Ep 564 Paul Mabray | Get US Market Ready With Italian Wine People

Ep 564 Paul Mabray | Get US Market Ready With Italian Wine People

Episode 564 Steve Raye interviews Paul Mabray CEO of Pix Paul Mabray has been a powerful change agent in the wine industry for over twenty years. He began his career working in traditional three-tier sales and marketing with Napa Ale Works and later innovated direct-to-consumer sales and marketing models with Niebaum Coppola. Since then, he has been at the forefront of all major digital trends for the wine industry, including working with WineShopper.com and Wine.com when they entered the wine-digital space. He founded two companies that have significantly changed the US wine landscape for digital, first by introducing winery e-commerce with Inertia Beverage Group that transformed into WineDirect.com pioneering winery e-commerce, and then again by introducing social media and social customer relationship management with VinTank.com. He is considered the wine industry’s foremost futurist and thought leader, able to harness the power and potential of digital tools and methodologies to move the industry into the future. If you want to find out more about Paul Mabray you can check out his social media and website! Twitter: @pmabray – twitter.com/pmabray Facebook: @pmabray – www.facebook.com/pmabray LinkedIn: @pmabray – www.linkedin.com/in/pmabray/ Website: pix.wine Email: paul@pix.wine For more information on Steve Raye you can check out Bevology inc here www.bevologyinc.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

Episoder(2667)

Ep. 2638 Ekaterina Vislinskaya IWA interviews Andrea Pieropan of Pieropan Winery in Soave, Part 2 | Clubhouse Ambassadors' Corner

Ep. 2638 Ekaterina Vislinskaya IWA interviews Andrea Pieropan of Pieropan Winery in Soave, Part 2 | Clubhouse Ambassadors' Corner

Welcome to Clubhouse Ambassadors’ Corner and Episode 2638 of the Italian Wine Podcast. In this episode, Ekaterina Vislinskaya IWA interviews Andrea Pieropan of the world-renowned Pieropan Winery in So...

19 Mar 43min

Ep. 2637 Ep. 7: Toscana, quando il territorio diventa vino | Pellegrinaggio Enoico con Attilio Scienza

Ep. 2637 Ep. 7: Toscana, quando il territorio diventa vino | Pellegrinaggio Enoico con Attilio Scienza

Welcome to Episode 2637 of the Italian Wine Podcast and the 7th episode of Pellegrinaggio Enoico con Professore Attilio Scienza! This series is recorded in Italian. Episode 7: Toscana, quando il terr...

18 Mar 34min

Ep. 2636 Almaty’s Wine and Dining Scene — Through an Italian Chef’s Eyes with Fabrizio Fatucci | Wine, Food & Travel with Marc Millon

Ep. 2636 Almaty’s Wine and Dining Scene — Through an Italian Chef’s Eyes with Fabrizio Fatucci | Wine, Food & Travel with Marc Millon

Welcome to episode 2637 of the Italian Wine Podcast and episode 235 of Wine, Food & Travel with Marc Millon. In this episode, Marc interviews Italian chef Fabrizio Fatucci, currently based in Almaty, ...

17 Mar 33min

Ep. 2635 Building a Digital Marketing Strategy in Wine with Georgia Panagopoulou | Masterclass US Wine Market

Ep. 2635 Building a Digital Marketing Strategy in Wine with Georgia Panagopoulou | Masterclass US Wine Market

Welcome to Episode 2636 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald speaks with award-winning creator and digital strategist Georgia Panagopoulou about the role of digital marketi...

16 Mar 38min

Ep. 2634 EU-India Trade Deal & Indian State Monopolies with Mohona Chowdhury | Asia Wine Market

Ep. 2634 EU-India Trade Deal & Indian State Monopolies with Mohona Chowdhury | Asia Wine Market

Welcome to the Asia Wine Market and Episode 2634 of the Italian Wine Podcast. In this episode, Roza Zharmukhambetova interviews wine consultant and digital content creator Mohona Chowdhury to explore ...

14 Mar 44min

Ep. 2633 From James Bond to Odysseus: wine as the helper of the hero | The Art of Wine Storytelling with Ryan Robinson

Ep. 2633 From James Bond to Odysseus: wine as the helper of the hero | The Art of Wine Storytelling with Ryan Robinson

Welcome to Episode 2633 and Episode 7 of The Art of Wine Storytelling with Ryan Robinson.  In this episode, we explore wine as the “helper of the hero”, from James Bond to Odysseus, and how storytell...

13 Mar 22min

Ep. 2632 Ekaterina Vislinskaya IWA interviews Andrea Pieropan of Pieropan Winery in Soave, Part 1 | Clubhouse Ambassadors' Corner

Ep. 2632 Ekaterina Vislinskaya IWA interviews Andrea Pieropan of Pieropan Winery in Soave, Part 1 | Clubhouse Ambassadors' Corner

Welcome to Clubhouse Ambassadors’ Corner and Episode 2632 of the Italian Wine Podcast. In this episode, Ekaterina Vislinskaya IWA interviews Andrea Pieropan of the world-renowned Pieropan Winery in So...

12 Mar 47min

Ep. 2631 Ep. 6: La Vigna Ritrovata di Leonardo | Pellegrinaggio Enoico con Attilio Scienza

Ep. 2631 Ep. 6: La Vigna Ritrovata di Leonardo | Pellegrinaggio Enoico con Attilio Scienza

Welcome to Episode 2631 of the Italian Wine Podcast and the 6th episode of Pellegrinaggio Enoico con Professore Attilio Scienza! This series is recorded in Italian. Episode 6: La Vigna Ritrovata di L...

11 Mar 37min

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