Beer - People - Purpose: The Evolution of the Virginia Beer Company

Beer - People - Purpose: The Evolution of the Virginia Beer Company

Based in Williamsburg, the Virginia Beer Company was started by two William and Mary alumni who wanted to create a force for good in the form of a brewery. Their company slogan is 'Beer - People - Purpose' and they actively work with dozens of nonprofits and support charities that are close to their team and communities. They recently finished a rebrand that was over a year in the making, and includes the addition of a new flagship beer. The rebrand comes not too long after officially expanding distribution to touch every part of the state of Virginia. They truly want to be known as Virginia's craft brewery.


In this session, we will be joined by co-founders Chris Smith and Robby Wiley to discuss their evolution, need for constant innovation, and future.


Chris and Robby met while attending The College of William & Mary in Williamsburg, Virginia. After several years of post-graduation corporate drudgery they took fate into their own hands by returning to their college roots and co-founding The Virginia Beer Company. Over the past seven years the brewery has become a mainstay across Virginia through steadfast dedication to their three core tenets: Beer • People • Purpose. Robby oversees sales and marketing efforts, taproom operations, and community partnerships, while Chris handles operations, finance and accounting, and export sales.


Join us in-person for CBP Connects | Half workshop, half networking

Milwaukee, WI | June 19-21, 2023

Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097


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Episoder(469)

Staff Training (Panel Fest 2021)

Staff Training (Panel Fest 2021)

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CBP Connects Spotlight: AJ Head (Safe Bars)

CBP Connects Spotlight: AJ Head (Safe Bars)

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9 Des 20219min

Optimizing Your Taproom for Flow and Efficiency

Optimizing Your Taproom for Flow and Efficiency

The tap room is the cornerstone of any craft brewery. It is where the money is made. This presentation will talk through the layout of your tap room and how to maximize efficiency, customer experience...

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CBP Connects Spotlight: Matt Albrecht (River Drive Cooperage)

CBP Connects Spotlight: Matt Albrecht (River Drive Cooperage)

See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Profession...

2 Des 202110min

Defining "Better Experiences" w/Jeremy Storton (Good Beer Matters)

Defining "Better Experiences" w/Jeremy Storton (Good Beer Matters)

In a nation with nearly 9,000 breweries, serving good beer is no longer enough to claim your piece of the pie. In order to survive and thrive, breweries, pubs and on-premise must evolve to provide "Be...

29 Nov 20211h 14min

CBP Connects Spotlight: Kenny VanHorn (Elation Brewing)

CBP Connects Spotlight: Kenny VanHorn (Elation Brewing)

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24 Nov 20216min

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CBP Stories - Brewing Hope with Christopher Glenn (Bottleshare)

CBP Stories - Brewing Hope with Christopher Glenn (Bottleshare)

CBP Stories showcase individual members who have an inspiring story to tell. Christopher Glenn, Founder & Executive Director of Bottleshare, was struck by a drunk driver back in 2018 while on his way...

10 Nov 202141min

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