How to Calculate ROI for Your Interview Podcast

How to Calculate ROI for Your Interview Podcast

Before launching a podcast for your consulting business, it's helpful to determine how this pays off financially in the long run.

In this episode of Podcasting for Consultants, Jonathan shares a simple formula that helps calculate the profit and return on investment from a B2B interview podcast. It is a continuation of the fundamentals previously mentioned in the past podcasts.

Listen to this episode and learn about:

  • How to easily calculate your ROI
  • Recording interviews in batches to maximize return on time
  • The importance of having an ideal client profile

Use our tool to calculate the potential profit and ROI from starting a revenue generating interview podcast

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Episoder(13)

Your Questions Answered

Your Questions Answered

Throughout this series, Jonathan has talked about everything that goes into making a podcast from understanding the goal for your podcast, your return on investment, pre-production, production, post-p...

1 Jul 202114min

How to Distribute and Promote Your Podcast

How to Distribute and Promote Your Podcast

The distribution structure of podcasting is an outgrowth of blogging. In particular, podcasting uses RSS, also known as “Really Simple Syndication.” For many people who are not familiar with podcastin...

24 Jun 202121min

Beyond the Interview: Show Notes & Repurposing

Beyond the Interview: Show Notes & Repurposing

Show notes help reinforce an episode's message by complementing the audio content with a summary of the discussions, creating an in-depth look at a topic that can be consumed audibly and visually.In t...

17 Jun 20217min

The Best Software And Technology For Podcasting

The Best Software And Technology For Podcasting

The world of podcasting is evolving rapidly and there are many great pieces of software and technology available to help you get started. In this episode of Podcasting for Consultants, Jonathan will e...

10 Jun 202112min

Essential Equipment For Your Podcast Recording Setup

Essential Equipment For Your Podcast Recording Setup

If you're starting a podcast, you might be wondering what equipment is needed to create your show. In this episode of Podcasting for Consultants, Jonathan will talk about the basic equipment that's re...

3 Jun 202112min

How To Brand Your B2B Podcast

How To Brand Your B2B Podcast

If you already have a name and concept for your show, the next thing to consider is how your show will look and sound. It needs a logo and graphics that will make people take notice. And then there is...

27 Mai 202110min

How to Name Your Podcast

How to Name Your Podcast

Naming your podcast is an important part of your branding. Many people choose to listen to podcasts based on their names. People often get stuck with naming a podcast, but it doesn’t have to be so har...

20 Mai 20219min

Turning Guests Into Clients - The Full Process

Turning Guests Into Clients - The Full Process

Do you want to know how to turn interview guests into clients or strategic partners for your business?In this episode of Podcasting for Consultants, Jonathan will discuss all the fundamentals, from ge...

13 Mai 202121min

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