The Agony and the Ecstasy of Contract Brewing w/ Jeremy Cowan (Shmaltz Brewing)

The Agony and the Ecstasy of Contract Brewing w/ Jeremy Cowan (Shmaltz Brewing)

Contract Brewing in craft beer has evolved over many years from what some might say was a dirty word (is it still?) to what has been a pathway to success for countless renown brands as well as a powerful revenue model for producers. We will examine the basic and more advanced models for contract brewing as well as dig deeper into how to actually pull off managing a successful contract brand and a contract production operation – plenty of information for both sides of the contract brewing equation. Some solid theory blended with a whole lot of practical experience – a “How To” and a “How Not To” guide from 25 years in the contract brewing trenches. Founder, long time president, now partner and independent consultant, Jeremy Cowan has seen a lot of life in craft beer. Evolving from tiny batch contract brewed beer in San Francisco in 1996, the Shmaltz adventure proceeded through 25 years of evolution, producing over 150 beers distributed through 40 states, brewing at multiple contract facilities, as well as their own 40,000 sq brewery in upstate New York, which brewed 30,000 bbls of contract beer for regional partners. After successful sales of the Coney Island brand, the Clifton Park Brewery, and recently the Shmaltz brand, Jeremy now consults across multiple areas in the craft beer industry for strategy, sales, operations, and finance. Let's chat - over a beer! Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference. Join us in-person for CBP Connects | Half workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com

Episoder(471)

Supporting Your Brewery Staff

Supporting Your Brewery Staff

It is our goal to not only have conversations on how we can brew better beer, but how we can also be better people. Join us for a conversation discussing strategies on how brewery management and owner...

14 Des 20221h

Navigating Dry January for Your Brewery

Navigating Dry January for Your Brewery

NA craft beer has become an important sector of the craft beverage industry, but with some brewery hesitation. We will discuss why Dry January can actually benefit your brewery, and how you can appeal...

7 Des 20221h 6min

How to Make Ownership Your Competitive Advantage w/Larry Chase (Ray Johnson Group)

How to Make Ownership Your Competitive Advantage w/Larry Chase (Ray Johnson Group)

You’re an owner and your brewery business is always top of mind. Ask yourself: What would my business be like if my employees had an ownership mindset? What if they thought about the business like me...

3 Des 202237min

"This is Native." - Collaboration & the Art of Storytelling

"This is Native." - Collaboration & the Art of Storytelling

Skydance Brewing Co opened their downtown Oklahoma City brewery and taproom in fall 2021 with a lot of local buzz as a Native-owned craft brewery, but owner Jake Keyes felt his full story was not yet ...

30 Nov 202259min

Quality Control Triage

Quality Control Triage

There are only 2 types of breweries: 1) Those who have had quality issues 2) Those who have had quality issues but didn't know it We all try to prevent quality issues, however, it happens to us all. W...

26 Nov 202229min

Craft Beer Consumers: Who Goes Where

Craft Beer Consumers: Who Goes Where

After a year's worth of analyzing customer reviews, CBAS has bucketed six distinct craft beer consumer personas. This presentation will dive into what matters to each persona - ranging from things lik...

23 Nov 202245min

Developing Your Own Sense Of Beer Style w/Jeremy Storton (Good Beer Matters) & Julia Herz (American Homebrewers Association)

Developing Your Own Sense Of Beer Style w/Jeremy Storton (Good Beer Matters) & Julia Herz (American Homebrewers Association)

Beer styles are a bit polarizing. They are sometimes viewed as rules brewers ought to follow or information reserved for the elite. In this presentation, Jeremy and Julia will share that styles are me...

19 Nov 202246min

Building Relationships with Your City Government & Visitors Bureau

Building Relationships with Your City Government & Visitors Bureau

Craft beer is all about relationships, with your guests, with your neighbors, with your brewing community, and with your suppliers. However, we do often talk about the value of building a relationship...

16 Nov 202258min

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