280: From Online Poker Affiliate to Referral Marketing Mogul: Ambassador’s Jeff Epstein Shares His Journey

Is advertising spending sucking your business dry? Ronnie Teja knows the feeling. He is a self-taught digital marketer, entrepreneur, and founder of Branzio watches. In 2018, Teja lost $2 million because of a freeze on his advertising accounts. So, he quickly learned to divest his business and developed an organic SEO framework that, within 2 years, boosted website visitors from zero to 2 million per month.  Listen to Nathan and Ronnie discuss:  From picking blueberries to the managing ad campaigns The unexpected journey of starting Branzio watches When PayPal banned his accounts The 30-30-30 divestment strategy  Demystifying SEO for ecommerce  Why SEO strategy isn’t instant gratification  Why Reddit is a secret SEO tool Direct-response vs. brand marketing The importance of first-party data Burnout and imposter syndrome And much more SEO strategies… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

10 Feb 202346min

Leadership doesn’t have to be complicated. Garie Dooley has over 15 years of experience helping founders and business leaders build phenomenal teams. After a career in education and corporate leadership, Garie discovered his passion for creating environments with high levels of trust and clarity of purpose that deliver sustainable success. He’s worked with Amazon, Redcape, Cricket NSW, AFL clubs, Foxtel, Johnson and Johnson, and our team at foundr. So if you’re looking for strategies to move your business from surviving to thriving, this episode is for you.  Listen to Nathan and Garie discuss:  The early days of his career leading business teams Working with sporting teams and corporations   Are great leaders naturally born?  Where to start if you want to become a leader What a phenomenal team looks like Winning deep, not shallow  How to build a high sense of trust  Identifying talent internally and externally Thinking differently about difficult conversations And much more leadership advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

3 Feb 202350min

Aaron DeBevoise used to count YouTube views by hand. Now he’s helping creators like Mr. Beast, Dude Perfect, and Jordan Matter have the financial freedom to grow their businesses. After a disappointing start to his career in investment banking, DeBevoise launched the programming brand Machinima during the early days of YouTube. In 8 years, he grew Machinima into one of the most successful gamer channels on the platform. But he saw an opportunity to help creators become enterprises, so in 2019, he created Spotter, Inc. to provide capital and knowledge to creators so they can change the world. Spotter tailors investments to meet the unique needs of each creator they partner with, giving them the freedom to create without compromise.  Listen to Nathan and Aaron discuss: The “starving artist” days of early YouTube The danger of doing too many things  Why YouTube creators need capital at scale Getting Spotter off the ground The investment model of Spotter The challenge of creating a new category Bringing together Mr. Beast and Dude Perfect How to become a full-time YouTube creator And much more YouTube creator advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

27 Jan 202356min

Meet the business behind the name. In 2009, Simon Sinek gave a TED Talk that has since become one of the most-watched videos of all time on TED.com, with 37 million plus views. His talk spurred NY Times best-selling books, speaking engagements, consulting gigs with globally-recognized brands, a podcast, a publishing arm, and viral quotes shared across social media. And it all started with the question–why?  Listen to Nathan and Simon discuss: What he learned from growing up internationally  Why he fell out of love with his first business Finding his why concept and sharing it with others How his time with military leaders inspired Leaders Eat Last Why there’s no such thing as “winning business” Why optimism Building a business around a personal brand What’s the most important thing for an entrepreneur  And much more advice on purpose… To learn more about Sinek’s principles, check out his books, or visit simonsinek.com. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

20 Jan 202344min

After running a small cafe chain for over a decade, Abigail Forsyth experienced firsthand the amount of packaging waste used in the food and beverage industry. So, in 2008 she co-founded KeepCup and created the world’s first barista standard reusable cup. In the last 15 years, she built KeepUp into a multi-million dollar brand with reusable cups and bottles sold in 65 countries worldwide. Learn how she’s built a mission-driven business and adapted to the changing nature of sustainable products.  Listen to Nathan and Abigail discuss: Bringing KeepCup to life while running her cafes Getting her first B2B order using a shoebox Why behavioral change is the hardest thing to do The challenge of having B2B and B2C customers Scaling internationally and managing a growing team Becoming one of the first Australian B Corporations When a TV program doubled orders overnight The impact of Coivd-19 on the reusable industry  How to deal with copycats  And much more on mission-driven business… Enjoy 25% off KeepCup, available at www.keepcup.com with code FOUNDR25. The offer is valid until midnight 20th January 2023, and for purchases of up to 10 items, and excludes shipping. Please use ‘Foundr25’ code at checkout. Not to be used in conjunction with any other offer. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

12 Jan 202355min

Do you want to be a great leader? Do you want to build life-changing relationships with your team, customers, and colleagues? Then this is the episode for you. Dr. Adam Bandelli is a business psychologist whose childhood love for athletics motivated him to study great teams and leaders. After earning his doctorate in industrial-organizational psychology, he spent 15 years consulting on succession plans, working with boards, and coaching CEOs. Then he started a firm in 2015 called Bandelli & Associates. His firm focuses on consulting with CEOs and senior executives on hiring and onboarding senior talent, executive coaching, and executive education and learning. Bandelli is also the author of two books Relational Intelligence and What Every Leader Needs.  Listen to Nathan and Adam discuss:  Industrial-organizational psychology The 4 differentiators of his firm 3 things that make leaders great 5 keys to building life-changing relationships The leadership “mirror test” The 5 Cs of building trust Emotional vs relational intelligence  The deposit mentality  What makes startup leaders effective Common mistakes by leaders And much more leadership advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

6 Jan 202338min

This past year, we've interviewed our most diverse selection of founders ever. So, as a special year-end treat, we're bringing together their best lessons, stories, and business advice in one final episode for 2022.  In this special episode, you'll hear valuable insights from:  Reid Hoffman and his learning experience with the PayPal mafia.  Emma Grede on developing SKIMS, Good American, and Safely.  Marc Lore and how he built a billion-dollar business in less than two years. Scooter Braun on discovering Justin Bieber. Toni Ko and how she became a self-made millionaire in her 20s.  Ed Mylett and his power of “one more” mindset. Jamie Kern Lima and why she believes in the power of authenticity.  Kendra Scott and how she built her makeup empire during a recession.  And much more... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

23 Des 202231min

Josh Reeves and his fellow co-founders wanted to tackle a problem they could spend decades fixing. But they didn’t want to solve something for Silicon Valley–it had to affect the masses. In Reeves’ experience, the hassle of setting up payroll and benefits was the problem to tackle. So, in 2011, the three Ph.D. dropouts spent a year building a payroll system that eventually became Gusto, a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto has offices across the U.S and serves over 200,000 businesses. Nathan and Josh discuss: How his parents influenced his entrepreneurial mindset  Studying at Stanford and falling in love with problem-solving Why his first business didn’t have a purpose  Learning how to write code and building a payroll platform  The experience of the Y Combinator accelerator  How word of mouth and referrals drove Gusto’s initial sales Investing in content marketing and partnerships  The network effects of Gusto’s growth  Why fundraising is like hiring  And much more problem-solving advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

14 Des 202243min