Getting More Butts in Seats & Beer in The Fridge

Getting More Butts in Seats & Beer in The Fridge

Marketing for Breweries has taken so many forms it's hard to even know what to do anymore. It's more than just a punch on a punch card, a scan of a QR code or some arbitrary point system. Loyalty is creating an experience that makes your customer tell their friends about the incredible experience they had at your brewery.


We are covering three key areas to help you get the most out of the customers you have, attract new beer drinkers and do it all without a headache or time suck for you and your staff.


How do you reach your Customers Digitally? How can you do it where everyone wins?


Attracting new guests with a rock solid Fist Time Guest Program.


Executing Digital Mug Clubs, Online Promotions, Dynamic Loyalty Programs and Tracking Success.


Using Mobile app technology we build direct lines of communication to your customers phone. Send specials, upgrades, updates, online ordering, loyalty, reservations, events, photo messages, basically anything that you want to use to keep your brewery top of mind. Our software helps automate a large portion of the communications to your customers so you don't have to spend time doing it every day. Using digital engagement tools we make it easy to pursue new ideas and connect with more customers.


Rob Frost & Dan Holen have been in the service industry (or serving it) for over 20 years and and bring unique perspective with cutting edge tech to solve the age old problem of how to grow your Brewery, in an increasingly digital world.



CBP members enjoy their first 2 months of Boelter Blue for free.

Sign up at https://boelter.com/brewery-app

This is a savings of $1,000 savings and just $99/mo after the trial


Fill out the form at Boelter.com/brewery-app


Join us in-person for CBP Connects | Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://cbpconnects-charleston.eventbrite.com

Episoder(471)

What's Going on in SC Beer?

What's Going on in SC Beer?

In our new "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope th...

19 Jul 202346min

What's it Take to be an Entrepreneur?

What's it Take to be an Entrepreneur?

Several times a year, Rick Horton is asked to speak to local university students. The first time he spoke, he didn't quite know what to speak about. As he was asked back and became more comfortable, R...

12 Jul 202350min

Pictures & Profits: Using Photography to Build Your Brewery's Brand

Pictures & Profits: Using Photography to Build Your Brewery's Brand

We live in a 30-second world, and with nearly 10000 breweries in operation, it can be challenging to stand out from the crowd. In this conversation, we will dive into the role photography can play in ...

28 Jun 202356min

You've Got Mail: Building Loyal Customers through Email

You've Got Mail: Building Loyal Customers through Email

If Facebook and Instagram disappeared tomorrow, would your entire marketing strategy go up in smoke? Social media is critical to any marketing plan nowadays but another avenue that should not be ignor...

21 Jun 202337min

Improving Staff Performance

Improving Staff Performance

Our 2023 Employee Satisfaction Report shows that 40% of craft beer industry professionals do not believe they were properly trained for their role. However, 90% of respondents want to continue learnin...

14 Jun 202340min

Brand Building at both Craft and Big Beer Breweries w/Paul Verdu (Wisconsin Brewing Company)

Brand Building at both Craft and Big Beer Breweries w/Paul Verdu (Wisconsin Brewing Company)

Paul Verdu spent much of his early career at places like Constellation Beer, SABMiller, and Tenth and Blake Beer Co, the craft beer division of Molson Coors Beverage Company. Today, he serves as Pr...

7 Jun 202356min

Unexpected inspiration, building relationships, & the ROI on experiences

Unexpected inspiration, building relationships, & the ROI on experiences

Rated a near 10/10 by 2022 attendees and awarded Best Craft Beer Industry Event by the Craft Beer Marketing Awards, CBP Connects needs to be on your schedule for this June 19-21 in Milwaukee, WI. To ...

3 Jun 202344min

The Power of Strangers in Taprooms

The Power of Strangers in Taprooms

In his book, The Power of Strangers, Joe Keohane sets out on a journey to discover what happens when we bridge the distance between us and people we don’t know. He learns that while we’re wired to som...

31 Mai 202357min

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