217: Mastering the Messy Middle and Finishing Strong, With Scott Belsky of Behance

217: Mastering the Messy Middle and Finishing Strong, With Scott Belsky of Behance

Scott Belsky, Behance founder, investor, and author of the new book The Messy Middle, is a strong believer in putting in the hard work and then finishing strong. His nine-figure exit from Behance is a testament to this tenacity and determination. Behance came with its own set of challenges, but Belsky learned over the years that when it seems like things are falling apart, it could mean victory is right around the corner. Your near-meltdown might just be your “messy middle," and sometimes being successful simply means sticking together as a team long enough to figure it out. A labor of love will often work out in the end, even if it's not how you expect. In this thought-provoking interview, Belsky shares his own “messy middle" from his time with Behance, and some of his best wisdom on product-market fit, perseverance, and startup culture. We were thrilled to get the chance to talk to Scott. There’s a ton of gold in this interview, so don’t miss it! Key Takeaways Two guiding principles on whether to stick it out or shut it down Why Belsky is wary of the MVP craze, and how to balance perfectionism with action Three tips for finding true product-market fit How to create a startup culture that attracts and retains the right people Why Belsky started Behance and what inspired his progress

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Episoder(705)

704: How One Pivot Turned My FAILING Startup Into a $300M Brand

704: How One Pivot Turned My FAILING Startup Into a $300M Brand

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703: (Solo) If I Had to Start Over in 2026, Here's How I'd Make My First $1M

703: (Solo) If I Had to Start Over in 2026, Here's How I'd Make My First $1M

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702: Mark Cuban Calls Us His BEST Shark Tank Deal Ever ($200M+)

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Four childhood friends pooled $30,000 in a Chicago apartment to make wet wipes for men. Everyone told them dudes would never use them. Thirteen years later, Dude Wipes does close to $220 million in ...

3 Sep 1h 1min

701: Trieu Doubled His Brand To $200K/Month In 5 Months - Whilst Still Working Full Time

701: Trieu Doubled His Brand To $200K/Month In 5 Months - Whilst Still Working Full Time

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700: (Solo) The Ambassador Strategy - How to get Famous People to Sell Your Brand for Free

700: (Solo) The Ambassador Strategy - How to get Famous People to Sell Your Brand for Free

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31 Aug 13min

699: A Pizza Oven Saved My Life - Then It Built a $100M Company

699: A Pizza Oven Saved My Life - Then It Built a $100M Company

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27 Aug 1h 13min

698: (Solo) She Worked 7 Hours a Day & Made Zero Sales - This Was The Fix

698: (Solo) She Worked 7 Hours a Day & Made Zero Sales - This Was The Fix

I got on a call recently with a founder in our community who had everything right. Amazing product, clear gap in the market, strong differentiators, all the boxes ticked. But she had no sales. So I as...

24 Aug 12min

697: I Sold My House to Fund My Idea - and Built a £26M brand

697: I Sold My House to Fund My Idea - and Built a £26M brand

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20 Aug 50min

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