NA Beer: Make Zero Your Biggest Asset

NA Beer: Make Zero Your Biggest Asset

With non-alcoholic sales trending upwards across the board, it is important to understand, not only why, but what you as a business owner or decision-maker can take/implement from this data. This presentation will briefly discuss NA beer definitions, history, and the market while also covering topics such as commercial examples and the actual NA brewing process. We will end with key points and actionable takeaways.


Meagen Anderson has lived a zero-proof lifestyle since 2020 and has a deep passion for elevating the category and reducing stigmas associated with the production / sales / marketing / service of alcohol-free and non-alcoholic adult beverages. Anderson holds an MBA in Sustainable Business, and is a 15-year beverage industry veteran with a commercial portfolio that includes national beer education roles with the Boston Beer Company as well as global hops sales management roles with Kalsec and NZ Hops Ltd. Outside of a love for training and education, Anderson has consulted for breweries, cannabis beverage producers, and commercial hop producers and brands. Anderson is also a Certified Cicerone®, Certified BJCP judge, and has completed over 140 hours of in-person beer sensory training with the esteemed Dr. Bill Simpson.


Join us in-person for CBP Connects | Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://www.eventbrite.com/e/cbp-connects-charleston-presented-by-arryved-pos-december-4-6-2023-tickets-496439653367?aff=oddtdtcreator

Episoder(471)

Summer Camp Vibes...the CBP Connects Experience

Summer Camp Vibes...the CBP Connects Experience

Thank you to everyone who attended CBP Connects in 2022. In this conversation, we reflect on the highlights, relationships, and reasons why this is a must attend event for 2023. This conversation fe...

17 Okt 202241min

How to make a quality meme, outside the box brewery events, and keeping education accessible

How to make a quality meme, outside the box brewery events, and keeping education accessible

In this conversation we talk about how to make a quality meme, outside the box brewery events, and the importance of keeping education accessible. This conversation features: Chris Overlay (Hoptimize...

13 Okt 202246min

Online Advertising & Your Brewery: Dos and Don’ts (Fall Virtual Conference Preview)

Online Advertising & Your Brewery: Dos and Don’ts (Fall Virtual Conference Preview)

CBP Fall Conference Preview: Online Advertising & Your Brewery: Dos and Don’ts w/Devon Hoffman (Site-Seeker) October 19, 3:30pm ET View the complete schedule and RSVP for your chance to win a limited ...

11 Okt 20227min

The Value of Coaching & Why You Should Wear Yellow

The Value of Coaching & Why You Should Wear Yellow

In this conversation we talk about the value of coaching, becoming a more successful leader, and strategies to stand out. This conversation features: Dana Kaluzny (Endswell Beer) Larry Chase (Ray...

8 Okt 202248min

What Do You Mean There’s No Alcohol? (Fall Virtual Conference Preview)

What Do You Mean There’s No Alcohol? (Fall Virtual Conference Preview)

CBP Fall Conference Preview: What Do You Mean There’s No Alcohol? Sales and Marketing Strategies for NA Beer w/Scott Kolbe (Market Your Craft) October 18, 4pm ET View the complete schedule and RSVP fo...

7 Okt 20225min

Beer and Balance: Strategies for Social, Mental, and Physical Wellbeing (Fall Virtual Conference Preview)

Beer and Balance: Strategies for Social, Mental, and Physical Wellbeing (Fall Virtual Conference Preview)

CBP Fall Conference Preview: Beer and Balance: Strategies for Social, Mental, and Physical Wellbeing in the Craft Beer Industry w/Dana Kaluzny (Endswell Beer) and Tom Halaska (Ritual Beverage) October...

5 Okt 20228min

CBP Connects: Highlights from Virginia

CBP Connects: Highlights from Virginia

Thank you to everyone who attended CBP Connects in 2022. In this conversation, we reflect on the highlights, relationships, and reasons why this is a must attend event for 2023. This conversation fea...

1 Okt 202233min

A Tale of Two Brews: A Conversation on Brewery Coffee Shops

A Tale of Two Brews: A Conversation on Brewery Coffee Shops

So many taprooms sit empty for a bulk of the day. In this conversation, we will talk with brewery owners and managers that not only serve beer, but also operate as a coffee shop. We will dive into why...

28 Sep 20221h 7min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
finansredaksjonen
tid-er-penger-en-podcast-med-peter-warren
utbytte
rss-markedspuls-2
liberal-halvtime
pengesnakk
livet-pa-veien-med-jan-erik-larssen
morgenkaffen-med-finansavisen
rss-pa-konto
lederpodden
rss-fa-makro
rss-investering-gjort-enkelt
rss-politisk-preik