71. How to Use AI for Prospecting with IT Leaders in Enterprise Accounts - Benyamin Holley, Enterprise SDR at Lightyear, and Founder at Lazy Sales

71. How to Use AI for Prospecting with IT Leaders in Enterprise Accounts - Benyamin Holley, Enterprise SDR at Lightyear, and Founder at Lazy Sales

In this episode, we'll discuss how to use AI to:

  • Score and prioritize accounts.
  • Research accounts.
  • Prospect.


Benyamin Holley is an Enterprise SDR at Lightyear, and Founder of Lazy Sales


Benyamin is building a true enterprise outbound motion from the ground up. Helping refine targeting, messaging, processes and tooling. He booked meetings with 2 of the F500 so far. In Q1 '24 - #1 in outbound sales accepted meetings.


Connect with Benyamin on LinkedIn

https://www.linkedin.com/in/benyaminholley/


If you want to work with Benyamin, check his website: lazysales.xyz


Here’s a bit more info about Benyamin's accounts and buyer personas:

  • Segment: Enterprise, Fortune 500
  • Personas: IT leaders
  • Industries: All
  • Market: North America


----

📬 For more prospecting and sales development tips, join 3,911 SDRs getting the SDR Game newsletter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


Connect with me on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

----

Chapters

(00:00) Enterprise Prospecting

(02:24) Building Outbound Motion Challenges

(07:18) Targeting and Messaging Strategies

(09:39) AI for Lead Scoring

(12:01) Account Prioritization Techniques

(16:49) Email Personalization and Validation

(24:08) Prospecting Tools and Final Thoughts

Episoder(82)

70. How this top SDR converts 27.8% of cold calls into meetings in the SaaS industry - Teddy Frank, Senior SDR @ Atrium

70. How this top SDR converts 27.8% of cold calls into meetings in the SaaS industry - Teddy Frank, Senior SDR @ Atrium

In this episode, we'll discuss: The different outbound sequences Teddy uses His cold-calling framework How to use your analytics and reports to improve your results Teddy Frank is a top-performi...

24 Mai 202444min

69. How This Top SDR Consistently Exceeds 129% Quota in the Restaurant Industry - John Cianello, SDR at Fourth

69. How This Top SDR Consistently Exceeds 129% Quota in the Restaurant Industry - John Cianello, SDR at Fourth

In this episode, we'll discuss: Prospecting current customers and prospects The signals John uses to reach out to his accounts Strategies for engaging an industry that is not very active on Linke...

18 Mai 202436min

68. Scale Your SDR Team: How AI Can Transform Your Outbound Process in 2024 - Collin Stewart, CEO of Predictable Revenue

68. Scale Your SDR Team: How AI Can Transform Your Outbound Process in 2024 - Collin Stewart, CEO of Predictable Revenue

In this episode, we'll discuss: The differences between a dedicated SDR model and a scaled model How to develop a scaled model from the ground up The essential tools and infrastructure required ...

4 Mai 202444min

[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel

3 takeaways from this episode: Social selling: using voice notes, and videos Social selling with different buyer personas than sales and marketing leaders How to overcome the fear of cold calling...

28 Apr 202440min

67. Sourcing, and Hiring the Best SDR Candidates - How to build a High-Performing SDR Team (Part 2) - Chris Ritson, Co-Founder of The SDR Leader

67. Sourcing, and Hiring the Best SDR Candidates - How to build a High-Performing SDR Team (Part 2) - Chris Ritson, Co-Founder of The SDR Leader

If you missed part 1, listen to the episode here: https://link.chtbl.com/build-high-performing-sdr-team --- In this episode, you will learn 3 key things: Take ownership of the SDR hiring process and...

23 Apr 202444min

[GREATEST HITS] #38: How to write cold emails that get replies (A 45.8% reply rate) (Prospecting strategy) - Mike Wander, Former Account Executive at Lavender

[GREATEST HITS] #38: How to write cold emails that get replies (A 45.8% reply rate) (Prospecting strategy) - Mike Wander, Former Account Executive at Lavender

4 things you'll learn in this episode: How Mike writes cold emails. What to do before sending emails The mindset behind writing emails. The framework for cold emails. Mike Wander is a former A...

17 Apr 202432min

66. The (First-Time) Sales Manager's Survival Guide - KD - Kevin Dorsey, CRO at Finally, SaaS Consultant, & Sales Leadership Coach

66. The (First-Time) Sales Manager's Survival Guide - KD - Kevin Dorsey, CRO at Finally, SaaS Consultant, & Sales Leadership Coach

In this episode, you will learn 3 key things: Is leadership right for you? The transition from being an IC to a leadership role Tactical tips and insights from KD on leadership --- KD, Kevin Dor...

13 Apr 202442min

65. How to Build a High-Performing SDR Team (Part 1) - Chris Ritson, Co-Founder of The SDR Leader

65. How to Build a High-Performing SDR Team (Part 1) - Chris Ritson, Co-Founder of The SDR Leader

In this episode, you will learn 3 key things: The importance of hiring the right people to build a high-performing SDR (Sales Development Representative) team. How creating a team culture and playb...

23 Mar 202438min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
pengesnakk
finansredaksjonen
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
utbytte
morgenkaffen-med-finansavisen
liberal-halvtime
rss-sunn-okonomi
lederpodden
rss-markedspuls-2
rss-pa-konto
rss-investering-gjort-enkelt