254: A Behind-The-Scenes Look at How Foundr CEO Nathan Chan Built A Global Brand

254: A Behind-The-Scenes Look at How Foundr CEO Nathan Chan Built A Global Brand

Success doesn’t happen overnight. This is something Foundr CEO Nathan Chan knows all too well. Before he started his business, Nathan was in a common predicament: he hated his job and he had no idea what career path to take. It took many steps to plant the seed that eventually became Foundr. Even then, it wasn’t an easy path forward. He stayed in his job long after starting Foundr, and at one point, Nathan even launched a webinar from his parents’ basement. There was no magic involved—only hard work, strategic decisions, and many lessons learned. In this video interview, Dave Hobson, our Head of Growth and Marketing and one of the first to join the Foundr team, has a raw conversation with Nathan about his journey to building a global brand. Nathan opens up about what it took to get Foundr off the ground, shares the key takeaways he picked up along the way, and reveals the nitty gritty details around how he turned a webinar presentation he hacked together into a multimillion-dollar product. This episode is chock-full of sage advice, life lessons, and even an embarrassing story or two from our CEO’s humble beginnings that you’ll definitely want to hear. Key Takeaways How Nathan went from working at an IT job he hated to launching a digital magazine The steps Nathan followed to turn a webinar presentation to a multimillion-dollar digital product How falling into the trap of seeking perfection will prevent you from reaching your goals The difference between “painkiller” and “vitamin” products Why it’s so critical to build an audience and test your ideas first How to use concepts like “a thousand true fans” and the “Oprah strategy” to create a successful business

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77: How to Own Your Story & Level Up Your Life with Steve Kamb

77: How to Own Your Story & Level Up Your Life with Steve Kamb

In just a few short years Steve Kamb has successfully created a multimillion dollar business by orchestrating one of the most intriguing communities online. As the founder of Nerd Fitness Kamb has pos...

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76: 8 Million Users, $233m Valuation & Rockstar Investors all in 2 Years? The Canva Story with Melanie Perkins

76: 8 Million Users, $233m Valuation & Rockstar Investors all in 2 Years? The Canva Story with Melanie Perkins

Finding the right startup idea is difficult even for lifelong entrepreneurs. But when it comes down to it, the best approach is to take a long hard look at what you're passionate about and try to figu...

26 Jan 201634min

75: How to Build & Grow A Successful Blog for Your Startup with Yaro Starak

75: How to Build & Grow A Successful Blog for Your Startup with Yaro Starak

For some, being an entrepreneur is the only life to live, and it means essentially not having a job. For others, working for yourself, always hustling and without a dependable paycheck, sounds insane....

19 Jan 20161h 7min

74: Building one of the Largest Adventure Travel Companies in the World with Darrell Wade from Intrepid Travel

74: Building one of the Largest Adventure Travel Companies in the World with Darrell Wade from Intrepid Travel

Anyone can have a great idea, any entrepreneur can get lucky and make it big, but it takes something really special to turn your startup into something that lasts. For the past 27 years that's exactly...

12 Jan 201648min

73: How to Build a Super Successful Online Business with John Lee Dumas of Entrepreneur on Fire

73: How to Build a Super Successful Online Business with John Lee Dumas of Entrepreneur on Fire

There is a quintessential moment that every entrepreneur will face at some point in his or her life. It doesn’t matter what kind of business you’re running, or what kind of niche you’re in, there's a ...

5 Jan 20161h 12min

72: Internet Marketing Mastery with Los Silva

72: Internet Marketing Mastery with Los Silva

Carlos "Los" Silva is rightfully considered today one of the top business marketing trainers in the world. After a 10-year entrepreneurial journey, he finds himself at the helm of multiple, million-do...

22 Des 201550min

71: Mastering Social Media & Evangelism with Guy Kawasaki

71: Mastering Social Media & Evangelism with Guy Kawasaki

During one of Guy Kawasaki’s first marketing assignments in the early 1980s, he would knock on the doors of startup software companies across Silicon Valley armed with a stack of non-disclosure agreem...

15 Des 201531min

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

There’s a simple rule that all entrepreneurs live by: Aim for disruptive change. Everything you need to know about being an entrepreneur lies in that beautifully simple rule. Yet, as many entrepreneur...

8 Des 201540min

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