Seth Godin: Learning to take risks, be generous, and make a ruckus
Design Better13 Okt 2020

Seth Godin: Learning to take risks, be generous, and make a ruckus

Show notes: https://designbetterpodcast.com/p/seth-godin If you don’t know who Seth Godin is, just type “Seth” into Google or DuckDuckGo. The first entry will lead you to his blog, where he writes—every day—about marketing, design, writing, how being a better human will make you better at your job. Once you’ve started to read his blog, you’ll probably be hungry for more of his wisdom. He’s written over eighteen bestselling books on business and marketing, including Linchpin, Purple Cow, and The Dip. We’ve been following Seth for a long time, and his writing and speaking have influenced how we think about creating and marketing products. So it was a huge honor to have him on our show, where we spoke about subjects ranging from how to take risks in your career, to why being creative is an act of generosity, to the idea of “creative destruction.” We hope you enjoy our conversation with Seth as much as we did, and after you finish, we encourage you to go make a ruckus. Takeaways: Why the counterintuitive idea of “surplus” means that, despite everything going on in the world, we all have access to more resources than the last King of France did. Why writing is often the best starting point for almost any type of creative work. Why a company is more like an organism than an organization Bio Seth is an entrepreneur, best-selling author, speaker and teacher. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His most recent book, This is Marketing, was an instant bestseller in countries around the world. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world. In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in May 2018, he was inducted into the Marketing Hall of Fame as well. He might be the only person in both. Seth created the altMBA and Marketing Seminar to transform online education and help people connect with their audience. Learn more about your ad choices. Visit megaphone.fm/adchoices

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(253)

Ian Bogost: Game designer, Atlantic writer, and philosopher of the ordinary, on the small stuff that makes life delightful

Ian Bogost: Game designer, Atlantic writer, and philosopher of the ordinary, on the small stuff that makes life delightful

A few years ago, Ian Bogost wrote what he thought was a throwaway Atlantic piece about how electric vehicles would finally kill the manual transmission. It went off like a bomb — and the reaction told...

15 Jul 47min

Chris Entwisle and Mark Havens: authors of WAIL on the constraints that led to timeless designs for Prestige Records

Chris Entwisle and Mark Havens: authors of WAIL on the constraints that led to timeless designs for Prestige Records

Years ago, two friends in Philadelphia — both designers, both obsessed with jazz — kept noticing the same notation on the back of their favorite records: “recorded by Van Gelder in Hackensack.” So one...

1 Jul 24min

Niyati Gupta: Netflix Product Design Lead on what happens when a designer becomes a product manager, and why your influence might not be in your title

Niyati Gupta: Netflix Product Design Lead on what happens when a designer becomes a product manager, and why your influence might not be in your title

Niyati Gupta describes her career as one long experiment — deliberately putting herself in uncomfortable, ambiguous situations and treating every move as a personal learning loop. That instinct took h...

25 Jun 44min

Mike Schnaidt: Fast Company Creative Director on typography, creative endurance, and designing for the long haul

Mike Schnaidt: Fast Company Creative Director on typography, creative endurance, and designing for the long haul

Typography is often treated as a detail — the thing you finalize after the real design decisions are made. But for our next guest, it’s closer to the foundation everything else rests on. He’s spent tw...

17 Jun 23min

Bonus Episode: Dorrian Porter returns with the Vestaboard Note

Bonus Episode: Dorrian Porter returns with the Vestaboard Note

There’s something magical about the Vestaboard: it’s a physical, split-flap display connected to the internet that displays missives and useful information with a charm that we love. The Vestaboard in...

11 Jun 39min

Tina Roth Eisenberg: Creative Mornings founder on building communities that run on trust

Tina Roth Eisenberg: Creative Mornings founder on building communities that run on trust

When Tina Roth Eisenberg moved to New York in 1999 as a new designer, she kept asking herself the same question: where are my people? Eighteen years ago, she answered it by starting Creative Mornings—...

10 Jun 37min

Paul Ford: Writer, developer & "fun Cassandra" on why everything is changing (but not how you think)

Paul Ford: Writer, developer & "fun Cassandra" on why everything is changing (but not how you think)

Paul Ford likes to call himself a “fun Cassandra” — someone who, like the priestess in Greek mythology, sees trouble coming, but unlike her tries to make the warning as entertaining as possible. He’s ...

3 Jun 26min

Jessie McGuire: National Design Award-winning studio leader on design as a civic tool

Jessie McGuire: National Design Award-winning studio leader on design as a civic tool

As the United States approaches its 250th anniversary, the Constitution remains the most consequential document in American life — and more people are reading it than ever. But pick up almost any comm...

27 Mai 41min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
lydartikler-fra-aftenposten
rss-borsmorgen-okonominyhetene
rss-pa-konto
pengepodden-2
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
livet-pa-veien-med-jan-erik-larssen
rss-skravla-gar
finansredaksjonen
utbytte
pengesnakk
liberal-halvtime
lederpodden
okonomiamatorene
rss-kron-podden
paretopodden