Top 10 marketing and behavioural science insights with Nudge host, Phill Agnew
Uncensored CMO18 Des 2023

Top 10 marketing and behavioural science insights with Nudge host, Phill Agnew

Today I'm joined by Phill Agnew, senior product marketer at Buffer and host of Nudge, the only podcast dedicated to consumer psychology, and the other podcast that regularly hits the top spot of the UK marketing charts. In this episode we share 5 behavioural science "nudges" and 5 marketing lessons that we've taken from our respective podcasts and careers.

Links

Timestamps

00:00 - Intro
01:19 - How did Phill get into podcasting
04:03 - Bonus Nudge - The Halo Effect
06:29 - Nudge 5 - The Labour Illusion
09:40 - Marketing Lesson 5 - The Power of Getting Fired
13:25 - Nudge 4 - The Pratfall Effect
19:26 - Marketing Lesson 4 - The Power of Purpose
24:49 - Nudge 3 - The Curiosity Gap
30:03 - Marketing Lesson 3 - Be Distinctive
35:26 - Nudge 2 - Social Proof
41:14 - Marketing Lesson 2 - The Power of Creativity
45:10 - Nudge 1 - Fresh Start Date
48:59 - Marketing Lesson 1 - The Power of Consistency

Episoder(254)

Why you need to know your e.l.f.ing numbers with Kory Marchisotto [Uncensored Renegades]

Why you need to know your e.l.f.ing numbers with Kory Marchisotto [Uncensored Renegades]

This is the first episode of the Uncensored Renegades podcast. To hear episodes of this new show, subscribe here:Apple Podcasts: https://podcasts.apple.com/gb/podcast/uncensored-renegades/id1868870960...

2 Feb 20min

How SAS went from performance to brand - Jenn Chase

How SAS went from performance to brand - Jenn Chase

Jenn Chase, CMO of SAS, joins us to share how one of the world’s most established AI and analytics companies is reinventing its brand. From launching SAS’s first brand campaign in 25 years to shifting...

28 Jan 49min

Why we need to embrace failure with Kory Marchisotto [Uncensored Renegades]

Why we need to embrace failure with Kory Marchisotto [Uncensored Renegades]

This is the first episode of the Uncensored Renegades podcast. To hear episodes of this new show, subscribe here:Apple Podcasts: https://podcasts.apple.com/gb/podcast/uncensored-renegades/id1868870960...

26 Jan 23min

Confessions of a CMO with Mark Ritson

Confessions of a CMO with Mark Ritson

After collaborating with Worldwide Partners on the Confessions of a CMO report (the anonymous report asking top tier CMOs what they really think about the state of the role), I thought I'd team up wit...

22 Jan 45min

Uncensored Renegades Launch Live from New York City with Kory Marchisotto

Uncensored Renegades Launch Live from New York City with Kory Marchisotto

Listen to the launch episode of my brand new show, Uncensored Renegades, co-hosted with Kory Marchisotto, CMO of e.l.f. and a previous guest on Uncensored CMO.Listen to the new show here:Apple Podcast...

16 Jan 46min

Rory Sutherland on why luck beats logic in marketing

Rory Sutherland on why luck beats logic in marketing

Our most popular guest ever is back - Rory Sutherland returns for a wide-ranging conversation on why marketing works best when it embraces luck, spontaneity, and a little irrationality. From the dange...

14 Jan 58min

How Not to Plan in 2026 with Les and Sarah

How Not to Plan in 2026 with Les and Sarah

Les Binet and Sarah Carter are back for our yearly special, tacking the biggest marketing stories of the year and what to focus on in 2026. We explore the power of consistency, disguised repetition, a...

7 Jan 1h

Politics, persuasion and podcasts - lessons from Jimmy's Jobs of the Future

Politics, persuasion and podcasts - lessons from Jimmy's Jobs of the Future

In this special crossover episode, we’re joined by Jimmy McLoughlin, host of Jimmy’s Jobs of the Future, to explore the intersection of politics, media, and marketing. Jimmy shares how he built one of...

5 Jan 52min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
finansredaksjonen
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
utbytte
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
okonomiamatorene
liberal-halvtime
rss-politisk-preik
rss-markedspuls-2
lederpodden
rss-pa-konto