Caffeine Cast: A Great Way to Build Credibility for You/Your Business [Business, mindset, entrepreneur, disruptors]

Discover today how writing a book can be the best way to boost your credibility amongst your peers and customers. In today’s episode, Rob outlines how many entrepreneurs struggle to scale their business and create credibility within their niche market. Learn today how writing a book can change all that, why people will acknowledge your hard work with admiration and why a book can sell you better than you could ever sell yourself. KEY TAKEAWAYS Many entrepreneurs struggle to scale their businesses as they are worried about their credibility and perhaps have inner conflict about how worthy they are in their niche in comparison to others. The best way to create credibility and show your consumers that you have knowledge within your niche is to write a book. Writing a book is hard work. There is no shortcut to writing 150,000 words. There are many different genres of books you can write; it does not necessarily have to be specific to your business niche, it could perhaps be an autobiography or a fiction crime thriller. When you write a book, all you really know more of, is how to write a book. However, this leaves an impact on other people in your industry as they perceive this to mean that you are an expert in your niche, you are a hard worker and you have become more credible to them. It will sell you better than you can ever sell yourself. Anything that sells you is a better sales vehicle than you because people know that you have an ulterior motive. Once your book is out there it is an asset which will continue to grow for years to come. Writing a book is like planting an oak tree and over 20 or more years it is only going to grow bigger and bear more rewards. BEST MOMENTS “It is easy to get a Trustpilot review, it is easy to do a Live, but it is hard to write a book.” “When you have written a book people will look at you and think ‘you know what, well done that was hard’.” “Once your book is out there, it is a vast asset.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com