123 - How to Position Your Agency — with Jason Harris

123 - How to Position Your Agency — with Jason Harris

Have you ever heard someone say that an idea “has legs”? What they mean is that the idea can endure and stay relevant over time. Because that’s what good ideas do—they stick around. Jason Harris is the CEO and co-founder of acclaimed ad agency, Mekanism. They do fantastic and progressive work for some of the best clients around. Brands like Peleton, Jose Cuervo, and Ben & Jerry’s. As a seasoned ad man, Jason knows a good idea when he sees it. And he knows how to present that idea to a client while be a true collaborator in the process. In this episode, Jason shares what he’s learned from running an agency for over 15 years. He talks about the power of branding, building community, and why great storytelling is at the heart of his agency’s success. It’s not often we get to speak with people in Jason’s shoes. If you work at agency—or aspire to start your own some day—then pay attention to this one. Because to survive and thrive, it takes more than just putting out great work. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(455)

Why Your Copy Isn't Converting w/ Joanna Wiebe | Ep 451

Why Your Copy Isn't Converting w/ Joanna Wiebe | Ep 451

Joanna Wiebe invented conversion copywriting, and after eight years of barely-there YouTube growth, she grew her channel 3,000% in three months. She demonstrates the problem-agitate-solution and desir...

16 Sep 30min

Why AI Can't Teach Taste w/ Brooke Hopper | Ep 450

Why AI Can't Teach Taste w/ Brooke Hopper | Ep 450

Brooke Hopper is Adobe’s first Senior Principal Designer, and one of the people building Firefly from the inside. She tells Chris why Adobe licenses every image it trains on and pays the artists behin...

9 Sep 25min

Know When to Quit w/ John Lee | Ep 449

Know When to Quit w/ John Lee | Ep 449

John Lee went from selling prawn crackers and used game cartridges as a teenager to closing property deals with none of his own money, and eventually building a career across real estate, sales traini...

2 Sep 27min

Scaling A Solo Creative Business w/ Matt Essam | Ep 448

Scaling A Solo Creative Business w/ Matt Essam | Ep 448

Matt Essam, author of The Creative Studio Roadmap, joins Chris Do for a live episode recorded in front of a studio audience to break down the pillars of turning a solo creative business into one that ...

26 Aug 44min

Stop Studying, Start Learning w/ Justin Sung | Ep 447

Stop Studying, Start Learning w/ Justin Sung | Ep 447

Dr. Justin Sung was a practicing physician before he became one of the most-watched learning coaches online, and in this conversation he takes apart the biggest myth people believe about how they lear...

19 Aug 34min

Perfectionism Is Killing Your Brand w/ Matt Gray | Ep 446

Perfectionism Is Killing Your Brand w/ Matt Gray | Ep 446

Matt Gray built and exited companies, grew audiences into the millions across three ventures, then turned that same systems thinking toward his own personal brand and scaled it to over 3 million follo...

12 Aug 42min

The Psychology of Personal Style w/ Kimberly Parry | Ep 445

The Psychology of Personal Style w/ Kimberly Parry | Ep 445

Chris Do welcomes stylist and archetypal coach Kimberly Parry to explore the deep connection between clothing, confidence, and identity. Parry walks through her Succeed with Style framework, the psych...

5 Aug 38min

The 3 Rules of Personal Branding Nobody Tells You w/ Chris Do | Ep 444

The 3 Rules of Personal Branding Nobody Tells You w/ Chris Do | Ep 444

Most people build a brand around what they do. Chris Do says that's exactly why no one remembers them. In this episode, Drigo sits down with Chris to dig into the philosophy behind his new workbook, U...

29 Jul 33min

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