E363 - The 7 Universal Principles of Persuasion & Thinking Fast & Slow (David Aaronson, Digital Inbound)
Persuasion can have a huge impact on your sales.But how do you use persuasion without being sleazy or manipulative? Well, David Aaronson of Digital Inbound has the answer.As the owner of Digital Inbou...
19 Jul 202424min
E362 - Marketing for eCommerce Businesses (Tifany Mazza, Tykio)
If you have an eCommerce business, are you marketing effectively?eCommerce marketing is a different animal than B2B marketing.So how do you know if you're doing it right?That's where Tifany Mazza, Fou...
12 Jul 202420min
E361 - Maximizing Profits- Mastering Your Agency's P&L Structure and Key Performance Benchmarks (Garrett Mehrguth, Directive Consulting)
Are you a "profit first" agency?Well, maybe you shouldn't be...What if there was a better way to maximize your profits while putting other metrics first?On this episode, we have Garrett Mehrguth, Foun...
5 Jul 202424min
E360 - How to Generate Leads With Your Podcast (Ryan Sullivan, Podcast Principles)
Have you been thinking about starting a podcast?Do you have a podcast and wonder how you can generate leads from it?Well wonder no more!On this episode of the IBO podcast, we have Ryan R. Sullivan, Fo...
28 Jun 202423min
E359 - Living and LOVING Your Agency's Mission and Core Values (Emily Green, Grace Communications)
When was the last time you thought about your business' core values?Do you even have core values for your business?If not, you could be hurting your business!On this episode, we have Emily Green, CEO ...
21 Jun 202425min
E358 - The Potential Impact of SMS Marketing for Agencies and Businesses (Shannon Panaro, SP Marketing)
Are you offering SMS Texting as a service yet?If not you may be missing out!There is huge potential in SMS for your clients and your agency.And Shannon Panaro, Owner of SP Marketing is on the IBO podc...
14 Jun 202421min
E357 - Marketing Jargon & How Agencies Talk to Their Clients and Prospective Clients (Mark Whittaker, Whitmark Digital)
Are you being clear to your audience?Or are you using marketing jargon that only those in the industry can understand?On this episode, we have Mark Whittaker, Owner of Whitmark Digital who is chatting...
7 Jun 202423min
E356 - Indoor Digital Billboards (Digital Wave Marketing Solutions, Austin Wolfe)
What if you could offer your clients a new and profitable way of advertising?Enter indoor digital billboards.Never heard of them?Well you're in luck because on this episode we have Austin Wolfe, Owner...
31 Mai 202423min
