280: From Online Poker Affiliate to Referral Marketing Mogul: Ambassador’s Jeff Epstein Shares His Journey

280: From Online Poker Affiliate to Referral Marketing Mogul: Ambassador’s Jeff Epstein Shares His Journey

Jeff Epstein paid off his law school student loans in an unconventional way. When he and a couple of friends noticed the booming online poker sites in the mid 2000s, they created an affiliate company to refer traffic to them and get paid in return. The business did well enough that Epstein was able to sell his stake to his partners for a nice profit that helped him pay off his debt. Epstein ultimately decided not to pursue law, but his entrepreneurial experience stuck with him. In particular, he recognized the power of referrals to help businesses gain more customers. As a result, Epstein eventually founded Ambassador, a referral marketing software that enables brands to build and scale referral, affiliate, partner, and influencer programs. While the journey to growing Ambassador was far from a smooth ride, Epstein picked up many valuable lessons along the way that helped him grow as both a person and an entrepreneur. Eventually, Ambassador became successful enough that it was acquired by a large corporation. Check out this interview to learn more about Epstein’s journey and hear him open up about his biggest mistakes, regrets, and lessons learned. Key Takeaways How Epstein used his poker affiliate business to pay off law school debt What he learned about the power of referrals in the process Why Epstein regrets acquiring his first SEO company, and what ultimately led to its demise How this failure informed the idea for referral marketing software, Ambassador Why it took six months for Ambassador to get a repeat paying customer What it was like to run a “fat” startup How Ambassador’s acceptance into Techstars helped the company take off The growth of Ambassador and its stressful acquisition by West Corporation

Episoder(544)

469: How to Beat a Monopoly with James Chin Moody of Sendle

469: How to Beat a Monopoly with James Chin Moody of Sendle

James Chin Moody became an entrepreneur by accident. While on sabbatical from his engineering career, he developed a donate marketplace inspired by trying to donate outgrown baby clothes to those in need. While optimizing local delivery logistics, he unintentionally created a model that rivaled the national post office. In 2014, out of that happy accident, Sendle was born, unlocking the power of big business delivery networks for small businesses to make delivery simple, reliable, and affordable. Moody is an expert and thought leader on the interface between sustainability and innovation and is the co-author of The Sixth Wave: How to Succeed in a Resource-Limited World. Listen to Nathan and James discuss:  The accidental origin story of Sendle Commercializing an untapped logistics solution  Value creation milestones Creating an eco-friendly business  Why Sendles can compete with delivery monopolies  The three levels of product market fit  The philosophy of one-way decisions The 5 “H’s” of Sendle’s virtues  “Hell yeah” recruiting  The competitive advantage of value-driven business And much more business innovation advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

21 Jul 20231h 1min

468: How to Fall in Love with a Problem with Uri Levine of Waze

468: How to Fall in Love with a Problem with Uri Levine of Waze

There are not many interviews where Nathan Chan is speechless, but this is one of them. If you want to learn how to find product market fit, build a successful team, and create a lasting business, then Uri Levine has the map. Levine is the co-founder of two unicorn startups–Waze and Moovit. He’s been a founder, investor, and chairman for more than ten successful startups focusing on solving big problems. His new book “Fall In Love with the Problem, Not the Solution-a Handbook for Entrepreneurs” was called “The Bible for entrepreneurs” by Apple co-founder Steve Wozniak.  Listen to Nathan and Uri discuss…or Nathan learn:  How to start with solving a problem Why it took four years to get Waze right  Why you need to learn how to fire before you hire Why value creation is the purpose of entrepreneurship How to measure product market fit Convincing the “holy grail” of customers  Why most startups fail Why there are only right decisions And much more product market fit wisdom… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

14 Jul 20231h 2min

467: Accelerate Your Marketing Efficiency with Manuel Mueller of Emma

467: Accelerate Your Marketing Efficiency with Manuel Mueller of Emma

Manuel Mueller started his first mattress company when he was 19 years old, and since then, he has never stopped iterating to create the perfect mattress. In 2013, he launched sleepwear company Emma, one of Europe’s fastest-growing sleep innovation companies, with mattresses, beds, and pillows sold in over 30 countries to 4 million customers. Learn the marketing strategies and mindset that allowed Emma to endure the DTC mattresses boom and continually have 30% year-over-year growth.  Listen to Nathan and Manuel discuss:  Starting his first mattress company at 19 years old  Finding product market fit by doing customer service  Standing out in the competitive DTC mattress boom Approaching product development research as a startup Why you shouldn’t raise money to raise money Advice on entering a new national market  Marketing attribution hacks for small businesses How your mindset can overcome your competition And much more DTC marketing advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

7 Jul 202344min

466: Reshape Free Products into Revenue-Generators with Ali Ghosdi of Databricks

466: Reshape Free Products into Revenue-Generators with Ali Ghosdi of Databricks

Ali Ghosdi was a reluctant founder. He planned to become an academic researcher and professor, not lead a successful tech startup. In 2013, alongside six other co-founders, Ghosdi helped build an open-source data product called Apache Spark, a best-of-breed future predicting code. The research project eventually became a business called Databricks. In 2016, he was picked as CEO and helped transform the open-source startup into a technology enterprise with a $38 billion valuation. Databricks boasts investors like Andreessen Horowitz, Microsoft, and Amazon.  Nathan and Ali discuss: Being a reluctant startup co-founder Partnering with Andreessen Horowitz as their first investor The pros and cons of having co-founders The pressure of living up to early success Transforming an open-source startup into a revenue enterprise  The difference between professional and founder CEOs How startups and small businesses can use AI tools right now. Why product market fit is an art How to work backward in your business  Why you shouldn’t listen to the consensus  And much more data, AI, and product advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

30 Jun 202349min

465: The State of Podcasting with Ex-Spotify Executive and Parcast Founder Max Cutler

465: The State of Podcasting with Ex-Spotify Executive and Parcast Founder Max Cutler

If your business or brand has a podcast, listen up. In this episode, we’re diving into the current state of podcasting with Max Cutler, Parcast founder, Spotify’s former head of talk creator content, and The Hollywood Reporter’s most powerful people in podcasting. Cutler became a podcast pioneer when he bootstrapped his true crime network, which sold to Spotify in 2019 for $100 million according to the Financial Times. As a Spotify executive, he signed and produced the most popular podcasting personalities, including Alexandra Cooper, Joe Rogan, and Brené Brown. In the Spring of 2023, Cutler announced he was leaving Spotify to jump back into his first love–entrepreneurship. In this exclusive interview, Cutler reveals what it takes to create a successful podcast and what founders should focus on.  Listen to Nathan and Max discuss:  Launching and growing Parcast on simplicity  How the Spotify deal come about  Identifying and working with talent Knowing when it’s right to sell your business  Why he chose to leave Spotify  What differentiates a successful podcast? Pathways to building a business around podcasting What type of podcast he’d start in 2023 And much more podcasting and entrepreneur advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

23 Jun 202349min

464: Silicon Valley Outsider Michelle Zatlyn on Building a Tech Disruptor

464: Silicon Valley Outsider Michelle Zatlyn on Building a Tech Disruptor

Michelle Zatlyn and her co-founders were outsiders when they moved to Silicon Valley to launch their web security startup. It was 2009, in the middle of a recession, but the team knew their visceral early-user feedback validated the need to be bold. In 2010, Cloudflare launched its first freemium product and hasn’t looked back. Today, Cloudflare has four million customers worldwide, surpassed a $1 billion revenue run rate, and employs 3,200 team members. Zatlyn currently serves as the publicly traded company’s president and CEO. She is one of the few women founders leading a public tech business.  Listen to Nathan and Michelle discuss:  A “made for TV” meeting with her co-founders Validating an idea with visceral feedback Being a Silicon Valley outsider Starting a tech business during a recession Launching a product MVP Six business reasons to have a freemium product  Being a female founder in the tech industry And much more tech founder advice…  Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

17 Jun 202358min

463: Why Small Customers Matter with ​​Immad Akhund of Mercury

463: Why Small Customers Matter with ​​Immad Akhund of Mercury

Since 2006, Immad Akhund has been investing in and building startups. But he always struggled with working with traditional banks to run his startups, especially as a non-US resident. He figured someone else would solve it, but the issue was still on the table by the time he exited his fourth startup in 2017. So, he launched Mercury, a bank for startups that now is a fintech unicorn valued at $1.62 billion. On the side, Akhund also is an angel investor of 240-plus startups, many of which are unicorns.  Listen to Nathan and Immad discuss:  How failure hooked him onto entrepreneurship  The origins of Mercury as a fix for startup banking How he used Twitter to earn customers Why the journey is better than the end result  Where he invests in future-state startups What makes a strong entrepreneur  Why your small customers matter  Common mistakes startups make with banks And much more fintech advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

9 Jun 202344min

462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

Your first product won’t always be your best seller. Jessica Rolph’s organic baby food business Happy Family Organics failed twice before finding product market fit and scaling from $0 to $63M in sales. After exiting HappyFamily in 2016, Rolph launched Lovevery, a subscription brand that sells early-childhood development play kits and solutions. Lovevery has 300,000+ active subscribers and has been named one of Fast Company’s “World’s Most Innovative Companies.”  Listen to Nathan and Jessica discuss:  How she discovered a market for Lovevery and Happy Family Why Happy Family failed twice before they even launched The bootstrapped early days living in New York City  Exiting to Danone and dreaming about Lovevery  Why ugly prototypes are the way to go How Happy Family’s best-seller came about by accident How to find product market fit for retail and DTC If you need a subscription product How to retain customers  And much more product advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

2 Jun 202358min

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