index) This is the way LinkedIn score your profile and your posts. It’s important to keep this high as this will affect your posts reach and engagement. Add connections properly. You can search via job, demographic, title and more, it’s wise to only add connections of that niche and therefore only accept connections from that demographic. BEST MOMENTS“Keep testing because the algorithms are changing”“If you post and then share a link a little bit later it won’t kill your reach”“You have to do the content marketing thing to generate inbound leads”“LinkedIn can generate the best leads because they’re business people”“Embrace haters, trolls and critics as they will spark debates” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Episoder(1189)

Caffeine Cast: Does Money Buy Happiness? [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Does Money Buy Happiness? [Business, mindset, entrepreneur, disruptors]

One of the most debated subjects around money and happiness. Does money brings happiness? Rob shares his thoughts on this hot subject that we are all thinking about.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

8 Apr 201613min

Rob Interviews Kabir Sehgal, Best-selling Author of “Coined” on the History of Money [Business, mindset, entrepreneur, disruptors]

Rob Interviews Kabir Sehgal, Best-selling Author of “Coined” on the History of Money [Business, mindset, entrepreneur, disruptors]

On this episode, Rob interviews the author of the book “Coined”, Kabir Sehgal. Kabir is sharing his knowledge of the history of money and he is talking about the definition, purpose and usage of money in our lives.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Apr 20161h 6min

Caffeine Cast: Profit is not the Purpose [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Profit is not the Purpose [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast episode, Rob explains why profit is not the purpose of business. Profit is necessary but it is only the result of a business. The main purpose is something else.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

1 Apr 201612min

Decisions Decisions [Business, mindset, entrepreneur, disruptors]

Decisions Decisions [Business, mindset, entrepreneur, disruptors]

Decision making is a skill that aid us in all areas of our lives. Anything relies on the ability to make decisions. Rob talks about the decision making process and how we can be better at that.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

28 Mar 201630min

Caffeine Cast: Get Busy [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Get Busy [Business, mindset, entrepreneur, disruptors]

Mindfulness, minimalism and 'taking it slow' are fashionable concepts at the moment, but Rob Moore has a practical counterpoint to this way of thinking.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

25 Mar 201612min

Rob Interviews Infamous Entrepreneur Gerald Ratner [Business, mindset, entrepreneur, disruptors]

Rob Interviews Infamous Entrepreneur Gerald Ratner [Business, mindset, entrepreneur, disruptors]

Rob interviews the entrepreneur Gerald Ratner. Gerald is sharing his personal story of falling to his lowest point of his career and how he finally recovered again and managed to be a successful entrepreneur. He is also talking about his feelings and lessons learned out of this journey.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

21 Mar 201643min

Self Worth is Networth. 6 Simple Steps [Business, mindset, entrepreneur, disruptors]

Self Worth is Networth. 6 Simple Steps [Business, mindset, entrepreneur, disruptors]

Self worth is not absolute. It is different in different areas of our lives. In this episode, Rob talks about self worth and how this affects networth. He gives six simple steps to increase our self worth and grow as an entrepreneur and person.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

18 Mar 201633min

Epic Fails & Massive Victories [Business, mindset, entrepreneur, disruptors]

Epic Fails & Massive Victories [Business, mindset, entrepreneur, disruptors]

They say Never Make the Same Mistakes Twice & you only learn from your mistakes. I think that's a one-sided myth: listen to find out why.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

14 Mar 201632min

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