Barry Katz: The history and philosophy of design in Silicon Valley and beyond

Find the transcript, show notes, and more on our Substack: https://designbetterpodcast.com/p/barry-katz We bet you don’t know where the term “interaction design” comes from, but Barry Katz does. Katz’s book, Make It New, captures the lost history of digital design that should be required reading for all in the software design industry. Eli first got to know Barry Katz as a professor at Stanford during his undergrad education in product design, where Barry taught one of his favorite classes: The History and Philosophy of Design. Typically, Eli was drawn toward the more project-based classes where he got to spend late nights in the machine shop making things, but Barry’s humor and knowledge of the depths of design history brought the academic side of design to life for him. In our conversation with Barry we learned when exactly design became an essential part of technology businesses, and the origin story behind some of the challenges designers commonly have with engineering teams. This is an eye opening episode. Bio Barry M. Katz is Professor of Industrial and Interaction Design at California College of the Arts, Consulting Professor in the Design Group, Department of Mechancial Engineering, at Stanford University, and Fellow at IDEO, Inc. He is coauthor of Change by Design, with Tim Brown, and NONOBJECT, with Branko Lukić (MIT Press). *** Subscribe to DB+ to get episodes a week early and ad-free. Plus, every month, you're invited to exclusive AMAs (Ask Me Anything) with big names in design and tech, from companies like Nike, Netflix, and the New York Times who will answer your questions directly. Early bird subscribers get 50% off for the first three months. Visit designbetter.plus to learn more and subscribe. *** Visiting the links below is one of the best ways to support our show: American Giant: Makers of the best hoodie on the planet, their clothing is American-made, ethically produced, and built to last. What more could you ask for? Save 20% off your first order with American Giant using our promo code DESIGNBETTER at checkout. dbtr.co/americangiant Uplift Desks: For people like us who spend countless hours at our desk, ergonomics are an essential consideration. A standing desk from Uplift Desk can help you avoid the negative effects of sitting all day by improving circulation and reducing strain. Design Better can get a special deal by visiting UPLIFTDesk.com. Use the code DESIGNBETTER at checkout for 5% off your order. Free shipping, free returns, and an industry-leading 15-year warranty. They’re a great company. Factor, America’s #1 Ready-To-Eat Meal Delivery Service, can help you fuel up fast for breakfast, lunch, and dinner with chef-prepared, dietitian-approved ready-to-eat meals delivered straight to your door. You’ll save time, eat well, and stay on track with your healthy lifestyle while tackling all your holiday to-dos. https://factormeals.com/designbetter50 (use code "designbetter50" for 50% off ). Heath Ceramics: We love Heath Ceramics. They're the types of objects you pass on from generation to generation, the kind of gift you bring to a wedding, or the dishes that you'd want to put on a beautiful Thanksgiving table: dbtr.co/heathceramics get 15% off between now and December 31st with code DBholiday23 Methodical Coffee: Roasted, blended, brewed, served and perfected by verified coffee nerds 🤓 : https://methodicalcoffee.com (use code "designbetter" for 10% off of your order). Brain.fm: Music scientifically proven to increase focus. We use it to focus on important work, tap into our creativity, and wind down at night when we need to rest. As a Design Better subscriber, you can take 30% off of your subscription: https://www.brain.fm/designbetter