The Tobacco Playbook: 8. Jerry gets ‘duped’
As climate change goes prime time, a super star climate change sceptic wins his last TV debate. Jerry Taylor was working at CATO, a free market think tank and was regularly on TV putting forward contr...
27 Jul 202013min
The Tobacco Playbook: 7. The Opponent
How do you win a battle, if you’re fighting in the wrong arena? A look at how the virtues of science were being used against the scientists. Uncertainty is an inherent part of climate change science, ...
27 Jul 202013min
The Tobacco Playbook: 6. From Fact to Theory
‘Unless “climate change” becomes a non-issue…there may be no moment when we can declare victory’. We reveal the communications plans drawn up by energy groups to make us doubt climate change. From tar...
27 Jul 202014min
The Tobacco Playbook: 5. Big Oil's Big Group
As the world’s scientists agree on man-made climate change, the oil companies come together to form their own coalition. They aren’t just focused on the science, though. From climate change to smokin...
27 Jul 202013min
The Tobacco Playbook: 4. Tobacco in the Dock
As the evidence against tobacco mounts, the court suits keep coming. Tobacco keeps winning. ‘Due to favourable scientific testimony, no plaintiff has ever collected a penny from any tobacco company i...
27 Jul 202013min
The Tobacco Playbook: 3. The White Coats
The tobacco industry’s white coats are ready, the battle of science vs science begins. The battle for public opinion will be played out in the media. In this episode we hear how the tobacco industry ...
27 Jul 202013min
The Tobacco Playbook: 2. ‘Doubt is our product'
At a secret meeting, a plan is drawn up to fight claims that smoking causes cancer. In 1953, the tobacco industry was hit by a major storm. ‘Salesmen in the industry are frantically alarmed and the d...
27 Jul 202014min
The Tobacco Playbook: 1. Big Oil’s Big Crisis
From climate change to smoking and cancer, this is the story of how doubt has been manufactured.In this episode we take you to an oil company’s boardroom as they plan their response to the ‘crisis men...
27 Jul 202013min
