268 - Convert Content To Customers, Part 2

268 - Convert Content To Customers, Part 2

Richard Moore continues to explore the art of attracting and engaging your audience in this second part of his conversation with Chris. They discuss transforming creative content into a loyal customer base and explore the concept of posting "Mic Drop Moments". These are pieces of content so impactful and thought-provoking that they leave a lasting impression on your audience. They also discuss why "Call to Feel" posts, those that elicit an emotional response, often work more effectively than traditional "Call to Action" posts in fostering genuine engagement. Another point of discussion is the rewards and risks of incorporating vulnerability into your posts. While this strategy can be daunting, it can create a sense of authenticity and relatability that resonates deeply with audiences if done correctly. Richard brings tactical advice to this conversation. If you're struggling to connect with potential customers or clients on LinkedIn or elsewhere, this episode is for you. Just make sure you've listened to part one! Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

185 - You don’t need to be an expert — with Graham Cochrane

185 - You don’t need to be an expert — with Graham Cochrane

Graham Cochrane is an entrepreneur, YouTuber, and business coach whose mission is to help other people start their own businesses. You might be thinking, “Great. Another online business guru telling m...

20 Apr 20221h 17min

184 - Taking Risks — with Jason Fried

184 - Taking Risks — with Jason Fried

Jason Fried is the founder and CEO of Basecamp. Once a web design firm (and operating under the name 37Signals), Basecamp unintentionally pivoted into building software with their namesake product. Th...

13 Apr 20221h 20min

183 - What makes something valuable? — with Ron Baker

183 - What makes something valuable? — with Ron Baker

Ron Baker is a writer, speaker, educator, and recovering CPA. He is the author of seven best-selling books, most of which cover economic topics—specifically, value and pricing. Throughout history, val...

6 Apr 20221h 19min

182 - Learning Together — with Wes Kao

182 - Learning Together — with Wes Kao

Wes Kao is co-founder of Maven, a platform that helps creators build cohort-based courses. Before that, she co-founded the altMBA with acclaimed author and marketer Seth Godin. If you’re not yet famil...

30 Mar 20221h 7min

180 - Forget The Algorithm — with Jake Fellman

180 - Forget The Algorithm — with Jake Fellman

Jake Fellman is a self-taught 3D artist who spends his time making original, animated content for YouTube and TikTok. As of this episode, Jake has 10.9M YouTube subscribers and 11.7M TikTok followers—...

16 Mar 20221h 3min

179 - The Science Of Sleep — with Nicoline Douwes

179 - The Science Of Sleep — with Nicoline Douwes

Nicoline Douwes is a Dutch dream expert and sleep activist. Her mission? Show everyone how to wake up with new ideas and fresh insights. While our bodies sleep, our minds continue to work. Processing ...

9 Mar 20221h 42min

178 - Just Do The Work (Pt. 3 of 3) — with Chris Do

178 - Just Do The Work (Pt. 3 of 3) — with Chris Do

In final episode of our three-part passion versus profit series, Chris and Rodrigo agree to never have this conversation again. In exchange, Rodrigo makes a public commitment to remain focused on his ...

2 Mar 20221h 7min

177 - Design Your Life (Pt. 2 of 3) — with Chris Do

177 - Design Your Life (Pt. 2 of 3) — with Chris Do

In part two of our three-part passion versus profit conversation, Chris, Rodrigo, Mo and Niddy pick up where they left off: to succeed you need a clear goal and to remain focused on it. The benefits o...

23 Feb 202250min

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