268 - Convert Content To Customers, Part 2

268 - Convert Content To Customers, Part 2

Richard Moore continues to explore the art of attracting and engaging your audience in this second part of his conversation with Chris. They discuss transforming creative content into a loyal customer base and explore the concept of posting "Mic Drop Moments". These are pieces of content so impactful and thought-provoking that they leave a lasting impression on your audience. They also discuss why "Call to Feel" posts, those that elicit an emotional response, often work more effectively than traditional "Call to Action" posts in fostering genuine engagement. Another point of discussion is the rewards and risks of incorporating vulnerability into your posts. While this strategy can be daunting, it can create a sense of authenticity and relatability that resonates deeply with audiences if done correctly. Richard brings tactical advice to this conversation. If you're struggling to connect with potential customers or clients on LinkedIn or elsewhere, this episode is for you. Just make sure you've listened to part one! Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

085 - Problem Solving and Product Design — with Alex Zaccaria

085 - Problem Solving and Product Design — with Alex Zaccaria

Alex Zaccaria is the founder and CEO of Linktree. You might recognize that name from the millions of Instagram profiles that use their product. If you don’t know what Linktree is, go look it up. It is...

1 Jun 202054min

084 - The Promise of Virtual Reality — with Joanna Popper

084 - The Promise of Virtual Reality — with Joanna Popper

What do you think about when you hear the term, “virtual reality”? It's been part of the pop-culture and entertainment news cycle for a while, but still feels out of reach. There are cumbersome headse...

25 Mai 20201h 2min

083 - How To Tell A Great Story — with Adrien Behn

083 - How To Tell A Great Story — with Adrien Behn

Adrien Behn is a seasoned world traveler, writer and comedic performer. This self-proclaimed “Jill of all trades“ ventures into new countries to seek out total strangers and listen to their stories. S...

18 Mai 20201h 51min

082 - Stop Giving Advice, Ask More Questions — with Michael Bungay Stanier

082 - Stop Giving Advice, Ask More Questions — with Michael Bungay Stanier

Michael Bungay Stanier is an Oxford graduate and author of the wildly popular book, The Coaching Habit. He is a champion of curiosity that believes the advice we so eagerly give is not nearly as good ...

11 Mai 20201h 6min

081 - Designing With Empathy — with Sophia Ahamed

081 - Designing With Empathy — with Sophia Ahamed

Sophia Ahamed is a designer and founder of design agency Monograph & Co. She and Chris go deep into the role that empathy plays in creative business. Spoiler alert: it's an important one. They talk ab...

4 Mai 202050min

080 - Design, Comedy and Personal Branding — with Meg Lewis

080 - Design, Comedy and Personal Branding — with Meg Lewis

Meg Lewis is a designer, comedian, performance artist, entrepreneur, meditation podcaster and a whole lot more. You might recognize her style, her voice and definitely her glasses, but after listening...

27 Apr 20201h 50min

079 - Why Branding Matters — with Stef Hamerlinck

079 - Why Branding Matters — with Stef Hamerlinck

This episode is fiery right from the start. Chris talks with brand strategist, Stef Hamerlinck, about the nuance of branding and why it matters. Though, the two don’t necessarily agree about any of it...

20 Apr 20201h 7min

078 - Self-Publishing and True Collaborative Spirit — with Beth Stafford and Jeremy Slagle

078 - Self-Publishing and True Collaborative Spirit — with Beth Stafford and Jeremy Slagle

In this episode Chris talks with creative team, Beth Stafford and Jeremy Slagle. Together, they've written, illustrated and published two successful children's books that shine a light on the importan...

13 Apr 202057min

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