Creating a Successful Brewery Tour

Creating a Successful Brewery Tour

This conversation is a behind the scenes look at the Taproom Success Membership. The Taproom Success community is dedicated to providing you with the tools for greater taproom success. You can learn more here.


Dylan Mazurkiewicz has been at Lakefront for 10+ years, and has held many roles - from Gift Shop and Tour Guide work, to creating our Tour Manager position, and now onto On-site Business Development. Currently, he is responsible for the guest experience in the Beer Hall including the restaurant and the tour operation, overseeing 50+ employees. He has helped create many successful recurring events here including our Keg Stand Up comedy showcase and their popular Drag Queen Bingo event. In this conversation, we will learn about Lakefront's 35 year history, the importance of brewery tours, the recipe for their success, and discuss best practices for launching tours at your brewery.


We will be hosting a June 20 reception at Lakefront Brewery as past of CBP Connects Milwaukee. You don't want to miss this experience!


Join us in-person for CBP Connects | Half workshop, half networking

Milwaukee, WI | June 19-21, 2023

Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/

Episoder(469)

Brewery Insurance - What IS and is NOT covered?

Brewery Insurance - What IS and is NOT covered?

This session will explore what brewery insurance really covers and what it does not. We will tackle some of the most common misconceptions, break down the different types of coverage, and highlight op...

2 Jul 202542min

Yeast: A Technical History

Yeast: A Technical History

Yeast may be small, but their impact on beer—and brewing history—is enormous. In this presentation, we’ll take a deep dive into the fascinating technical journey of brewers yeast. We’ll begin with the...

25 Jun 202558min

Will 'Growth Marketing' Save The Brewing Industry?

Will 'Growth Marketing' Save The Brewing Industry?

In the past, breweries doubled down on innovation, tasting room expansion, and winning new points of distribution to drive sales. Then there was the era of 'eventing,' where brewers scrambled to build...

23 Jun 202558min

Leadership & Team Development in Craft Beer

Leadership & Team Development in Craft Beer

A sustainable and successful brewery requires great leadership. In this conversation, we're bringing together experienced brewery professionals to share insights on building strong teams, fostering po...

21 Jun 20251h 2min

The Most Overlooked Brewery KPIs (and Why They’re Costing You Money)

The Most Overlooked Brewery KPIs (and Why They’re Costing You Money)

Staying nimble, operationally efficient, and making the best quality beer is key in our current industry.In this webinar, you'll learn how to calculate your true COGS by factoring in WIP losses and fi...

18 Jun 202538min

Exploring English Malts: Tradition, Innovation, and Brewing Impact

Exploring English Malts: Tradition, Innovation, and Brewing Impact

Join us for an in-depth discussion on the rich heritage and brewing applications of English malts, hosted by Andrew from Craft Beer Professionals. This panel features experts from French & Jupps, Pro ...

16 Jun 202548min

Tapped for Change: What the TTB's Proposed Label Rules Mean

Tapped for Change: What the TTB's Proposed Label Rules Mean

The TTB is at it again—this time with two big proposed rule changes that could shake up beer labels. If you’re wondering what this means for breweries, what you need to do, and whether you’ll have to ...

14 Jun 202523min

Navigating Change: An Industry Conversation

Navigating Change: An Industry Conversation

Join us for a conversation with Andrew Burman of Other Half Brewing Company as we explore the evolving craft beer landscape and how breweries can adapt to shifting consumer habits. With weekend taproo...

11 Jun 20251h 3min

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