28: The Future of Content Marketing with Chris Brogan

28: The Future of Content Marketing with Chris Brogan

“What's the relationship-minded way that we can make cool stuff happen on the web?” “How do we use all these digital tools to be human at a distance?” “How do we make people feel like they're cared for and treated well, and how does that translate into revenue for companies?” Chris Brogan has big questions. He also has answers for those questions – answers that inform his own business endeavors and the efforts of companies that he has consulted for. This isn't middle-tier dabbling. Brogan has worked with big names like Disney, Motorola, Coke, Pepsico, Microsoft, and Google. Yeah, he's a big deal. But Brogan’s company, Human Business Works, doesn't just serve corporate juggernauts. It also helps small businesses and solo entrepreneurs act on a community-centered approach to boost business. His company offers publications, online courses, and in-person training. He doesn't just have answers. He has proven solutions that could work for you. That's what has propelled Brogan to the top of the online blogging and entrepreneurial space. Besides working as CEO and president of Human Businesses Works, he publishes Owner magazine and delivers anticipated keynote speeches at conferences worldwide. With a massive following, Brogan has earned the respect and admiration of entrepreneurs everywhere. In this interview you will learn: - Content marketing and the future of blogging - What it really means to develop deep relationships with your customers and how? - What influences Chris's business decisions - Community building 101 - How Chris has become an extremely influential marketer, blogger & entrepreneur online I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people! Leave a review for the Foundr Podcast!

Episoder(598)

71: Mastering Social Media & Evangelism with Guy Kawasaki

71: Mastering Social Media & Evangelism with Guy Kawasaki

During one of Guy Kawasaki’s first marketing assignments in the early 1980s, he would knock on the doors of startup software companies across Silicon Valley armed with a stack of non-disclosure agreem...

15 Des 201531min

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

There’s a simple rule that all entrepreneurs live by: Aim for disruptive change. Everything you need to know about being an entrepreneur lies in that beautifully simple rule. Yet, as many entrepreneur...

8 Des 201540min

69: How to Launch Your Startup in 7 Days and Build a $1m Business with Dan Norris of WPCurve

69: How to Launch Your Startup in 7 Days and Build a $1m Business with Dan Norris of WPCurve

Building a startup is hard, from generating an idea, to developing an MVP, to launching a product, and eventually growing a business. It's just really hard. But what if I told you that it's entirely p...

3 Des 201558min

68: Building The Best Workplace in The World with Vishen Lakhiani of Mindvalley

68: Building The Best Workplace in The World with Vishen Lakhiani of Mindvalley

How can you attract top talent, and create a workforce that goes the extra mile for the company? The answer – surprisingly – isn’t salary, perks or bonuses. It’s culture. Making the effort to build an...

23 Nov 201541min

67: The Secret to Getting Ridiculous Amounts of Press for Your Business with Scott Jordan of SCOTTeVEST

67: The Secret to Getting Ridiculous Amounts of Press for Your Business with Scott Jordan of SCOTTeVEST

Scott Jordan is no wall flower. He is a force to be reckoned with – and when he became frustrated with carrying devices and wanted something better than a man bag or a fanny pack he quit his job as a ...

19 Nov 201549min

66: How to Raise Capital for Your Startup with Brad Feld of Techstars & Foundry Group

66: How to Raise Capital for Your Startup with Brad Feld of Techstars & Foundry Group

However great it is, entrepreneurship is hard. It can mean disappointment. It can mean exhaustion. It can mean frustration. It can mean failure. Starting a business is less smooth sailing and more sto...

12 Nov 201540min

65: How to Write Copy That Converts Like Crazy with Joanna Wiebe

65: How to Write Copy That Converts Like Crazy with Joanna Wiebe

Joanna Wiebe isn't someone that's focused on money, a statement that some of entrepreneurs would be horrified by. However what she is passionate about is words, the power of them, and their ability to...

4 Nov 201555min

64: 8 Startups, 4 IPO's, Lost $35m of Investors Money to Paying Them Back $1b Each! Startup Lessons From Steve Blank

64: 8 Startups, 4 IPO's, Lost $35m of Investors Money to Paying Them Back $1b Each! Startup Lessons From Steve Blank

If you’re new to the startup space, Steve Blank is the biggest name in tech you haven’t heard of. A serial entrepreneur turned educator, in entrepreneurial circles he’s referred to as one of the “Godf...

29 Okt 201546min

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