Lynn Teo (Northwestern Mutual) | The Power of Time When Building a Financial Plan
The CMO Podcast13 Sep 2023

Lynn Teo (Northwestern Mutual) | The Power of Time When Building a Financial Plan

Jim's guest today on The CMO Podcast is Lynn Teo, Chief Marketing Officer for Northwestern Mutual, one of the perennially most-admired companies in the world. Founded 166 years ago, Northwestern Mutual is a growing $35 billion company today. The company strives to free people from financial anxiety; its products and services include life insurance, disability income, long-term care insurance, and a range of other financial planning services.

Lynn has an unorthodox background for a CMO: she earned her Bachelors at the National University of Singapore, specializing in English Language, Linguistics and Geography, before earning her Masters at Carnegie Mellon in Professional and Technical Writing and Interaction Design. She has worked for a host of companies on both the client and agency side, including AKQA and McCann on the agency side, and Thomson Reuters, CA Technologies and Wolters Kluwer on the client side.

With a year as the CMO of Northwestern Mutual under her belt, Lynn joins Jim to talk about her career so far. She shares what her "superpower" is and how hiking brings a refreshing outlook to her path.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episoder(417)

Alexandra von Plato (Publicis Health) | Storytelling & Healthcare

Alexandra von Plato (Publicis Health) | Storytelling & Healthcare

Alexandra von Plato is the CEO of Publicis Health which is a healthcare communications network that comprises nearly 12 agency brands. PHCG was established in 2003, and was the first healthcare-specif...

9 Des 202057min

Brad Hiranaga (General Mills) | Following Instincts And Listening To Intuition

Brad Hiranaga (General Mills) | Following Instincts And Listening To Intuition

Brad Hiranaga is the Chief Brand Officer for General Mills, North America. General Mills is a 154-year-old legacy brand that generates $18 billion in revenue, with over 100 brands in 15 categories in ...

2 Des 20201h 2min

Prosperity Through Purpose | Target

Prosperity Through Purpose | Target

The iconic retail store Target is a 118-year-old company that generates $75 billion a year. Target is surging on both purpose and revenue. In a time where so many retailers are facing uncertainty and ...

30 Nov 202033min

Al Jansen (Butterball) | Connecting With Your Loved Ones Every Thanksgiving

Al Jansen (Butterball) | Connecting With Your Loved Ones Every Thanksgiving

Al Jansen is the Executive Vice President-Sales & Marketing for Butterball, the largest purveyor of turkey products in the United States. Al oversees marketing, product research and development, custo...

25 Nov 202056min

Vince Hudson (AMEX) | Actions Not Ads

Vince Hudson (AMEX) | Actions Not Ads

Vince Hudson is the SVP Global Brand Strategy and Marketing Operations at the 47 billion dollar multi-national financial services company, American Express. Before joining American Express Vince worke...

18 Nov 202050min

Thomas Ranese (Uber) | Leaning into Values

Thomas Ranese (Uber) | Leaning into Values

Thomas Ranese is the Vice President of Global Marketing for Uber which has a 62 billion dollar (by market cap) transportation and delivery company. This is an excellent episode from our second Uber ex...

11 Nov 202053min

Quinn O’Brien (Lenovo) | Branding Enterprise

Quinn O’Brien (Lenovo) | Branding Enterprise

Quinn O’Brien is the Worldwide Group President of Global Marketing and Brand for Lenovo. Lenovo is a $51 billion multinational technology company with 54,000 employees. Before joining Lenovo, Quinn sp...

4 Nov 202056min

Prosperity Through Purpose | Panera Bread

Prosperity Through Purpose | Panera Bread

Prosperity Through Purpose is a series of the CMO Podcast that goes deep on brands finding success in their purpose-driven marketing, In this episode, we take a look at Panera Bread and their new subs...

2 Nov 202021min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
pengepodden-2
utbytte
rss-markedspuls-2
liberal-halvtime
livet-pa-veien-med-jan-erik-larssen
morgenkaffen-med-finansavisen
rss-politisk-preik
finansredaksjonen
lederpodden
rss-pa-konto
rss-investering-gjort-enkelt
stormkast-med-valebrokk-stordalen