166: Applying Growth Mindset to business, startups and life - Matt Lerner, Founder Startup Core Strengths

166: Applying Growth Mindset to business, startups and life - Matt Lerner, Founder Startup Core Strengths

Matt LernerBefore becoming a VC, Matt has spent 15 years as a “growth marketer” in Silicon Valley, including 10 years at PayPal. As a Partner at 500 Startups, Matt led 35 early-stage investments, and he developed and led the “Distro Dojo” growth program, where he helped startups achieve average growth of 250% in 12 months.Matt also help founders skip expensive mistakes, focus on the impactful work, and build high-growth startups. After watching hundreds of startups waste investors’ money on bad marketing hires and expensive non-scalable tactics, Matt founded Startup Core Strengths to help startups learn the foundational mindset and habits to drive sustainable growth. Matt's mission is to enable every startup in Europe to get much better at customer acquisition. When not hacking growth, Matt occasionally lectures on Startup Marketing at Imperial College and Stanford Business School. Also, he is obsessed with optimizing his own health, “biohacking,” fasting and measuring anything that isn’t nailed down.BooksTry a free Audible trial of any book here (https://www.amazon.co.uk/Audible-Free-Trial-Digital-Membership/dp/B00OPA2XFG?tag=samharris48%E2%80%9321)The Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You (https://www.amazon.co.uk/Mom-Test-Customers-Business-Everyone/dp/B07RL4DRNQ/ref=sr_1_1?dchild=1&keywords=the+mom+test&qid=1618285278&s=audible&sr=1-1)The One Thing You Need To Know...About Great Managing, Great Leading, and Sustained Individual Success (https://www.amazon.co.uk/Know-About-Managing-Leading-Sustained-Individual/dp/B002SQ69PO/ref=sr_1_1?dchild=1&keywords=the+one+thing+you+need+to+know&qid=1618285332&s=audible&sr=1-1)Subscribe!If you enjoyed the podcast please subscribe and rate it. And of course, share with your friends! Special Guest: Matt Lerner. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(504)

Ego Blindspots: Common cognitive distortions of the self - [Cognitive Biases #2]

Ego Blindspots: Common cognitive distortions of the self - [Cognitive Biases #2]

Ever caught yourself defending a dumb idea just to look smart? That's your ego controlling your brain. Cognitive biases and ego team up to screw your decisions daily. Picture this: confirmation bias...

28 Nov 202532min

Thinking Fast and Slow: How to make better decisions and avoid hidden mind traps

Thinking Fast and Slow: How to make better decisions and avoid hidden mind traps

You think you're rational? Think again. We love feeling like thoughtful decision-makers, but the truth is we're riddled with cognitive shortcuts. Daniel Kahneman's Nobel Prize-winning work breaks dow...

25 Nov 202550min

Who are you VS. Who do you want to be? - How to align your actions with your desires

Who are you VS. Who do you want to be? - How to align your actions with your desires

We can try all the things: new habits, different mindsets, therapy, medication, or god save us... self-help books. Yet to no ones surprise: we don't wake up a different person, we don't start doing ...

21 Nov 202520min

The Hidden Psychology of Black Friday - How do shops manipulate us (and make calm aunties fist-fight over PlayStations)?

The Hidden Psychology of Black Friday - How do shops manipulate us (and make calm aunties fist-fight over PlayStations)?

Inner Peace vs Retail Rage - How do shops design our experience to remove our decisions and make us to FOMO into all sorts of weird situations? This episode peels back the slick banners and countdo...

18 Nov 202528min

Systems Thinking: How to understand the deeper reality of the world around us

Systems Thinking: How to understand the deeper reality of the world around us

Most problems in the world aren't random accidents, they're built into the systems we live in. When we look closer we find systems all around us drive the currents that change the world. Systems Th...

14 Nov 202533min

Die With Zero Regrets - Stoic ideas to make the most of your life

Die With Zero Regrets - Stoic ideas to make the most of your life

What if “enough” wasn’t a number — but a moment? This conversation explores the quiet art of leaving nothing essential undone. We talk about the trap of “more” — more savings, more time, more plannin...

11 Nov 202535min

The Psychology of Podcasting: Lessons in self actualisation, intrinsic motivation  and how to enjoy yourself - w/ Paul Davies

The Psychology of Podcasting: Lessons in self actualisation, intrinsic motivation and how to enjoy yourself - w/ Paul Davies

99% of podcasters quit before episode 20. Why do 1% keep going... and what does it teach us about ourselves? Paul Davies interviews Sam on the psychology of motivation, self-determination, signalling...

7 Nov 202554min

How to Defeat Your Shadow Life and Face Your Calling: Lessons from Turning Pro by Steven Pressfield,

How to Defeat Your Shadow Life and Face Your Calling: Lessons from Turning Pro by Steven Pressfield,

What if the life you're living is just a metaphor for the life you're meant to live? Pressfield kept his typewriter buried under spare parts in his truck. He knew it was there. Thought about it const...

4 Nov 202530min

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