692: I Was Selling Muesli From My Car Boot - Now I Run a $35M/Year Brand
Narelle Plapp started Food for Health twenty years ago making recipes for patients who couldn't find allergy-friendly food on any shelf. She loaded her first Woolworths order by hand - 14 pallets th...
6 Aug 48min
691: Anastasia's $850K Brand Collapsed To $42K A Month - Then She Tripled It Herself
Anastasia Chapman came up with the idea for her brand where all good bathroom ideas start - sitting on a toilet, hiding a competitor's product she was too embarrassed to be seen with. She developed th...
5 Aug 51min
690: (Solo) The Truth About Selling Your Business (From Someone Who Said No)
At some point, if you are building a DTC brand and getting traction, someone is going to reach out. An aggregator, a private equity firm, a bigger competitor. And most founders have no idea what to do...
3 Aug 11min
689: I Sold ONE Product in ONE Color - Then Exited for Half a Billion
Rob Ward exited Quad Lock last year for half a billion dollars. He never took a cent of outside investment to build it, was profitable every single month from day one, and ran the business with a sk...
30 Jul 54min
688: (Solo) I Lost Years Of My Life To This One Mistake (And You're Probably Making It Right Now)
I have never said this directly on the show before, but shiny object syndrome did not cost me months. It cost me years. Entire years where the Foundr team was spread across five or six initiatives ins...
27 Jul 11min
687: I Broke Every DTC Rule and Built a $1 Billion Brand From My Garage
Sandra Oh Lin walked away from running eBay's fashion business in 2011 to pack craft boxes in her garage. She raised just $11 million in total - and never needed another dollar. KiwiCo has now shipped...
23 Jul 52min
686: Claire Built The World's #1 Dachshund Brand From Home - Now Doing $140K/Month
Claire Wolfson got her first dachshund at 20, became completely obsessed, and watched him get paralysed by the spinal condition that affects almost every sausage dog. The original plan was to design a...
22 Jul 28min
685: (Solo) The $500,000 Lesson I Had to Learn the Hard Way
A few years ago I lost half a million dollars in 30 days. Not in crypto, not in a speculative bet. In the business I built from my parents' basement and launched on $3,000 from a credit card. And the ...
20 Jul 11min
