Did You Crush It? Takeaways from the 2022 Craft Beer Marketing Awards

Did You Crush It? Takeaways from the 2022 Craft Beer Marketing Awards

In this conversation, we are joined by Jackie DiBella and Jim McCune from The Craft Beer Marketing Awards. We discuss the need to recognize excellence in marketing, how the awards have evolved, highlights from the past several years, and how breweries are using their Crushies to see greater success.


The CBMAS were developed to recognize and award the very best marketing in the brewing industry across the world. Breweries, their agencies, artists, and marketing partners are invited to enter their top work. The CBMAS offer 40+ categories that recognize all aspects of beer–related marketing. The CBMAS Judges Panel comprises of more than 600 professionals located across the globe. Will you take home a Crushie?


CBMAS “Crushie” trophies were designed and manufactured by the same NYC designer awards firm that creates the prestigious Emmy Award and MTV’s “Moon Man” statue. The Crushie award is sculptured to depict a heavily–tattooed arm crushing a beer can to symbolically represent how breweries are “Crushing It!” with their unique and creative beer marketing and branding. Many winners choose to upgrade their Crushie win with a commemorative Crushie Trophy sold at our Awards Shop (winners are notified directly).


Join us in-person for CBP Connects | Half workshop, half networking

Norfolk, VA | September 12-14, 2022

Learn more at https://cbpconnects-norfolk.eventbrite.com/

Episoder(473)

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More Than a Map: Designing Beer Trails for Lasting Engagement

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11 Feb 54min

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