169 - Start before you’re ready — with Hoodzpah

169 - Start before you’re ready — with Hoodzpah

You might better know Jen and Amy Hood by their clever business name: Hoodzpah. The California-born, Kentucky-raised twin sisters co-founded their brand identity and type design studio because they had to. And before they were ready to. In this episode, Jen and Amy talk shop with us about how Hoodzpah came to be, the source of their entrepreneurial spirit, taking joy in doing the work, and how they’ve landed coveted clients like Disney, Target, and Nike. The conversation gets even more interesting when Chris asks, “How much do you charge for a logo?” A question that ultimately leads to a spirited debate on pricing and relative value. If you’re a designer, or considering starting your own design business, then give this one a listen and learn from two helpful and acclaimed design pros. Sponsored by Charles Schwab - schwab.com/plan Sponsored by Springboard - https://bit.ly/springboard-the-futur (Promo Code: NYTHEFUTURE1250) Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

061 - Marketing vs. Branding — with Fabian Geyrhalter

061 - Marketing vs. Branding — with Fabian Geyrhalter

What is marketing? What is branding? Is one more important than the other? What's the difference and where are the overlaps? This conversation with sparked by a controversial post by Story Brand autho...

14 Sep 20191h 13min

060 - Contagious Selling — with Errol Gerson

060 - Contagious Selling — with Errol Gerson

The Entrepreneurial Spirit and How To Stand Out w/ ArtCenter legend Errol Gerson. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit...

12 Aug 20191h 36min

059 - Believe You Can — with Jonathan Courtney of AJ&Smart

059 - Believe You Can — with Jonathan Courtney of AJ&Smart

Co-Founder of AJ&Smart, a Digital Product Design agency and self described nerdy-looking Irish guy has a remarkable story to share about nearly calling it quits to finding his focus. How did he do it?...

10 Aug 20191h 36min

058 - A.I. and Creativity — with Jamie Myrold

058 - A.I. and Creativity — with Jamie Myrold

As Vice President of Adobe Design, Jamie Myrold has led large-scale design efforts at Adobe for more than ten years, leading the company’s development of the next generation of design tools. Her exper...

21 Jun 201944min

057 - Taking the Big Risks — with Joey Cofone

057 - Taking the Big Risks — with Joey Cofone

This episode of The Futur was sponsored by the all-new Chase Ink Business Unlimited Credit Card. Joey Cofone is the CEO and Co-Founder of Baron Fig, a company that has succeeded by perfecting a simple...

3 Des 20181h 9min

056 - Staying Productive in Silicon Valley — with Elay Cohen

056 - Staying Productive in Silicon Valley — with Elay Cohen

This episode of The Futur was sponsored by the all-new Chase Ink Business Unlimited Credit Card. When Elay Cohen moved to Silicon Valley from his hometown of Toronto, he had dreams of starting his own...

15 Nov 20181h 6min

055 - Business Problems in the VFX Industry —  Ryan Summers

055 - Business Problems in the VFX Industry — Ryan Summers

Originally planned to be a chemical engineer until I was hit by the double-punch combo of Jurassic Park and Toy Story - and then it was animation from there on. I've worked as an character animator on...

11 Nov 20181h 11min

054 - The Struggle of Being — with Lilian Darmono (Pt. 2)

054 - The Struggle of Being — with Lilian Darmono (Pt. 2)

Lilian Darmono is a Creative and Art Director specialising in character-driven animated and illustrative pieces. Her expertise is helping clients communicate their brand message, through a diverse ran...

9 Sep 20181h 1min

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