Dramatic Changes to Business, Mainstream & Social Media [Business, mindset, entrepreneur, disruptors]
Disruptors30 Aug 2020

Dramatic Changes to Business, Mainstream & Social Media [Business, mindset, entrepreneur, disruptors]

Are you struggling to keep up with the ever-evolving growth of social media and using it to market your business? Today Rob discusses how the use of social media has drastically changed the way we market our businesses. Learn how social media has allowed businesses to gain global reach, why it is important to create consistently high-quality content and how this can be repurposed for each of your channels. KEY TAKEAWAYS Advertising over the years has changed dramatically. Before the rise of social media, businesses were reliant on print, TV or radio media to help market their business. Companies would have to risk thousands of pounds in the hopes that somebody would call their number. Now you pay per click on platforms such as Google and Facebook. You are able to create your own daily budget depending on your marketing allocation. The amount of reach a business can get has massively increased. In previous years the majority of business was local, whereas now all business has the ability to be global. Social media has the ability to allow anybody to have a post that goes viral so long as the content has a meaningful message and the platforms pick up on it. Rather than using the term ‘content marketing’ you should just use the word ‘content’. It is better to give consistent high-quality content followed by your business pitch than to give a pitch dressed up as pretend content. People don’t mind being sold to when it is something that they want and when the value has already been created. Sometimes a post that is shared no more than 25 times can reach up to 1 million people. Sharing is a great way to get extra reach. If your followers deem your content as being useful, and those other people could potentially benefit from it. They will then share it and increase your overall reach. You may find that you will see an increase in the number of shares you receive if you verbally ask your followers to do so. Creating a multi-media strategy whereby you are utilising all the social media platforms available to you by posting consistently and regularly allows you to create multiple leads and multiple streams of income. It is important to be on multiple streams of social media. Perhaps make one platform your main focus and make it great, and then repurpose your content to other platforms. You will then see an increased amount of followers and engagement. BEST MOMENTS “Too many opportunities are better than not enough opportunities.” “You either sell or you don’t sell, but you don’t pretend.” “Stick at it, keep putting the content out there and stay consistent and the rewards will come back to you.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Episoder(1192)

How to Set Up, Grow & Scale Your Business Part 2 [Business, mindset, entrepreneur, disruptors]

How to Set Up, Grow & Scale Your Business Part 2 [Business, mindset, entrepreneur, disruptors]

Rob goes on with steps on how to set up, grow and scale your business. Why you need to build your community, why you need multi-platform strategies and both personal and business branding. How to add value by giving free information out on your platforms and look after your community. The importance of being clear with your vision and balance new innovations with existing proven platforms. The seven main functions of a business, how to manage your emotions and let your diary managing you. Do whatever you do with passion, focus on serving your clients and accept challenges. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

5 Sep 201636min

Caffeine Cast: Manage & Master Your (Real, Honest) Fears [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Manage & Master Your (Real, Honest) Fears [Business, mindset, entrepreneur, disruptors]

On this caffeine cast, Rob talks about fears, how we can manage them and compartmentalise them. Each fear serves a purpose, so we need to identify this purpose and be aware that everything needs to be balanced between extremes. People will judge us anyway, so we might as well be rich! [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Sep 201620min

How to Set Up, Grow & Scale Your Business Part 1 [Business, mindset, entrepreneur, disruptors]

How to Set Up, Grow & Scale Your Business Part 1 [Business, mindset, entrepreneur, disruptors]

On this episode Rob gives us a list of steps that we need to follow in order to set up, grow and scale our enterprise. He gives us questions that we need to answer in order to identify our vision, values and purpose. He talks about the importance of being unique, testing, crowdsourcing, collecting feedback and pivoting frequently. How to be prepared for partners, staff, outsourcing and a couple of metrics that will help you grow. Why we need to focus on making money and ways to finance your business. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

29 Aug 201640min

Caffeine Cast: When to Hire, When to Scale Up & When to Franchise [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: When to Hire, When to Scale Up & When to Franchise [Business, mindset, entrepreneur, disruptors]

On this episode, Rob talks about hiring, scaling up your business and how to systemise everything so as to be ready for franchising. He explains why it is important to hire staff and why you need to do it now. How to use all key performance indicators in order to manage your staff and their responsibilities. How to systemise your business and be prepared for franchising, and of course leveraging leverage. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

26 Aug 201625min

Raising Positive Kids Part 2 [Business, mindset, entrepreneur, disruptors]

Raising Positive Kids Part 2 [Business, mindset, entrepreneur, disruptors]

On the second part of “Raising Positive Kids” Rob goes on with steps which will help us as parents. Children aren’t meant to be happy but they need to be challenged. We have to be clear on our values, reward their efforts and not perfection and get them involved with hobbies or other events. Love and show affection for their mother and say “sorry” and “thank you”. It cures all.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

22 Aug 201621min

Caffeine Cast: Rob's Routine & Your Daily Success [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: Rob's Routine & Your Daily Success [Business, mindset, entrepreneur, disruptors]

On this caffeine cast Rob talks about his everyday routine and how he manages his time. He also explains why success is a consistent daily action and gives us tips on how to build key result areas and manage our diary so as to be more productive without working numerous hours per week.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

19 Aug 201618min

Raising Positive Kids Part 1 [Business, mindset, entrepreneur, disruptors]

Raising Positive Kids Part 1 [Business, mindset, entrepreneur, disruptors]

Rob talks about being a parent and how to raise positive kids. Things you need to know or realise while having children. On this first part, Rob gives us 10 steps on how to raise our children and learn from them while they learn from us. Children will challenge us, they don’t have the same values as us and they will not do what we expect them to do, but they can teach us too.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

15 Aug 201633min

Caffeine Cast: How to Leverage Leverage [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: How to Leverage Leverage [Business, mindset, entrepreneur, disruptors]

On this Caffeine Cast Rob talks not only about leverage, but he goes one step further and explains what means to leverage leverage. He explains how network business models and networks have helped us so far and how we can take advantage of them to leverage leverage.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

12 Aug 201614min

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