Beyond Social Media - The Next Evolution of Brewery Digital Marketing

Beyond Social Media - The Next Evolution of Brewery Digital Marketing

Over the last several years, “social media marketing” has become synonymous with “digital marketing,” but should that be the case moving into 2023? If not, then what else is there? Are we witnessing the fall of Facebook/Instagram? What does craft beer marketing look like when social media doesn’t take up so much of the digital marketing mix?

We’ve put together a panel of forward-thinking marketing folks and innovative brewery leaders to try and answer questions about what the future holds for craft beer marketing.


Panelists:

Greg Lane (BeerTrippr)

Jackie Martuscello (WestFax Brewing)

Jackson Boyer (Buddy)

Kelly Hieronymus (West Sixth Brewing)

Michael Varda (Craft Beer Advisory Services)


Moderator: Chris Overlay (Get Hoptimized)


Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.


Join us in-person for CBP Connects in 2023

Half workshop, half networking

Milwaukee, WI | June 19-21, 2023

Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/

Episoder(469)

How 3 Breweries Have Used Data Management to Grow (CBP Fall Virtual Conference 2021)

How 3 Breweries Have Used Data Management to Grow (CBP Fall Virtual Conference 2021)

Brewing beer is both an art and a science. And every business has its own unique story to tell. When it comes to the craft beer industry, many breweries use data management and analytics to gain insig...

18 Okt 202158min

The Science of Carbon Dioxide - The Basics of Safety Protocols w/Josh Pringle of CO2Meter (CBP Fall Virtual Conference 2021)

The Science of Carbon Dioxide - The Basics of Safety Protocols w/Josh Pringle of CO2Meter (CBP Fall Virtual Conference 2021)

Every brewer knows (or should know) about the risks associated with CO2 exposure and leaks. You or someone you know has felt dizzy or nauseous, passed out, or even worse. You should already have train...

18 Okt 202140min

CBP Stories - Inspiring Women in Craft Beer: Dana Kaluzny (Social Impact Projects/Endswell Beer)

CBP Stories - Inspiring Women in Craft Beer: Dana Kaluzny (Social Impact Projects/Endswell Beer)

CBP Stories showcase individual members who have an inspiring story to tell. Dana Kaluzny, BA, PMP (she/her) is a Project Management Educator, Facilitator and Social Justice Advocate. She is the Foun...

14 Okt 202152min

Fall 2021 Virtual Conference Preview Panel 10-12-21

Fall 2021 Virtual Conference Preview Panel 10-12-21

In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward. This conversation features: Pal I...

12 Okt 20211h 1min

Fall 2021 Virtual Conference Preview Panel 10-6-21

Fall 2021 Virtual Conference Preview Panel 10-6-21

In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward. This conversation features: Adam...

7 Okt 20211h 2min

Fall 2021 Virtual Conference Preview Panel - Branding/Marketing Edition

Fall 2021 Virtual Conference Preview Panel - Branding/Marketing Edition

In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward. This conversation features: Aaro...

5 Okt 202158min

CBP Stories - Inspiring Women in Craft Beer: JoAnne Carilli-Stevenson (White Labs)

CBP Stories - Inspiring Women in Craft Beer: JoAnne Carilli-Stevenson (White Labs)

CBP Stories showcase individual members who have an inspiring story to tell. JoAnne Carilli-Stevenson, is the Head of Business Development for White Labs. She has over 28 years of experience in the ...

30 Sep 202134min

Fall 2021 Virtual Conference Preview Panel 9-28-21

Fall 2021 Virtual Conference Preview Panel 9-28-21

In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward. This conversation features: Jaso...

28 Sep 202156min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
tid-er-penger-en-podcast-med-peter-warren
pengepodden-2
finansredaksjonen
utbytte
liberal-halvtime
pengesnakk
livet-pa-veien-med-jan-erik-larssen
rss-markedspuls-2
rss-politisk-preik
lederpodden
rss-pa-konto
rss-impressions-2
rss-densannepodden
rss-finanslunsj