Nick James: The Truth About Personal Development & Positivity
Disruptors19 Aug 2022

Nick James: The Truth About Personal Development & Positivity

This episode is officially owned by Nick James! Nick runs some of the best business events in the UK, Expert Empires and has been a friend of Rob’s for over 12 years. Join them in this long overdue interview to discuss everything from business strategies and growth to personal development and the importance of emotions. Nick reveals to Rob… The dirt on many famous entrepreneurs including Grand Cardone and David Goggins! How Nick and his company taught Rob something that transformed his business One of the key elements to scaling your business The truth behind the personal development industry Also featured… Toxic positivity Handling lockdowns, pandemics and other interruptions to your business Running an events business online Proven business strategies, growth templates and how to build your vision @ com/planning BEST MOMENTS “Do I think there are some people in the personal development industry that are scammers, I’d probably have to say yes” “All emotions have a function, otherwise we wouldn’t have them” “Running a business, being an entrepreneur is one of the greatest forms of personal development” “Your personal life and your business life are not separate entities, one will impact the other” VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Episoder(1190)

Behind the Scenes Critical Examination of my Next Book “I’m Worth More” [Business, mindset, entrepreneur, disruptors]

Behind the Scenes Critical Examination of my Next Book “I’m Worth More” [Business, mindset, entrepreneur, disruptors]

In this episode of The Disruptors Podcast, Rob Moore invites a diverse group of critics to have a roundtable discussion about his upcoming book. The book tackles on increasing your self-worth to improve yourself and achieve more. Today, Rob, together with the 8 critics, gives us an overview of how they do the vigorous process of critiquing. This should be a fun discussion to discover how Rob formed the team, how the critics help Rob in the technical aspects (e.g. structure, brevity, grammar, etc.) of the book, and how they manage to collaborate all the inputs and feedback. Rob wants to make sure that it’s the absolute guide for each and every one once it is released. KEY TAKEAWAYS Rob’s upcoming book is all about increasing self-worth since he wants you to think, get you changing the root of your life, and feel good about yourself. Through his experience, from business to personal, and relationships, the reader gets precious nuggets of wisdom to start self-discovery. Rob admits that he’s not very good with his English and grammar so to have critics read it before it lands on every fan’s hands is an important process. He wanted to make sure it’s short, concise and has good flow. He doesn’t want the quality of writing to go down since he’s been gaining a following from his previous works. Rob on his writing process: “I try and pick individual issues out and give them their own section... I designed this book to be a guide you can get back to." Rob: If you could sum up what the book is about, what would you say? “Know that you are worth more and that you are already enough.” “See things as they are and not what they are.” “It is just the journey of self-discovery that takes you to the process step by step from theory to examples and some little bits on what shaped you and why you behave in the past the way you do.” “For anyone that ever doubted themselves, might answer get the book and read it. Get the points, get on board, and believe in yourself anymore.” “It covers a wide range of different aspects of the issues relating to self-worth. If you've been in the game for a long time, they would've heard of some of these. And other parts of the book, they wouldn't have heard of because they're from you, your journey, and your take on it. It's got content for everybody.” “Be aware of how your own perception can affect your reality and how much control you can have on your reality.” “It goes through all aspects on what you've said that the influence is on your worth - whether that's your perceptions on what people might think of you living up to unattainable goals. But what I'm taking here the biggest is the mastery of your emotions and controlling to achieve balance in those because that's something we struggle with at every circumstance.” BEST MOMENTS "Sometimes you go from strategy to strategy to strategy thinking that it's the strategies that are not working but you're the common denominator in property, forex, internet marketing, and whatever else. If you can address your self-worth and improve what you feel about yourself, then that's gonna come through in whatever business model or opportunity you do."– Rob "The thing is… at the moment, you look at it with great pain but then you can look at it with nostalgia." – Rob “One thing I've learned with a book is you can take it so far. You have to let it go because if you control everything, you'll never get it out."– Rob [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

7 Okt 201859min

Caffeine Cast: 10 Simple Ways to Get More Done & Leverage Everything [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: 10 Simple Ways to Get More Done & Leverage Everything [Business, mindset, entrepreneur, disruptors]

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob dives into ‘How To Get More Things Done’ Rob sums up the 10 easy steps to get more done in less time and super-charge your business. Tune in to learn more about how to leverage and outsource everything and start working on your business, not in it. KEY TAKEAWAYS Pick the one task that negates all the rest or is worth 95% Avoid all distractions and time drains by isolating yourself and the task that you’re doing without distractions and that is technology distractions, people distractions, your own wandering mind distraction. Turn on your headphones, go to a café, off all devices, off all wifi, etc. Get hardcore accountability. Get your staff to get things done on time. Make it happen. You should do it to get more things done outside of yourself. If you going to spend your time, make sure it’s an investment. Build an asset while you’re spending your time, a training manual from your company. Do something that will be an asset for many years to come. It might be something that gives you passive income like creating podcasts or ebooks. Do the big scary hairy thing first and early to build great momentum and compounding for the rest of the day, month, and week of your life. Fix if in doubt, leverage it out. So leverage first, manage the leverage second, and only do tasks last. If in doubt, leverage at it. Do the one that negates the rest. Others, delegate it to other people. Outsource all low priority task, all low-income generating task and admin to outsources, assistance, staff, friends, family, etc. Think about net time leverage. How can you do an audio podcast and a live feed video which then becomes a LinkedIn video at the same time. Sales calls and coaching calls in the car in the 2-hour journey. Listen to podcasts and audiobooks in the gym. Go for a walk and have a meeting while walking like Steve Jobs did. Try to get 2 or 3 things done in one unit of time. Compartmentalize your time and your diary. So all of your big rocks in your life, you batch them first then the smallest, they are next. Block it out and recur it in the diary. Family, Social stuff, kids, etc. Work can suck through your time and leave your life unbalanced. Avoid them time drains. Debates, moaning, bitching, complaining, debating, justifying, defending unless it is building your personal brand or generating income. BEST MOMENTS “Are you picking the biggest hairy scary thing and doing it first and early? If you do that every day, your day will get great momentum. Momentum creates compounding, and compounding creates results.” “But the reality of getting more done in less time is to get all the things you don’t love or the low-value task or the admin task or the task that takes you a long time but you’re not very good at, leverage and outsource them early, just like you do the big scary hairy task early.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

4 Okt 201819min

Celebrating With Gifts for You Here (https://contest.io/c/a362gya8) [Business, mindset, entrepreneur, disruptors]

Celebrating With Gifts for You Here (https://contest.io/c/a362gya8) [Business, mindset, entrepreneur, disruptors]

>>>>>https://contest.io/c/a362gya8<<<<< [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

2 Okt 20188min

Sir Tom Hunter: Interview With  Billionaire, Entrepreneur & Philanthropist [Business, mindset, entrepreneur, disruptors]

Sir Tom Hunter: Interview With Billionaire, Entrepreneur & Philanthropist [Business, mindset, entrepreneur, disruptors]

Welcome to another episode of the Disruptors Podcast. In today’s episode, Rob interviews entrepreneur, businessman, philanthropist and proud Scotsman, Sir Tom Hunter. Tom is Scotland’s first home-grown billionaire and is known as Britain's most generous tycoon. In 1998 after selling Tom’s first business, Sports Division for a cool £290m, he started The Hunter Foundation. Helping to fund start-ups and grow business education. The foundation has since donated millions to help support education and entrepreneurial projects in Scotland. Tune in to hear, Rob and Tom discuss and share their own views, on Business, charity, entrepreneurialism and the value and importance of giving back to those less fortunate. KEY TAKEAWAYS Rob: You’re known as Britain's most generous tycoon, why do you think that is? Tom: When I sold my first business 20 years ago I was only 37. I had already made more money that I thought I would ever make and it was at that time myself and my wife made some decisions. The first was that I wanted to stay in business, but as a family, we didn’t need any more money. So we set up the Tom Hunter Foundation. Rob: What are the differences between learning in the classroom and learning by going out there and doing it? Tom: I really value learning from practitioners. If we’re going to learn about entrepreneurs, I want to hear from an entrepreneur. MBA’s are enough by themselves, you need to have done it also. I’m always listening to the person that’s been there and done it, learn by doing. It’s a mixture of learning in the classroom and having the experience to draw from. We like to talk about successes, but the best learning is through your own failures. Rob: Can you share some of your failures? Tom: During the financial crisis we were heavily invested, maybe over-invested and we didn’t see it coming. It was my fault and we lost an awful lot of money. But the learnings from that time have benefited us in moving forward. But look, I’ve never met an entrepreneur that hasn’t made a mistake, an entrepreneurs journey is up, down, left and right. But it’s how we deal with failure that really marks us out. Aim to fail quick and fail cheap, and then get back on the bus. But Fail with some humility so people will back you next time. Rob: Best advice you’ve ever received? - It’s too much wealth to have, go and find your purpose. Rob: If you lost it all and had to start again, what would you do? - I’d find partnerships and   Rob What would you change in the world? - I would have more practitioners in government to help write and advise on policies. Use that knowledge to better the country. Rob: Does money make you more or less happy? - Yes, money makes you happy if you give it away. Rob: What does the word disruptive mean to you? - We want to back disruptors, both in our foundation and our West Coast Capital, money making side. Disruptors are people who the status quo is not enough, they look at the world as it is and say no. They look to make a change and a difference. BEST MOMENTS “We are trying to do something good with our money, whilst we’re still alive” “You can't connect the dots looking forward; you can only connect them looking backwards” “My dad is my hero, he made millions and lost millions, made a bit and lost a bit, but he has always had an amazing talent” “Our investment philosophy is backing the entrepreneur” “We want to encourage more entrepreneurs starting and scaling their businesses” “There are some things that people are naturally born with, but with coaching, we can accelerate our skills and make a difference, we all need mentors, coaches and teachers” “People should learn by doing, talk to your customers and learn from your mistakes” “What you’ve been through is invaluable and it’s not just the money that can help people, it’s the knowledge too. You need to find ways of leveraging your time so that you can work out what it is your passionate about so that you can help others.” “Leave your kids enough money to do something but not enough for them to do nothing” ABOUT GUEST Sir Tom Hunter is Scotland’s first ever home-grown billionaire, with an estimated wealth of £1.05 billion. Tom set up his first business after graduating from Strathclyde University as he was in his own words "unemployable". With a £5,000 loan from his grocer father Campbell and matching funds from a bank he started selling trainers from the back of a van. Hunter built the business into Europe's largest independent retailer. Tom is a businessman, entrepreneur, and philanthropist, and along with his wife, Marion they established The Hunter Foundation in 1998 after selling Tom’s first business, Sports Division for a cool £290m. The foundation has donated millions to supporting educational and entrepreneurial projects in Scotland. In 2005 Tom received a knighthood for “services to Philanthropy and to Entrepreneurship in Scotland”. and In October 2013, Tom was awarded the Carnegie Medal of Philanthropy. Described by some as the “Nobel Prize for philanthropy”, the medal recognises those who use their private wealth for public good and is awarded biannually to global figures leading the way in this field. CONTACT METHOD https://www.thehunterfoundation.co.uk/ Twitter - @SirTomHunter [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

30 Sep 201846min

Caffeine Cast: The 3 Types of Goals & Vision That Really Work [Business, mindset, entrepreneur, disruptors]

Caffeine Cast: The 3 Types of Goals & Vision That Really Work [Business, mindset, entrepreneur, disruptors]

Today, Rob shares with you the reason why having a vision and setting goals are essential, in your business and in your life. If you’re looking to grow your business, super-charge your income or just progress in your career, you need to have a vision. set goals and break them down into three key areas.   Learn how to balance the selfish and the selfless and create an environment that breeds success and gets you what you want. It doesn’t matter if you’re a corporate company or a brand new startup, your vision and goals drive your growth and your happiness. KEY TAKEAWAYS Your own selfish, vision, goals and motive to achieve what it is you desire - Set your goals at least twice a year and ensure they selfish, capital or income based and focus on what it is you want to achieve in order to facilitate you having the nice things that you want in life. Business, company and your career vision and goals - It’s doesn’t matter your position in the company, you need to consider how your business goals can help to change the world. Think about how your business and your goals are unique, disruptive, inspiring, magnetic and self-less. Do this and you will attract more people, more customers, better staff and create a more successful business. Cultural vision and goals, the people you inspire, hire and lead - These are internally based and focus on the culture of your company or your business, the atmosphere and environment that will help you to attract the best staff and endlessly motivate them. Your cultural values should empower your staff and create ‘intrapreneurs’ in your business. BEST MOMENTS “You have to set selfish goals, they need to serve your need” “Progressive Properties Vision - Invest for Freedom, Choice and Profit” “Progressive Properties Cultural Goals - Ambitious, Resourceful, Loyal Team, Continual Learning and Progression” “Culture is the feeling when you walk in the office, the atmosphere among your staff and the ability to create ‘intrapreneurs’ and make them feel empowered.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

27 Sep 20189min

300th Special: Tables Get Turned on Rob: Live Interview [Business, mindset, entrepreneur, disruptors]

300th Special: Tables Get Turned on Rob: Live Interview [Business, mindset, entrepreneur, disruptors]

In part two of the 300th episode of The Disruptors Podcast Live! Your host, Rob Moore shares his own thoughts on this milestone episode and the lessons learnt along the way. Rob has interviewed a roster of millionaires, inspirational individuals and notable guests. Tune in today, to hear an explosive lightning Q&A round and Progressive Properties manager of innovation and head of Progressive Publishing, interview with the Disruptive Entrepreneur himself, Rob Moore. Listen now, to hear the behind the scenes insights from the UK’s number one business podcast. KEY TAKEAWAYS Thom: How does it feel now we’ve hit 300 episodes? Rob: Bring on 500! podcasters like Joe Rogan have over a thousand episodes and I want to reach that. Podcasts are hard to measure and difficult to track, but it’s all of the side benefits and people I’ve met along the way, the friends I’ve made, and the amazing things we’ve done. We’ve interviewed some great guests and even launched a podcast agency off the back of The Disruptive Entrepreneur and that’s done over £500,000 in the last few months. We’ve now hit around 1.2million subscribers and it feels really good. Thom: What made you start The Disruptive Entrepreneur when you did? I should have started it earlier. I was listening to podcasts about two years before I started The Disruptive Entrepreneur and in property most people have read or listened to ‘Rich Dad Poor Dad’ by Robert Kiyosaki, and at the time there was ‘Rich Dad Radio’ and Tim Ferris’s podcast ‘The Tim Ferriss Podcast’ and it inspired me to get started. Thom: Is the podcast what you envisaged it would be now or has it changed over the years? Rob: It’s grown its own legs and developed over time. We’ve learnt a lot from our fans and that’s where Rob’s Rants and the Caffeine Cast came from. To begin with, I just wanted to give people creative information and an uncensored outlet to say what I wanted. Thom: What does Disruptive mean to you? Rob: Disruptive means finding a unique way to solve a problem and to serve people. Surprising people so they don’t get bored or predict your next move. To innovate your market, staff and industry before someone else does. To never be complacent or blindsided by external factors. To control your own factors, to be unique, individual and to control your own narrative. BEST MOMENTS “If you have a good idea, sit on it for three months and if it’s still nagging at you, you really want to do it.” “If you’re the first you’re often the one that fails” “We believe in not editing people and providing information led implementable granular content” “Podcasts are about creating a relationship between you and the listener” “One of the greatest experiences in my life is meeting cool and interesting people” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

23 Sep 20181h 13min

Special 300th Episode; Deep Dive ‘Best of’ Live Studio Q&A with Rob [Business, mindset, entrepreneur, disruptors]

Special 300th Episode; Deep Dive ‘Best of’ Live Studio Q&A with Rob [Business, mindset, entrepreneur, disruptors]

In this very special episode of The Disruptors Podcast, your host Rob Moore welcomes you to this live Q&A mastermind to celebrate the 300th episode of the UK’s No.1 business podcast. Entrepreneurs, tune in and discover how to overcome the challenges you face in business and in life and learn a little bit more about the public speaker, property investor and multi-million-pound business owner that is, Rob Moore. Learn the insider secrets to scaling your business, managing your money and finding the right joint-venture partner in this stripped back Q&A session and find out how you too, can become a Disruptive Entrepreneur. KEY TAKEAWAYS Q1: What is the single best thing you’ve learnt from running your business? Rob: The greatest thing I’ve learned about building a business empire, is managing one’s self and managing your emotions. You have to get yourself in a balanced state and then make the decision, the right decision, for you and for your business. If not your emotion which for us is passion, leaks out with attrition, and that takes clients and staff away from your business. You must Learn how to separate yourself and become self-aware of your emotions, don’t bring your past emotions and grievances into your business, manage and coach yourself to find the right solution and take wise counsel from those around you that you trust. Remember, your business will only grow at the speed that you grow, so compartmentalise your decisions and actions in order to move forward. Q2: What are the tools and software that you use in your business so that you grow & scale? Rob: The thing I’ve found with tools and software is what you need at the start, is not what you’ll need once you’ve scaled. I write down everything that I do as a function and that naturally becomes a manual for your staff to use and to manage, and you do this until you can step out of your business. I tend to use people and empower them,  the three most important staff you will ever hire are an MD (managing director), PA (personal assistant) and a head of Marketing (Marketing Manager). Q3: How do you determine who’s the right person to bring into your business? Rob: There are two answers to this question, usually we only see one polarized extreme due to when we are emotional, but there are equal upsides and downsides to seeking cash for the business, investment in your company or finding a business partner to help you grow. Investment capital and cash injections do not necessarily mean exponential growth, it can mean a lot of wastage and a lot of chaos. When you have money you use money as your resources and when you don't have money you use resourcefulness, creativity and hustle to solve problems. If you’re going to get external partners to try not to lose your creativity and progressively invest in the growth of your business so you don’t lose your desire to be creative. The best partner is someone who compliments your skill set and adds value to your business that you couldn’t add yourself. Align a clear long-term vision with your partner so that you’re working towards the same goals, however, ensure the application is different and diverse to grow your business. Q4: What three pieces of advice would you give your children about money? Rob: The challenge you have as a parent is not, giving the right advice, it’s getting that advice through to them. You need to start really young and subconsciously educate them. Try to read hero based stories and insert the lessons about managing money and spending versus investing in these stories. Teach them as closely as you can to how the world really is and don’t shield them from the world. Q5: How do you action the knowledge you obtain throughout life, and not be busy achieving nothing? Rob: Whilst you’re young take risks, you can afford to take risks and learn from the mistakes. But the downside paradox of personal development is that ‘you should know more’ and you feel like you should know everything. Don’t beat yourself up about it, manage your emotions and allow yourself to fail, it’s where you’ll learn the most. BEST MOMENTS “The best marketing and creativity I’ve ever done is when I’ve had no money” “Our voids create our values and our fulfilment comes from filling our voids and achieving their values. Our strengths and weaknesses are intertwined, you cannot separate them” “The greatest gift you can give your children is to give them a balanced version of the way life is. If it’s been hard for you don’t protect them from that, if it’s been easy for you, don’t make it easy for them” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

20 Sep 20181h 36min

Create Huge Demand, Launch & Sell Out (& 300th Episode Preview) [Business, mindset, entrepreneur, disruptors]

Create Huge Demand, Launch & Sell Out (& 300th Episode Preview) [Business, mindset, entrepreneur, disruptors]

In today’s episode, Rob shares with you his 12-year in the making POWOW product launch model and how you too, can follow this four-step method to successfully launching and scaling any product or service. Discover how to crowdsource your bonuses, spark engagement and build up a limitless desire for your product or service. This model works for any business, as long as you have a compelling offer and you’re launching it at the right time to serve your audience. Learn how to get the conversations going and gain knowledge from your own community. Find out the pain of your customers and learn from it, to create a product that instantly fits their needs and serves their desires. Finally, understand how to weave your story into your messaging and create a buzz around your product and a reason as to why you’re offering it. Tune in today and instantly learn the simple but effective steps to launching your very own product or service. KEY TAKEAWAYS Rob Moore’s Four-Step Launch model Having a product or service people want and you know will sell out - Run a test launch to a smaller audience and action the feedback to create a more well-rounded product. Alternatively, you can crowdsource the title, the bonuses and the main benefits from your community and build knowledge and intuition that will inform your product. Pre-launch - This is the hunger, desire and pent-up urgency that you build before you launch your product or service. Tease your audience and create engagement, don’t over-inform your customers, ensure you drip feed your audience and make them feel special and part of your launch. Get them involved, communicate the logistics and build hype around the release of your product or service. Actual launch - Don’t be scared to relentlessly promote your product or service, send one too many messages rather than one too few. Use your messages to communicate the bonuses and tell the story of your launch and what they get. Make sure to offer value in your marketing messages and not just repeat the same thing over and over, provide value, urgency and logical reasons why they need to purchase. Post-launch - Evaluate the launch and introduce the waiting list, the post-launch is an opportunity for you to reopen your offer and generate additional sales. Try to introduce something new and a reason as to why your offer is re-opening. Incentives people to share/review your product and offer X,Y,Z as a bonus, and as a result, you will super-charge your sales and serve your community. BEST MOMENTS “Scarcity, urgency and time sensitivity are essential to the success of a launch” “Launches help to build desire and if it’s time sensitive you can create a hungry audience, ensure you create a limited amount or only open it for a certain time” “It’s worth considering bonuses, even if you’re in an industry that doesn’t offer bonuses as an incentive” “Always offer scalable bonuses that enable you to serve as many of your customers as possible and create a leverageable” “A pre-launch helps to build the value of your product or service and inspire your audience to get invested in purchasing” “By the time you’re launching you know that your deliverables are certain to serve the desire of your audience. “ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

16 Sep 201831min

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