Lee Feinswog and Ed Chan: 'And that's how we became publishing magnates'

Lee Feinswog and Ed Chan: 'And that's how we became publishing magnates'

It took a matter of weeks for Lee Feinswog to rebound from being laid off. Not a month had gone by from the moment he received a call from the higher-ups at Turner, for whom he freelanced to write college volleyball stories on NCAA.com, when he began scrolling through his phone, idea and contact in hand.

His passion for writing about the sport came as a surprise, even to him. Here was a guy who had covered LSU basketball in the Shaq days, who had written about the highest levels of the NBA, MLB, who ran in circles with some of the best writers in the country – and he was smitten by college volleyball. It’s possible that it was the novelty of it, at the time. He had watched his first men’s match only a year before, a semifinal of the NCAA Championship where, as fate would have it, he sat next to Hugh McCutcheon, then the head coach of the women’s national team and one of the most brilliant minds in the game.

“I learned more that day than you could possibly imagine,” Feinswog said on SANDCAST: Beach volleyball with Tri Bourne and Travis Mewhirter. A few days later, he found himself in Anaheim, watching the women’s team practice at the invitation of McCutcheon.

But Turner, which owned NCAA.com, was bleeding money, and the first to go were the freelancers, including Feinswog. McCutcheon, though, wasn’t the only contact Feinswog had made at that semifinal. He had also exchanged contact information with the editor at Volleyball Magazine, Aubrey Everett.

“All of a sudden, I was like, ‘Wait, I sat next to the editor of Volleyball Magazine,’” Feinswog recalled. “I sent her a note and said ‘I’m a free agent, can you use me?’

“You guys have never seen Butch Cassidy and the Sundance Kid but it’s kinda like where he goes, ‘Well, considering I’m desperate and you’re exactly what I need…’ so I picked up with the magazine and wrote for them for four, five six years as a freelance writer.”

Despite holding what was basically a monopoly over volleyball coverage, the magazine wasn’t immune to the downsizing of the journalism industry as a whole. The print edition was shrinking, circulation was down, the website was limited.

Simply put: It wasn’t going to last long.

Feinswog knew this, as did Ed Chan, who had subscribed to the magazine for more than 40 years and had been one of its most reliable freelance photographers. They agreed that, when the magazine hit a certain threshold of pain, it would be willing to sell.

They’d be the ones to buy it.

“It got to that point,” Chan said. “So I asked if they were interested in selling, and they said yes.”

It was the simplest of business negotiations, almost to comical levels. Feinswog was driving down I-10 in Houston. Chan called and said “We can buy volleyball magazine, you want to buy it?”

“Ok, sure.”

“That was it,” Feinswog said, laughing. “That was our business negotiation. And that’s how we became publishing magnates.”

He says this jokingly, but on a relative scale, Volleyball Magazine – since renamed VolleyballMag.com in Feinswog’s and Chan’s ownership of the publication – is without a doubt the most reliable and regular source of news coverage on all things volleyball, be it beach, indoors or otherwise.

Their goal was to become the daily digital news source of volleyball, which is exactly what has happened. They cover college women. They cover college men. They cover the pros, to the point that Feinswog watched every single match during the 2016 Rio Olympics.

Not just every American match.

Every match.

“And then I was like, ‘Wait, now college is about to start?’” he said.

They have covered the AVP and the NVL and the World Series of Beach Volleyball and p1440 and CBVA and every other iteration of professional volleyball there has been on the beach. They have covered the college game.

And while competitor sites such as Volleymob and FloVolley have either shrunk or folded, VolleyballMag has grown and expanded at an impressive, if not staggering, clip. The number of stories that are read through organic Google searches has exploded by 800 percent in the four years they’ve owned it. They’ve hired freelancers to cover whatever the two of them cannot, expanding to juniors and even to Brazil. It was Feinswog who named the very podcast on which he told this story.

Yes, SANDCAST: Beach volleyball with Tri Bourne and Travis Mewhirter was as much Feinswog’s creation as it was Bourne’s and Mewhirter’s.

Now a new chapter of VolleyballMag.com begins, as the magazine – “magazine” used loosely here, since there is no longer a print edition – has been acquired by p1440, equipping them with the resources they’ve long needed but haven’t possessed.

“It’s amazing really,” Chan said. “It’s kind of like making the transformation from being a garage band to getting a recording contract. We had all these ideas. We wanted to expand to juniors. We wanted to expand to Brazil. Normally we would be ‘OK, how are we going to pay for this? Who are we going to get to buy into this? How are we going to promote it?’ With p1440, if they see it as a viable idea, they greenlight it and we go with it.”

“There is a vision,” Feinswog added. “There is an expectation of greatness on a tremendous scale. All I can tell you is you’re going to see more amazing things not just on VolleyballMag.com but from p1440.”

Episoder(500)

Aleksandrs Samoilovs: 16 years into his career, the Latvian Lion King continues roaring

Aleksandrs Samoilovs: 16 years into his career, the Latvian Lion King continues roaring

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, is SUCH A BLAST! On the show this week is Latvian legend Aleksandrs Samoilovs, known to most as the Lion King. A veteran on the World Tour for 16 years now, Samoilovs has achieved more than anyone could have ever imagined, hailing from a tiny country the size of Idaho: three Olympic Games, No. 1 ranking in the world, medals of every color. And he’s still playing – and playing dang good volleyball. There was so much to chat about on this episode, including: How Samoilovs was dubbed the Lion King, and his embracing of the nickname A wild story from South Africa in which Samoilovs and Janis Smedins became No. 1 in the world Why working in a bank for two months was all he needed to know that he needed to become a beach volleyball player His ability to entertain and add value to the sport And so, so, so much more. Such a blast with Samoilovs, one of the greatest sportsmen in beach volleyball. ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB

23 Mar 20221h 18min

Sam Schachter and Dan Dearing: From considering retirement to the honeymoon phase

Sam Schachter and Dan Dearing: From considering retirement to the honeymoon phase

This episode of SANDCAST features the new-look Canadian team of Sam Schachter – an Olympian at the 2016 Rio Olympic Games – and Dan Dearing. This team is going to be FREAKY athletic – and also one that’s a bit of a surprise to many. Schachter considered retiring after falling short of the 2021 Tokyo Olympic Games; Dearing was literally retired for seven years. Now they’re back. And we chatted all about it, discussing: Schachter’s experience during the 2021 Tokyo Olympic quad Dearing’s retirement, and why he is back on the Volleyball World Beach Pro Tour now What Dearing learned about the work ethic and commitment it takes to compete at the highest level Why Schachter plucked a guy seven years retired as his running mate for the 2024 Paris Olympic Games And, as always, a whole lot more. ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

16 Mar 20221h 9min

Kim Smith never imagined beach volleyball in her life, ’now it is my life’

Kim Smith never imagined beach volleyball in her life, ’now it is my life’

This episode of SANDCAST features, for the first time in a while, a fellow writer! Coming on to chat is longtime AVP player-turned-AVP staff writer Kim Smith. For four years, Smith was a solid presence on the AVP Tour, making six top-10s, competing alongside Olympians and promising up-and-coming talent alike. But when the pandemic hit, and she found herself two spots out of the AVP Champions Cup, her role flipped, from AVP player to AVP staff writer. On the show, we chat about all of that: How she got into beach volleyball in the first place, being from Zionsville, Indiana Her transition from indoor to beach, and why her passing drove Jose Loiola positively crazy How Sarah Sponcil allowed her to see the insane work ethic demanded of being an Olympian Becoming the AVP staff writer, and how everything just ‘feels right’ in her life And, as always, much more. ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

9 Mar 20221h 10min

Drinking Whiskey with the Crabbs...and Nick Lucena...and Taylor Sander

Drinking Whiskey with the Crabbs...and Nick Lucena...and Taylor Sander

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, is, without a doubt, our most hilarious one to date. It’s not just SANDCAST, this time, but a combination of our usual podcast and Drinking Whiskey with the Crabbs, as Taylor Crabb and Trevor Crabb brought on a 10-year bottle of Widow Jane. It wasn’t just shared but us, either, but also Nick Lucena, who was in town, and Taylor Sander, who swung by for a few drinks and some funny stories. It’s not often you get four Olympians and three Manhattan Beach Open champions on a single show. It’s different, this show. As you might expect from that cast of characters, and the two bottles of whiskey we crushed, it’s not so much a podcast as it is a bar conversation that happens to be a podcast. But we did cover some very real topics, including: A behind-the-scenes look at the Tokyo Olympic Games, from Taylor Crabb’s quarantine experience to Trevor Crabb’s injury that kept him out, from Nick Lucena almost needing a substitute to Tri Bourne’s wild ride as a last minute fill-in. How Tayor Crabb and Taylor Sander became a team Nick Lucena’s hilarious story about almost playing for Qatar with Phil Dalhausser in 2003 How Drinking Whiskey with the Crabbs was started Note: If you have a young listener in the car, maybe it’s best to skip this one. There is an abundance of profanity, so if you’re sensitive to that sort of thing, we’d encourage you to wait for next week’s family friendly episode with AVP writer extraordinaire Kim Smith. Until next time... SHOOTS! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

2 Mar 20221h 19min

Nick Lucena has (at least) one more chapter in his beach volleyball journey

Nick Lucena has (at least) one more chapter in his beach volleyball journey

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, features Nick Lucena, one of the most humble, genuine, fun people in the sport of beach volleyball. As any conversation with Lucena is, this one was an absolute blast – funny, introspective, humble. On this episode, we chat about: How Lucena intended to retire a decade ago, and why he’s still playing now How he had given up on the hope of qualifying for an Olympics – and then qualified for two, in Rio and Tokyo His thoughts on playing with Andy Benesh, with whom he’ll be playing this season Why working out before matches works so well for him And, as always, so much more. Such a fun episode with Nick. ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

23 Feb 202258min

February Mailbag: Why we LOVE the AVP schedule, best surprise teams, biggest wins this offseason

February Mailbag: Why we LOVE the AVP schedule, best surprise teams, biggest wins this offseason

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, features our always-popular Fan Question mailbag episode, hosted, as always, by the wonderful Savvy Simo. We had A LOT to talk about this week, including: Why we LOVE the AVP schedule Why the barrier to entry to the main draw getting higher is a good thing, for both qualifier and main draw players alike Who our surprise teams of the year are Biggest wins of the off-season And, like always, so, so, so much more. ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

16 Feb 20221h 21min

Back on the beach, Emily Stockman is as hungry as ever

Back on the beach, Emily Stockman is as hungry as ever

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, features Emily Stockman, one of the best defenders in the world – and one who isn’t finished playing beach volleyball just yet. After a torrid run up the FIVB rankings in 2018, Stockman and Kelley Kolinske would finish the Tokyo Olympic qualification process ranked 10th in the world – and just out of qualifying for the Tokyo Olympic Games. Afterwards, she went where she always does: the mountains, where she contemplated retiring, moving on, pursuing something new. And in those mountains she rediscovered her passion for the beach. Now Stockman is back on the sand, gearing up for one more Olympic run to Paris. On this episode, we discuss: Stockman’s journey into beach volleyball, and stops in Finland, the Maldives, and Switzerland that helped get her there Stockman and Kelley Kolinske’s rapid, and oddly unnoticed, ascent up the world ranks from 2018-2021 How difficult it was to come so close to qualifying for Tokyo Why she decided to return to the beach, and what her plans are for 2022 and beyond And, as always, much, much more. You can follow Emily Stockman on Instagram: @estock2 ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

9 Feb 20221h 7min

Kristen Nuss and Taryn Kloth are changing the narrative in beach volleyball

Kristen Nuss and Taryn Kloth are changing the narrative in beach volleyball

This episode of SANDCAST: Beach Volleyball with Tri Bourne and Travis Mewhirter, features the hottest team from 2021 on the AVP Tour, Kristen Nuss and Taryn Kloth. What a tear they were on in 2021. They finished the NCAA season with LSU undefeated, a considerable accomplishment considering their opponents on court one. Then they won the first AVP they played in as a team, claiming gold in Atlanta, which was succeeded by a fifth-place finish in Manhattan Beach and a third in Chicago. But they’re more than just good players, these two: They’re a team. A real one. The only pair who stuck together from 2021 and into the 2022 season. We chat about that, and much more on the podcast, discussing: Their month-long training camp in Hermosa Beach, California Their thoughts on their wildly successful 2021 season Why they’re so dedicated to staying with each other, even if that means a long, long climb up the FIVB ladder How they’re trying to change the narrative of beach volleyball, both as players and in the location in which they’re playing (Louisiana) And, as always, much, much more. Such a blast with Kristen and Taryn, who you can find on Instagram at: @kristen_nuss @tkloth10 ENJOY! *** Like our content? Leave us a tip :) We don't charge a subscription fee, so everything is much appreciated: https://motivated-author-4500.ck.page/products/sandcast-tip-jar We now have SANDCAST MERCHANDISE!! Rock the gear of your favorite podcast today! https://www.sandcastmerch.com/ If you want to receive our SANDCAST weekly newsletter, the Beach Volleyball Digest, which dishes all the biggest news in beach volleyball in one quick newsletter, head over to our website and subscribe! We'd love to have ya! https://www.sandcastvolleyball.com/ This episode, as always, is brought to you by Wilson Volleyball, makers of the absolute best balls in the game, hands down. You can get a 20-percent discount using our code, SANDCAST-20! https://www.wilson.com/en-us/volleyball Check out our book, Volleyball for Milkshakes, written by SANDCAST hosts Tri Bourne and Travis Mewhirter: https://www.amazon.com/Volleyball-Milkshakes-Travis-Mewhirter/dp/B089781SHB Be sure to check out some of the coolest beach volleyball gear in the country at Vollis Beach! Recently partnered with LuLu Lemon, Vollis is offering high quality, good looking apparel, and you can get it at a discount using Travisfans to get 15 percent off! https://www.vollisgear.com/ SHOOTS!

2 Feb 20221h 12min

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